fairfax.com.au Fairfax.com.au

   
Nine for Brands - Australia's Media Company

Domain Summary

What is the traffic rank for Fairfax.com.au?

• Fairfax.com.au ranks #2,716,621 globally on HypeStat.

What percent of global Internet users visit Fairfax.com.au?

• 0.00016% of global Internet users visit Fairfax.com.au

How many people visit Fairfax.com.au each day?

• Fairfax.com.au receives approximately 353 visitors and 1,824 page impressions per day.

Which countries does Fairfax.com.au receive most of its visitors from?

• Fairfax.com.au is mostly visited by people located in Australia,India,United States.

How much Fairfax.com.au can earn?

• Fairfax.com.au should earn about $7.78/day from advertising revenue.

What is Fairfax.com.au estimated value?

• Estimated value of Fairfax.com.au is $7,356.89.

What IP addresses does Fairfax.com.au resolve to?

• Fairfax.com.au resolves to the IP addresses 76.223.34.124.

Where are Fairfax.com.au servers located in?

• Fairfax.com.au has servers located in Sydney, New South Wales, United States.

fairfax.com.au Profile

Title:Nine for Brands - Australia's Media Company
Description:Nine for Brands - This is the home of Australia’s most trusted and loved brands spanning News, Sport, Lifestyle and Entertainment.
Tags:
magazines
media company
fairfax media
digital media
radios
newspapers
fxj
fairfax media limited
fairfax
About: Fairfax Digital is the home to Australia's most trusted news and cl ifieds marketplace. Leader's in digital media, it is a subsidiary of Fairfax Media (FXJ). Edit Site Info

What technologies does fairfax.com.au use?

These are the technologies used at fairfax.com.au. fairfax.com.au has a total of 16 technologies installed in 16 different categories.
PaaS
Amazon Web Services Amazon Web Services
WP Engine WP Engine
CDN
CloudFlare CloudFlare
Issue Trackers
Cloudflare Network Error Logging Cloudflare Network Error Logging
Analytics
Google Analytics Google Analytics
Linkedin Insight Tag Linkedin Insight Tag
Miscellaneous
HTTP/3 HTTP/3
JavaScript Libraries
jQuery jQuery
Slick Slick
Advertising
Linkedin Ads Linkedin Ads
Hosting
WP Engine WP Engine
CMS
WordPress WordPress
Blogs
WordPress WordPress
SEO
Yoast SEO Yoast SEO
WordPress plugins
Yoast SEO Yoast SEO
Video Players
YouTube YouTube
UI frameworks
ZURB Foundation ZURB Foundation
Programming Languages
PHP PHP
Databases
MySQL MySQL

fairfax.com.au Traffic Analysis

Fairfax.com.au is ranked #2,716,621 in the world. This website is viewed by an estimated 353 visitors daily, generating a total of 1.8K pageviews. This equates to about 10.7K monthly visitors. Fairfax.com.au traffic has increased by 70.48% compared to last month.
Daily Visitors353
28.8%
Monthly Visits10.7K
70.48%
Pages per Visit5.17
22.75%
Visit duration04:32
57.7%
Bounce Rate17.14%
122.86%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
353
Monthly Visits:
10,696
Pages per Visit:
5.17
Daily Pageviews:
1,824
Avg. visit duration:
04:32
Bounce rate:
17.14%
Global Reach:
0.00016%
Monthly Visits (SEMrush):
10,800
Monthly Unique Visitors (SEMrush):
4,320
HypeRank:
2,716,621
SEMrush Rank:
4,593,962
*All traffic values are estimates only.

Traffic sources

Direct:
62.86%
Referral:
28.57%
Search:
8.57%
Social:
0%
Paid:
0%

Desktop vs Mobile

Desktop:
100.00%
Mobile:
0%

Visitors by country

Country
Users%
 
Australia 29.9%
 
India 11.1%
 
United States 6.2%
 
Bangladesh 0.5%

Where do visitors go on fairfax.com.au?

 
Reach%Pageviews%PerUser
insider.fairfax.com.au
59.59%34.36%1
payment.fairfax.com.au
11.99%12.70%1.9
subscriptions.fairfax.com.au
8.70%15.05%3
wiki.fairfax.com.au
3.91%13.16%6
fairfax.com.au
2.84%1.64%1
Last update was 430 days ago
     
This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with fairfax.com.au in any way. Only publicly available statistics data are displayed.

Search Engine Indexes ▼

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Baidu Index:
3

Moz Data ▼

Domain Authority (DA) is a metric developed by Moz. DA is a score that predicts the ranking potential of a website on search engine result pages (SERPs). Moz calculates Domain Authority on a logarithmic scale from 1 to 100, with higher scores indicating a greater likelihood of ranking well in search results. Moz Domain Authority of fairfax.com.au is 63.
Domain Authority:
  63
Page Authority:
  44
MozRank:
  4

  ▼

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  fairfax.com.au
Rank:
(Rank based on keywords, cost and organic traffic)
  4,593,962
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  82
Organic Traffic:
(Number of visitors coming from top 20 search results)
  46
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $0.00
Full SEMrush Report >>

Revenue report ▼

Google.com would generate approximately $7.8 per day if the source of income were advertisements, which equates to an estimated monthly revenue of $233.4 and annual gross revenue of approximately $2.8K. Based on these figures, the site's net worth is estimated at around $7.4K.

How much would fairfax.com.au make?

Daily Revenue:
$7.78
Monthly Revenue:
$233.40
Yearly Revenue:
$2,839.70
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
Australia 985$4.75
 
United States 55$0.26
 
India 109$0.04
 
Bangladesh 0$0.00

Loss of money due to Adblock?

Daily Revenue Loss:
$1.01
Monthly Revenue Loss:
$30.26
Yearly Revenue Loss:
$368.18
Daily Pageviews Blocked:
237
Monthly Pageviews Blocked:
7,125
Yearly Pageviews Blocked:
86,682

Daily revenue loss by country

 
CountryBlockedLost Money
 
Australia 197$0.95
 
United States 10$0.05
 
India 31$0.01
 
Bangladesh 0$0.00

How much is fairfax.com.au worth?

Website Value:
$7.4K

Ad Experience Report ▼

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
fairfax.com.au
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed

Desktop summary

Root domain:
fairfax.com.au
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed

Abusive Experience Report ▼

Summary of the abusive experience rating of a website.
Root domain:
fairfax.com.au
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Not reviewed

Where is fairfax.com.au hosted? ▼

Fairfax.com.au may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
76.223.34.124
ASN:
AS16509 
ISP:
Amazon.com, Inc. 
Server Location:
Sydney
New South Wales, NSW
United States, US
 

Other sites hosted on 76.223.34.124

How fast does fairfax.com.au load? ▼

The average loading time of fairfax.com.au is 1460 ms. The Desktop speed index is 76 and mobile speed index is 47.
Average Load Time:
1460 ms

Page Speed (Google PageSpeed Insights) - Desktop

76
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a AVERAGE speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

First Contentful Paint (FCP)1.7s 78% of loads for this page have a fast (<1.8s) First Contentful Paint (FCP) 78% 13% of loads for this page have an average (1.8s ~ 3s) First Contentful Paint (FCP) 13% 8% of loads for this page have a slow (>3s) First Contentful Paint (FCP) 8%
First Input Delay (FID)2ms 99% of loads for this page have a fast (<100ms) First Input Delay (FID) 99% 0% of loads for this page have an average (100ms ~ 300ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>300ms) First Input Delay (FID) 0%

Origin Data

All pages served from this origin have an AVERAGE speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

First Contentful Paint (FCP)1.8s 73% of loads for this page have a fast (<1.8s) First Contentful Paint (FCP) 73% 15% of loads for this page have an average (1.8s ~ 3s) First Contentful Paint (FCP) 15% 10% of loads for this page have a slow (>3s) First Contentful Paint (FCP) 10%
First Input Delay (FID)3ms 99% of loads for this page have a fast (<100ms) First Input Delay (FID) 99% 0% of loads for this page have an average 100ms ~ 300ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>300ms) First Input Delay (FID) 0%

Lab Data

Timing budget  
Set a timing budget to help you keep an eye on the performance of your site. Performant sites load fast and respond to user input events quickly. Learn more
Has a `<meta name="viewport">` tag with `width` or `initial-scale`  
A `<meta name="viewport">` not only optimizes your app for mobile screen sizes, but also prevents . a 300 millisecond delay to user input Learn more
Time to Interactive 1.0 s
Time to interactive is the amount of time it takes for the page to become fully interactive. Learn more
First Meaningful Paint 1.0 s
First Meaningful Paint measures when the primary content of a page is visible. Learn more
Largest Contentful Paint 3.0 s
Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more
Speed Index 2.7 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more
Lazy load third-party resources with facades  
Some third-party embeds can be lazy loaded. Consider replacing them with a facade until they are required. Learn more
Avoids `unload` event listeners  
The `unload` event does not fire reliably and listening for it can prevent browser optimizations like the Back-Forward Cache. Use `pagehide` or `visibilitychange` events instead. Learn more
Largest Contentful Paint image was not lazily loaded  
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint. Learn more
Total Blocking Time 0 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more
Max Potential First Input Delay 30 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more
Performance budget  
Keep the quantity and size of network requests under the targets set by the provided performance budget. Learn more
First Contentful Paint 0.9 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more

Page Speed (Google PageSpeed Insights) - Mobile

47
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a SLOW speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

First Contentful Paint (FCP)3.3s 78% of loads for this page have a fast (<1.8s) First Contentful Paint (FCP) 49% 23% of loads for this page have an average (1.8s ~ 3s) First Contentful Paint (FCP) 23% 26% of loads for this page have a slow (>3s) First Contentful Paint (FCP) 26%
First Input Delay (FID)13ms 89% of loads for this page have a fast (<100ms) First Input Delay (FID) 89% 7% of loads for this page have an average (100ms ~ 300ms) First Input Delay (FID) 7% 3% of loads for this page have a slow (>300ms) First Input Delay (FID) 3%

Origin Data

All pages served from this origin have an AVERAGE speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

First Contentful Paint (FCP)2.6s 55% of loads for this page have a fast (<1.8s) First Contentful Paint (FCP) 55% 24% of loads for this page have an average (1.8s ~ 3s) First Contentful Paint (FCP) 24% 19% of loads for this page have a slow (>3s) First Contentful Paint (FCP) 19%
First Input Delay (FID)15ms 99% of loads for this page have a fast (<100ms) First Input Delay (FID) 94% 4% of loads for this page have an average 100ms ~ 300ms) First Input Delay (FID) 4% 1% of loads for this page have a slow (>300ms) First Input Delay (FID) 1%

Lab Data

Performance budget  
Keep the quantity and size of network requests under the targets set by the provided performance budget. Learn more
Timing budget  
Set a timing budget to help you keep an eye on the performance of your site. Performant sites load fast and respond to user input events quickly. Learn more
Time to Interactive 7.6 s
Time to interactive is the amount of time it takes for the page to become fully interactive. Learn more
Lazy load third-party resources with facades  
Some third-party embeds can be lazy loaded. Consider replacing them with a facade until they are required. Learn more
First Contentful Paint 3.3 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more
Max Potential First Input Delay 310 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more
Largest Contentful Paint image was not lazily loaded  
Above-the-fold images that are lazily loaded render later in the page lifecycle, which can delay the largest contentful paint. Learn more
First Meaningful Paint 4.4 s
First Meaningful Paint measures when the primary content of a page is visible. Learn more
Speed Index 5.9 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more
Largest Contentful Paint 9.3 s
Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more
Total Blocking Time 470 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more
Has a `<meta name="viewport">` tag with `width` or `initial-scale`  
A `<meta name="viewport">` not only optimizes your app for mobile screen sizes, but also prevents . a 300 millisecond delay to user input Learn more
Avoids `unload` event listeners  
The `unload` event does not fire reliably and listening for it can prevent browser optimizations like the Back-Forward Cache. Use `pagehide` or `visibilitychange` events instead. Learn more
First Contentful Paint (3G) 6700 ms
First Contentful Paint 3G marks the time at which the first text or image is painted while on a 3G network. Learn more

Does fairfax.com.au use compression? ▼

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on fairfax.com.au are reduced by 86%.
fairfax.com.au use br compression.
Original size: 99.1 KB
Compressed size: 13.06 KB
File reduced by: 86.04 KB (86%)

Google Safe Browsing ▼

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. fairfax.com.au has 89 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  89
Safety Confidence:
  20

SSL Checker - SSL Certificate Verify ▼

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. fairfax.com.au supports HTTPS.
 fairfax.com.au supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: www.nineforbrands.com.au
Organization: "Cloudflare, Inc."
Location: San Francisco, California, US
Issuer: Cloudflare Inc ECC CA-3
Valid from: Aug 15 00:00:00 2022 GMT
Valid until: Aug 15 23:59:59 2023 GMT
Authority: CA:FALSE
Keysize:
Common Name: Cloudflare Inc ECC CA-3
Organization: "Cloudflare, Inc."
Location: US
Issuer: Baltimore CyberTrust Root
Valid from: Jan 27 12:48:08 2020 GMT
Valid until: Dec 31 23:59:59 2024 GMT
Authority: CA:TRUE
Keysize:

Verify HTTP/2 Support ▼

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 fairfax.com.au supports HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Http Header ▼

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server. 
date: Sat, 25 Feb 2023 09:42:25 GMT
content-type: text/html
content-length: 143
location: https://www.nineforbrands.com.au/
er-request-id: 816bdb928ac4fe50c8bc0ab181adb4ee
pragma: no-cache
cache-control: no-store, max-age=0
x-content-type-options: nosniff
er-rule-id: r-590575d9-8b5c-40ad-a7dd-98b212bdc7c9
content-encoding: gzip
server: EasyRedir

HTTP/2 200 
date: Sat, 25 Feb 2023 09:42:25 GMT
content-type: text/html; charset=UTF-8
vary: Accept-Encoding
vary: Accept-Encoding
vary: Accept-Encoding
vary: Accept-Encoding
last-modified: Wed, 15 Feb 2023 03:27:18 GMT
link: <https://www.nineforbrands.com.au/>; rel=shortlink
x-powered-by: WP Engine
x-cacheable: bot
cache-control: max-age=10800, must-revalidate
x-cache: HIT: 87
x-cache-group: bot
cf-cache-status: DYNAMIC
report-to: {"endpoints":[{"url":"https://a.nel.cloudflare.com/report/v3?s=s58tPGwzMj3XHtd1vMalzVhJS0pWLLtW5Vg6MJ9Jz8%2B%2BR9s1QX17V33ZjD94Q51or%2FIjDb5ybCaqLK4b0MdTulNp%2Fzz%2Fy0dOt9T51dwxF2KHwrHs18TQ4AKutOguX%2F5V7RFGP7M0Q3utAA%3D%3D"}],"group":"cf-nel","max_age":604800}
nel: {"success_fraction":0,"report_to":"cf-nel","max_age":604800}
server: cloudflare
cf-ray: 79ef7da98a2b813f-ORD
content-encoding: br
alt-svc: h3=":443"; ma=86400, h3-29=":443"; ma=86400

DNS Lookup ▼

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
TXT 7f36twst9wj2x9wh5mb53zx3680t027n 1731
TXT google-site-verification=ZdpU_WZzYBPz0TDPTA-2cTSHyZkYpBs3imnR4EUD-yw 1731
TXT v=spf1 include:f2.com.au include:fairfaxmedia.com.au ~all 1731
TXT 2302895 1731
MX mxa-0022d901.gslb.pphosted.com 1731
MX mxb-0022d901.gslb.pphosted.com 1731
SOA 831
Mname ns-1503.awsdns-59.org
Rname awsdns-hostmaster.amazon.com
Serial Number 2018040303
Refresh 7200
Retry 900
Expire 1209600
Minimum TTL 86400
A 99.83.186.106 1729
A 75.2.43.150 1729
A 76.223.34.124 1729
A 13.248.160.137 1729
NS ns-1724.awsdns-23.co.uk 808
NS ns-525.awsdns-01.net 808
NS ns-376.awsdns-47.com 808
NS ns-1503.awsdns-59.org 808

Whois Lookup ▼

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information.
Domain Updated:
2022-11-21
Domain Registrar:
Corporation Service Company (Aust) Pty Ltd
Domain Owner:
FAIRFAX MEDIA LIMITED
WhoIs:
 

Domain Name: FAIRFAX.COM.AU
Registry Domain ID: D407400000000682635-AU
Registrar WHOIS Server: whois.auda.org.au
Registrar URL: https://www.cscdigitalbrand.services
Last Modified: 2022-11-21T06:21:18Z
Registrar Name: Corporation Service Company (Aust) Pty Ltd
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.8887802723
Reseller Name:
Status: serverDeleteProhibited https://afilias.com.au/get-au/whois-status-codes#serverDeleteProhibited
Status Reason: Registry Lock
Status: serverRenewProhibited https://afilias.com.au/get-au/whois-status-codes#serverRenewProhibited
Status Reason: Not Currently Eligible For Renewal
Status: serverTransferProhibited https://afilias.com.au/get-au/whois-status-codes#serverTransferProhibited
Status Reason: Registry Lock
Status: serverUpdateProhibited https://afilias.com.au/get-au/whois-status-codes#serverUpdateProhibited
Status Reason: Registry Lock
Registrant Contact ID: FAIRFAXREG
Registrant Contact Name: Admin Contact Fairfax Digital
Tech Contact ID: FAIRFAXREG
Tech Contact Name: Admin Contact Fairfax Digital
Name Server: NS-376.AWSDNS-47.COM
Name Server: NS-1503.AWSDNS-59.ORG
Name Server: NS-1724.AWSDNS-23.CO.UK
Name Server: NS-525.AWSDNS-01.NET
DNSSEC: unsigned
Registrant: FAIRFAX MEDIA LIMITED
Registrant ID: ACN 008 663 161
Eligibility Type: Company

>>> Last update of WHOIS database: 2023-02-25T09:43:24Z