About AppNexus
AppNexus is an advertising technology company that provides a software platform and marketplace for buying and selling digital advertising. It offers a range of tools and services to facilitate programmatic advertising and help advertisers, publishers, and ad networks manage their online advertising campaigns.
Here are key aspects and offerings of AppNexus:
Advertising Marketplace: AppNexus operates an advertising marketplace where advertisers can buy ad inventory and publishers can sell their advertising space. The platform facilitates the real-time buying and selling of digital advertising through programmatic auctions.
Real-Time Bidding (RTB): AppNexus supports real-time bidding, allowing advertisers to bid on ad impressions in real-time based on their targeting criteria and budget. Advertisers can target specific audience segments, demographics, interests, and locations to optimize their ad placements.
Programmatic Advertising: AppNexus is a programmatic advertising platform, enabling automated and data-driven advertising transactions. It uses algorithms and machine learning to optimize ad targeting, delivery, and performance. Advertisers can leverage AppNexus to reach their target audience across various devices and ad formats.
Supply-Side Platform (SSP): AppNexus operates a supply-side platform that helps publishers manage and monetize their ad inventory. Publishers can connect their websites or mobile apps to the AppNexus platform to sell their advertising space to interested buyers.
Demand-Side Platform (DSP): AppNexus also offers a demand-side platform that enables advertisers to manage and optimize their ad campaigns. Advertisers can set campaign objectives, target specific audiences, and access real-time analytics and reporting to track campaign performance.
Data Management Platform (DMP): AppNexus provides a data management platform that helps advertisers and publishers organize and leverage their audience data for more targeted and personalized advertising. It allows for audience segmentation, data analysis, and audience insights to improve campaign effectiveness.
Ad Exchange Integration: AppNexus integrates with various ad exchanges, allowing advertisers and publishers to access a wide range of ad inventory and reach a broader audience. This integration helps streamline the process of buying and selling ad impressions across multiple platforms.
Analytics and Reporting: AppNexus offers robust analytics and reporting capabilities to track and analyze the performance of ad campaigns. Advertisers and publishers can access detailed metrics, including impressions, clicks, conversions, viewability, and audience insights, to optimize their advertising strategies.
AppNexus provides a comprehensive advertising technology platform that supports programmatic buying and selling of digital advertising. With its marketplace, real-time bidding, programmatic capabilities, and analytics tools, AppNexus aims to streamline the advertising process, improve targeting and performance, and help advertisers and publishers effectively manage their online advertising campaigns.
Breaking News, Latest News and Current News from FOXNews.com. Breaking news and video. Latest Current News: U.S., World, Entertainment, Health, Business, Technology, Politics, Sports.
View the latest news and breaking news today for U.S., world, weather, entertainment, politics and health at CNN.com.
Use our API and help build the world's greatest public knowledge project since Wikipedia
The official website of the Detroit Tigers with the most up-to-date information on scores, schedule, stats, tickets, and team news.
Breaking news, live coverage, investigations, analysis, video, photos and opinions from The Washington Post. Subscribe for the latest on U.S. and international news, politics, business, technology, climate change, health and wellness, sports, science, weather, lifestyle and more.
Uutiset, urheilu, viihde, talous, sää, terveys, ruoka, matkailu, autot ja tyyli – Iltalehti, kaikki tuoreet uutiset yhdestä osoitteesta kellon ympäri!
Skal du kjøpe eller selge, stort eller smått, så er FINN.no stedet. Vi er der for deg når du skal selge hytta di, finne en pent brukt sofa, fly billigst mulig til Praha, eller finne drømmebilen.
Find the most current, accurate and reliable weather forecasts and conditions with The Weather Network.
Stay informed on today's latest breaking news and exclusive scoops from CBS News. Follow current events in the U.S. and around the world, along with trending stories in politics, health and more key topics.
News from New Zealand and the world: breaking news, videos, sport, rugby, politics, business, entertainment, lifestyle, travel, and property
Hindustan Times: Stay updated with Hindustan Times for the top India news, world events, and breaking stories. Get real-time updates on politics, wars, live cricket scores, entertainment news, and lifestyle updates.
px-captcha
Shop SHEIN's range of women's, kids' & men's clothes for the latest fashion trends. Free Shipping On £35+✓ Free Return - 45 Days✓ 9000+ New Dropped Daily✓ Get £3 Off First Order!✓
Get live updates on the latest local, national, and international news, including trusted reporting on politics, health, business, sports and more.
Mods, Tutorials, Sprays, Works In Progress, Sound Mods and more for video games
Get the latest news, scores and analysis on TSN.ca, Canada's Sports leader.
Shop office supplies, furniture & technology at Office Depot. For paper, ink, toner & more, find trusted brands at everyday low prices.
find and book your holiday to greece, spain, turkey, the us and more! atol protected, low deposits and free kids’ places available. live happy with a tui holiday.
AajTak: Hindi news (हिंदी समाचार) website, watch live tv coverages, Latest Khabar, Breaking news in Hindi of India, World, Sports, business, film and Entertainment. आज तक पर पढ़ें ताजा समाचार देश और दुनिया से, जाने व्यापार, बॉलीवुड, खेल और राजनीति के ख़बरें
Local news, sports, business, politics, entertainment, travel, restaurants and opinion for Seattle and the Pacific Northwest.
Get the latest breaking news, in-depth reporting, and insightful analysis on a wide range of topics, including politics, culture, and world events | The Epoch Times is a trusted source for real news and information that is free from influence and bias.
travel tips, photos & videos exploring the best destinations in the world
Suivez toute l'actu du football en direct : Info transfert, mercato et résultats. L'actualité des joueurs et des clubs de foot en France et en Europe avec Footmercato
Get the latest local Detroit and Michigan breaking news and analysis , sports and scores, photos, video and more from The Detroit News.
Get the latest breaking news headlines, weather reports, and traffic updates on Greater Toronto and the Hamilton Area.
obtenez toutes les dernières infos, classements, statistiques et analyses sur la lnh, mlb, mls, f1, tennis, uefa euro, copa america, jeux olympiques, et plus.
Collaboration software for business with Workplace from Meta. Use familiar collaboration tools like video calling and Live video to collaborate.
Het laatste nieuws met duiding van redacteuren, achtergronden, columns, opinie, wetenschap, en recensies van kunst & cultuur door de Volkskrant.
px-captcha
px-captcha
Conservative news, opinion, cartoons, podcasts, and videos. Get expert commentary, in-depth analysis, and top stories shaping American politics today. Edited by Katie Pavlich
Dainik Bhaskar (दैनिक भास्कर) Hindi News Samachar - Find all Hindi News and Samachar, News in Hindi, Hindi News Headlines and Daily Breaking Hindi News Today and Updated From Bhaskar.com
Barstool Sports is a sports & pop culture blog covering the latest news and viral highlights of each and everyday with blogs, videos and podcasts. By the common man, for the common man.
Hollywoodbets has betting on Horse Racing, Sports, and much more! South Africa Online Horse Racing
NCAA.com features live video, live scoring, rankings, news and statistics for all college sports across all divisions in the NCAA.
Pré-candidato do Novo à Presidência afirma que ministros do Supremo interferem na política, critica o modelo de nomeação para o tribunal e defende mudanças na estrutura do Judiciário
Nachrichten, Hintergründe & Meinungen der Neuen Zürcher Zeitung. Fundierte Berichterstattung rund um die Uhr
Confira a previsão do tempo atualizada para sua cidade. Veja temperaturas, chuvas e alertas meteorológicos no Climatempo!
Saving You More at The Brick, with over 220 stores across Canada. Shop now for great deals on furniture, mattresses, appliances, TVs and electronics.
Shop for A Zillion Things Home across all styles and budgets. 5,000 brands of furniture, lighting, cookware, and more. Enjoy free delivery over £40 to most of the UK, even for big stuff.
HotAir is the leading conservative blog for breaking news and commentary covering the Biden administration, politics, media, culture, and current elections. 01/26/2026 6:54:41 A EST
Read and study the Bible online with over 100 translations and languages. Read verses by topic, study Scripture with commentary, and apply the Word of God with articles for Biblical living today.
Tylko świeże plotki ze świata polskich i zagranicznych celebrytów. Najnowsze newsy, skandale, zdjęcia i wpadki. Zdradzamy sekrety największych gwiazd!
Gujarati News Samachar - Find all Gujarati News and Samachar, News in Gujarati, Gujarat News, Gujarati News Headlines and Daily Breaking News, Gujarati News Paper in DivyaBhaskar.co.in.
78140 recettes de cuisine ! Recettes commentées et notées pour toutes les cuisines. Echangez vos recettes, donnez votre avis et progressez en cuisine.
Milwaukee and Wisconsin news, sports, business, opinion, entertainment, lifestyle and investigative reporting from the Journal Sentinel and JSOnline.com.
Nginx
PHP
jQuery
MySQL
Google Font API
WordPress
Apache
Google Analytics
Cloudflare
OpenResty
Font Awesome
Bootstrap
Open Graph
Lua
Google Tag Manager
Microsoft ASP.NET
HTTP/3
Yoast SEO
HSTS
Windows Server
IIS
reCAPTCHA
Facebook
Google AdSense
Google Cloud
OWL Carousel
Priority Hints
LiteSpeed
YouTube
