AppNexus 
AppNexus is used by 0.08% of sites
Official Website
http://appnexus.comCategory
Advertising
AppNexus is an advertising technology company that provides a software platform and marketplace for buying and selling digital advertising. It offers a range of tools and services to facilitate programmatic advertising and help advertisers, publishers, and ad networks manage their online advertising campaigns.
Here are key aspects and offerings of AppNexus:
Advertising Marketplace: AppNexus operates an advertising marketplace where advertisers can buy ad inventory and publishers can sell their advertising space. The platform facilitates the real-time buying and selling of digital advertising through programmatic auctions.
Real-Time Bidding (RTB): AppNexus supports real-time bidding, allowing advertisers to bid on ad impressions in real-time based on their targeting criteria and budget. Advertisers can target specific audience segments, demographics, interests, and locations to optimize their ad placements.
Programmatic Advertising: AppNexus is a programmatic advertising platform, enabling automated and data-driven advertising transactions. It uses algorithms and machine learning to optimize ad targeting, delivery, and performance. Advertisers can leverage AppNexus to reach their target audience across various devices and ad formats.
Supply-Side Platform (SSP): AppNexus operates a supply-side platform that helps publishers manage and monetize their ad inventory. Publishers can connect their websites or mobile apps to the AppNexus platform to sell their advertising space to interested buyers.
Demand-Side Platform (DSP): AppNexus also offers a demand-side platform that enables advertisers to manage and optimize their ad campaigns. Advertisers can set campaign objectives, target specific audiences, and access real-time analytics and reporting to track campaign performance.
Data Management Platform (DMP): AppNexus provides a data management platform that helps advertisers and publishers organize and leverage their audience data for more targeted and personalized advertising. It allows for audience segmentation, data analysis, and audience insights to improve campaign effectiveness.
Ad Exchange Integration: AppNexus integrates with various ad exchanges, allowing advertisers and publishers to access a wide range of ad inventory and reach a broader audience. This integration helps streamline the process of buying and selling ad impressions across multiple platforms.
Analytics and Reporting: AppNexus offers robust analytics and reporting capabilities to track and analyze the performance of ad campaigns. Advertisers and publishers can access detailed metrics, including impressions, clicks, conversions, viewability, and audience insights, to optimize their advertising strategies.
AppNexus provides a comprehensive advertising technology platform that supports programmatic buying and selling of digital advertising. With its marketplace, real-time bidding, programmatic capabilities, and analytics tools, AppNexus aims to streamline the advertising process, improve targeting and performance, and help advertisers and publishers effectively manage their online advertising campaigns.
Here are key aspects and offerings of AppNexus:
Advertising Marketplace: AppNexus operates an advertising marketplace where advertisers can buy ad inventory and publishers can sell their advertising space. The platform facilitates the real-time buying and selling of digital advertising through programmatic auctions.
Real-Time Bidding (RTB): AppNexus supports real-time bidding, allowing advertisers to bid on ad impressions in real-time based on their targeting criteria and budget. Advertisers can target specific audience segments, demographics, interests, and locations to optimize their ad placements.
Programmatic Advertising: AppNexus is a programmatic advertising platform, enabling automated and data-driven advertising transactions. It uses algorithms and machine learning to optimize ad targeting, delivery, and performance. Advertisers can leverage AppNexus to reach their target audience across various devices and ad formats.
Supply-Side Platform (SSP): AppNexus operates a supply-side platform that helps publishers manage and monetize their ad inventory. Publishers can connect their websites or mobile apps to the AppNexus platform to sell their advertising space to interested buyers.
Demand-Side Platform (DSP): AppNexus also offers a demand-side platform that enables advertisers to manage and optimize their ad campaigns. Advertisers can set campaign objectives, target specific audiences, and access real-time analytics and reporting to track campaign performance.
Data Management Platform (DMP): AppNexus provides a data management platform that helps advertisers and publishers organize and leverage their audience data for more targeted and personalized advertising. It allows for audience segmentation, data analysis, and audience insights to improve campaign effectiveness.
Ad Exchange Integration: AppNexus integrates with various ad exchanges, allowing advertisers and publishers to access a wide range of ad inventory and reach a broader audience. This integration helps streamline the process of buying and selling ad impressions across multiple platforms.
Analytics and Reporting: AppNexus offers robust analytics and reporting capabilities to track and analyze the performance of ad campaigns. Advertisers and publishers can access detailed metrics, including impressions, clicks, conversions, viewability, and audience insights, to optimize their advertising strategies.
AppNexus provides a comprehensive advertising technology platform that supports programmatic buying and selling of digital advertising. With its marketplace, real-time bidding, programmatic capabilities, and analytics tools, AppNexus aims to streamline the advertising process, improve targeting and performance, and help advertisers and publishers effectively manage their online advertising campaigns.
Top Websites using AppNexus
- Bounce ratePages / VisitVisit duration
- 601bagaweb.fr
- n/a 8.00 n/a
- 602kenoshanews.com
Kenosha News | Breaking News | | Read Kenosha, WI and Wisconsin breaking news. Get latest news, events and information on Wisconsin sports, weather, entertainment and lifestyles.
Read the latest Kenosha, WI and Kenosha County news. Get breaking news, events and information on Wisconsin sports, weather, entertainment and lifestyles. - 38.79 8.73 04:42
- 603coachbags-singapore.com
- n/a 7.00 n/a
- 604ukrayina.pl
Новини з України - Ukrayina.pl - 90.03 1.14 13:23
- 605wcfcourier.com
Waterloo-Cedar Falls Courier | Breaking News | Read Cedar Falls, IA and Iowa breaking news. Get latest news, events and information on Iowa sports, weather, entertainment and lifestyles.
Read breaking news for Cedar Falls, and Waterloo, IA, and the Waterloo-Cedar Falls region of Iowa, weather, traffic, crime, sports, entertainment, politics, and more. - 50.16 6.46 02:53
- 606sonnysbbq.com
- n/a 3.60 n/a
- 607gscu.org
Just a moment...
live bold and discover the advantages of banking at gscu, with access to loans, online banking, checking, savings, and more. become a member today! - 19.89 9.65 07:58
- 608365serverhost.com
- n/a 9.00 n/a
- 609kovotour.cz
- n/a 2.70 n/a
- 610bootea.com
Bootea - Kickstart your heathy lifestyle
Lose weight quickly, without drastically reducing your calorie intake. Start your teatox today & cleanse your body, naturally. - n/a 2.60 n/a
- 611solothurnerzeitung.ch
Solothurner Zeitung | Nachrichten Region Solothurn
Das regionale Portal. Rund um die Uhr Nachrichten aus der Region, zu Sport, Politik, Wirtschaft und Unterhaltung. - 63.87 1.85 01:33
- 612szigetfestival.com
Sziget Festival - The Island of Freedom - 10-17 August 2016 - n/a 3.10 n/a
- 613jlg.com
jlg.com
JLG is a leading manufacturer of lift equipment for uses in all industries. Visit our site to learn more about our aerial lifts, boom lifts, scissor lifts, telehandlers and other lift equipment. - n/a 2.70 n/a
- 614feeder.co.il
feeder.co.il
הבית של קהילת האינטרנט בישראל, המביא לכם את כל מה שחדש ומעניין בעולם הדיגיטל, מדיה חברתית, קמפיינים קריאטיביים, גאדג'טים, טכנולוגיות, תוכן ויראלי ועוד - n/a 1.77 n/a
- 615hrtechnologist.com
HR Technologist - HR Technology Trends, News & Research
HR Technologist is the world's leading source for HR technology news, research, product comparisons & expert views. - 76.88 1.60 01:35
- 616tek.no
Tester og guider for teknologi, hjem og fritid - Tek.no
Norges beste og ledende tester, guider og nyheter relatert til forbrukerteknologi finner du her på tek.no. Finn de beste teknologiske produktene her! - 63.85 1.45 00:47
- 617pantagraph.com
The Pantagraph | Breaking News | | Read Bloomington, IL and Illinois breaking news. Get latest news, events and information on Illinois sports, weather, entertainment and lifestyles.
Read breaking news from Bloomington, IL and Illinois. Get the latest on events, weather, sports, entertainment, and more. - 38.60 5.02 03:46
- 618mywallstreetwizard.com
- n/a 10.00 n/a
- 619firmy.cz
Katalog firem a institucí • Firmy.cz
Katalog ověřených firem v ČR. Pravidelně aktualizovaný seznam firem a institucí, aktuální kontakty a uživatelské recenze firem. - 62.88 2.06 01:47
- 620honestjohn.co.uk
Cars for Sale UK | Car Reviews | Car News | Honest John
Visit our site to find detailed car reviews and 1000s of quality used cars for sale. HonestJohn.co.uk was founded in 2000 and we’re known for our no-nonsense approach to car buying and owning advice. - 61.11 2.52 01:35
- 621laurasbakery.nl
Laura's Bakery - Bakken met makkelijke recepten
Op Laura's Bakery vind je makkelijke recepten om te bakken. Er zijn ook lekkere recepten voor koken en simpele recepten voor een borrelplank. - 55.93 2.28 03:39
- 622commongroundhealthcare.org
Common Ground Healthcare Cooperative | Wisconsin Non-Profit Health Insurance Provider » Common Ground Healthcare Cooperative
CGHC is a non-profit health insurance cooperative serving eastern wisconsin. We value people above profit; you should know exactly what you’re getting: fair access to quality, integrated care at a competitive rate. - n/a 9.00 n/a
- 623bored-to-***.com
Bored to | What to do when you're bored
Funny videos, games, quizzes and more to pass the time when you are bored. - n/a 2.00 n/a
- 624news-leader.com
Home
Springfield, Missouri News - News-Leader.com is the home page for the Springfield, Mo., News-Leader with in-depth local news, sports and entertainment - 53.52 2.07 01:24
- 625scottevest.com
SCOTTeVEST | Multi-Pocket Clothing for Travelers, Gadget Lovers, Photographers and People On the Go
Synchronize Your Life. SCOTTEVEST/SeV makes innovative, versatile, technology-enabled clothing, all designed to help you store, manage, and carry your electronic gadgets and other gear essentials.
We design our clothing around you (and your stuff) to help you achieve Pocket Nirvana. - n/a 3.30 n/a
- 626bostonmagazine.com
The Best Boston Restaurants, Things to Do, People and Politics | Boston Magazine
For more than 40 years, Boston magazine has captured our city with award-winning writing and groundbreaking reporting, design, and coverage of Boston news. - n/a 0.00 n/a
- 627cookist.it
Cookist
Ogni giorno news, eventi, curiosità e tante ricette selezionate dalla nostra redazione per voi - 72.28 1.80 00:52
- 628propper.com
Propper.com: Tactical Wear, Uniforms & Gear | Official Website
At Propper International, we’ve been crafting tactical gear with purpose since 1967. Shop high-quality apparel & uniforms for Military & law enforcement today! - n/a 0.00 n/a
- 629memoryglands.com
- n/a 5.60 n/a
- 630motorcycle.com
406 Forbidden
For people new to riding, you want to arm yourself with as much information as you can. We're here to help you get started. - 54.34 1.87 00:51
- 631affordableobxcomputing.com
- n/a 11.00 n/a
- 632system707.com
System707 – Read and Be Lazy
Read and Be Lazy - 30.28 9.01 38:34
- 633ravak.cz
- n/a 4.10 n/a
- 634theledger.com
Lakeland Ledger: Local News, Politics & Sports in Lakeland, FL
Get the latest breaking news, sports, entertainment and obituaries in Lakeland, FL from Lakeland Ledger. - 54.59 1.63 00:30
- 635lasestrellas.tv
Sitio Oficial | Las Estrellas
Líder en telenovelas, reality shows, noticias de famosos, horóscopos y entretenimiento en México. Mira capítulos completos de tus programas favoritos aquí. | Las Estrellas - 61.98 2.32 02:09
- 636india-rewards.com
India Rewards - n/a 1.47 n/a
- 637everydropwater.com
EveryDrop™ Water - n/a 3.60 n/a
- 638valleycollege.edu
San Bernardino Valley College
SBVC Homepage - n/a 3.40 n/a
- 639ido.se
Object reference not set to an instance of an object.
Object reference not set to an instance of an object. - n/a 14.00 n/a
- 640kget.com
Access to this page has been denied
px-captcha - 60.28 1.99 02:43
- 641mdm.de
Münzen, Euromünzen & Goldmünzen | MDM Deutsche Münze
Breites Angebot an deutschen Münzen und Gedenkprägungen sowie internationaler Numismatik. Neben thematischen Sammlungen und historischen Münzen wird ein Tausch von 10 Euro Münzen angeboten.
Münzen Online-Shop ✔ riesige Auswahl wertvoller Münzen ✔ Raritäten mit hohem Sammlerwert ✔ hochwertiges Zubehör ✔ MDM Deutsche Münze - n/a 2.67 n/a
- 642brickenligne.com
Magasin de meubles, matelas et électroménagers - Brick
Plus d'économies pour vous chez Brick avec plus de 220 magasins partout au Canada. Magasinez maintenant pour d'incroyables aubaines sur les meubles, matelas, électroménagers, téléviseurs et appareils électroniques. - 40.31 4.05 03:20
- 643voltasac.com
- n/a 22.00 n/a
- 644loveweddingsng.com
Nigerian Wedding Website, Search for Naija Wedding Inspiration, Nigerian Wedding Vendors and more - n/a 8.80 n/a
- 645unblockerproxy.top
UnblockerProxy - Proxy Gateway Access Blocked Sites
UnblockerProxy - Proxy Gateway Access Blocked Sites.Unblock Your Favorite Site With Proxy.Access ***, Streaming Sites and more - n/a 3.60 n/a
- 646lansingstatejournal.com
Lansing - Home
Lansing Michigan News - lansingstatejournal.com is the home page of Lansing Michigan with in depth and updated Lansing local news. Stay informed with both Lansing Michigan news as well as headlines and stories from around the world. - 44.29 2.33 03:11
- 647piknicelectronik.com
- n/a 4.40 n/a
- 648fan-send.com
FanBridge - Fan Growth and Marketing Made Simple - Powering Valuable Fan Relationships
FanBridge makes managing email lists, mobile lists, and social networks fun, easy and effective. - n/a 1.62 n/a
- 649poststar.com
The Post-Star | Breaking News | | Read Glens Falls, NY and New York breaking news. Get latest news, events and information on New York sports, weather, entertainment and lifestyles.
Read breaking news from Glens Falls, NY and New York. Get the latest on events, weather, sports, entertainment, and more. - 43.14 5.87 06:12
- 650timberwise.fi
- n/a 7.00 n/a