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Theage.Com.Au - Info theage.com.au

theage.com.au receives about 240,901 unique visitors and 414,349 (1.72 per visitor) page views per day which should earn about $2,860.94/day from advertising revenue. Estimated site value is $1,665,523.01. According to Alexa Traffic Rank theage.com.au is ranked number 5,603 in the world and 0.0171% of global Internet users visit it. Site is hosted in Seattle, Washington, 98109, United States and links to network IP address 52.84.146.30. This server supports HTTPS and HTTP/2.

About - theage.com.au

Provides news, sport and business daily updates from Melbourne's leading quality newspaper. As well as special reports, information technology and education.
The Age has the latest local news on Melbourne, Victoria. Read National News from Australia, World News, Business News and Breaking News stories.
How did theage.com.au look in the past? Edit Site Info

theage.com.au Profile

Title: Latest & Breaking News Melbourne, Victoria | The Age
Keywords: the age has the latest local news on melbourne, victoria. read national news from australia, world news, business news and breaking news stories.
Last update was 28 days ago
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*HypeStat.com is not linking to, promoting or affiliated with theage.com.au in any way. Only publicly available statistics data are displayed.

How popular is theage.com.au?

240.9K daily visitors
Daily Unique Visitors:
240,901
Monthly Unique Visitors:
7,227,030
Pages per Visit:
1.72
Daily Pageviews:
414,349
Alexa Rank:
5,603 visit alexa
Alexa Reach:
0.0171%   (of global internet users)
Avg. visit duration:
08:40
Bounce rate:
40.28%
*All traffic values are estimates only.

Alexa Traffic Ranks
Search Traffic

Traffic sources

Direct:
52.64%
Referral:
19.81%
Search:
19.37%
Social:
8.12%
Paid:
0.06%

Visitors by country

Users%Pageviews%Rank
Australia 76.1%81.9%84
Japan 6.9%4.8%6027
United States 4.2%3.1%21181
China 1.7%1.3%25761
Hong Kong 1.1%0.9%2850
United Kingdom 1.0%0.7%15121
Germany 1.0%0.6%21394
India 0.9%0.7%29202
Canada 0.7%0.6%12524
Singapore 0.7%0.9%3485
Spain 0.5%0.4%18772

Where do visitors go on this site?

Reach%Pageviews%PerUser
theage.com.au
98.95%96.55%1.69
weather.theage.com.au
1.79%1.34%1.3
tributes.theage.com.au
0.48%0.53%2
subscribe.theage.com.au
0.23%0.13%1
amp.theage.com.au
0.21%0.12%1
ultimate-footy.theage.com.au
0.17%1.00%10
subscribers.theage.com.au
0.11%0.17%3
blogs.theage.com.au
0.09%0.06%1
OTHER
0%0.09%0

Competitive Data

SEMrush
Domain:
  theage.com.au
Rank:
(Rank based on keywords, cost and organic traffic)
  15,823
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  455,436
Organic Traffic:
(Number of visitors coming from top 20 search results)
  110,472
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $47,770.00
Adwords Keywords:
(Keywords a website is buying in Google AdWords for ads that appear in paid search results)
  24
Adwords Traffic:
(Number of visitors brought to the website via paid search results)
  15
Adwords Cost:
(Estimated budget spent for buying keywords in Google AdWords for ads that appear in paid search results - monthly estimation)
  $15.00

Data

Domain Authority:
  91
Page Authority:
  63
MozRank:
  6

How socially engaged is theage.com.au?

Facebook:
  2,914
Google +:
  0
Linkedin:
  0
Stumbles:
  0
Buffer:
  841
Pins:
  2

Ad Experience Report

Summary of the ad experience rating of a site for a specific platform.

Desktop summary

Root domain:
theage.com.au
Last Change Time:
(The last time that the site changed status.)
2018-11-16 00:43:40
Region:
(The Ad Standard region to which this site has been assigned.)
C
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing


Mobile summary

Last Change Time:
(The last time that the site changed status.)
2018-11-16 00:43:41
Region:
(The Ad Standard region to which this site has been assigned.)
C
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report

Root domain:
theage.com.au
Last Change Time:
(The last time that the site changed status.)
2018-11-16 00:43:41
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Passing

How much theage.com.au can earn?

Daily Revenue:
$2,860.94
Monthly Revenue:
$85,828.20
Yearly Revenue:
$1,044,243.10
*All earnings values are estimates only.

Daily earning by country

PageviewsEarning
Australia 339,352$2,555.32
United States 12,845$147.33
Japan 19,889$63.64
United Kingdom 2,900$18.07
Canada 2,486$17.43
China 5,387$16.64
Hong Kong 3,729$12.87
Germany 2,486$12.01
Singapore 3,729$11.15
India 2,900$4.64
Spain 1,657$1.84

How much money do theage.com.au lose due to Adblock?

Daily Revenue Loss:
$558.56
Monthly Revenue Loss:
$16,756.67
Yearly Revenue Loss:
$203,872.83
Daily Pageviews Blocked:
75,867
Monthly Pageviews Blocked:
2,276,019
Yearly Pageviews Blocked:
27,691,565
*All earnings values are estimates only.

Daily revenue loss by country

BlockedLost Money
Australia 67,870$511.06
United States 2,312$26.52
Canada 622$4.36
Germany 721$3.48
Singapore 1,081$3.23
United Kingdom 464$2.89
China 700$2.16
Japan 597$1.91
India 812$1.30
Hong Kong 373$1.29
Spain 315$0.35

How much is theage.com.au worth?

Website Value:
$1,665,523.01

Where is theage.com.au hosted?

Server IP:
52.84.146.30
ASN:
AS16509 
ISP:
Amazon.com, Inc. 
Server Location:
Seattle
Washington, WA
98109
United States, US
 

Other sites hosted on 52.84.146.30

There are no other sites hosted on this IP

How fast does theage.com.au load?

Average Load Time:
(1803 ms) 51 % of sites are slower

Page Speed (Google PageSpeed Insights)

Suggestions Summary

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 4 blocking script resources and 3 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Remove render-blocking JavaScript:

http://www.fairfaxstatic.com.au/resources/fmjs/1.74.1-7/jquery/jquery-1.12.3.min.js
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/satelliteLib-fc35eab6559a121532bab25bb77b90e6a30892b9.js
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-57df64be64746d3238006594.js
https://optimizely.fairfaxstatic.com.au/304207300.js
Optimize CSS Delivery of the following:

http://www.fairfaxstatic.com.au/resources/css/mastheads/1.5.12/mobile.css
http://www.fairfaxstatic.com.au/resources/css/mastheads/1.5.12/skin-theage.css
http://www.fairfaxstatic.com.au/resources/css/mastheads/1.5.12/icons.css

Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

http://***ytics.fairfax.com.au/identity/ (expiration not specified)
http://secure-au.imrworldwide.com/v60.js (expiration not specified)
https://static.hotjar.com/c/hotjar-182799.js?sv=5 (60 seconds)
http://strap.domain.com.au/the-age/2013166179.jpg (2.6 minutes)
https://optimizely.fairfaxstatic.com.au/304207300.js (4.1 minutes)
http://strap.domain.com.au/the-age/2013135481.jpg (5.5 minutes)
http://strap.domain.com.au/the-age/2013348870.jpg (6.4 minutes)
http://cdn.mediavoice.com/nativeads/script/fairfax/masthead_sites_appnexus.js (12.5 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-54d836d26138660016c30000.js (13.8 minutes)
http://strap.domain.com.au/the-age/application.v2.min.js (19.4 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-575f775164746d6b900117c9.js (22.3 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-578d704764746d29b9002215.js (23 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-5887f87d64746d4e89001d68.js (26.1 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-552b170d6139390017490000.js (31.5 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-580d48db64746d3904008c00.js (36 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-57df64be64746d3238006594.js (36 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-5887f87d64746d4e89001d7e.js (37 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-5795a34d64746d4ddd000cd6.js (37.5 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-57e1d41464746d3238007df6.js (37.8 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-570afb7164746d08a7003c6c.js (38.1 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-54cff1556265350016410100.js (38.3 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-584a00cc64746d099900b6fd.js (39 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-552b170d6139390017480000.js (40 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-56048c903762330014000cdd.js (40 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-57c7bfd064746d78b200889a.js (40.7 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-584a00cc64746d099900b6fe.js (40.7 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/satelliteLib-fc35eab6559a121532bab25bb77b90e6a30892b9.js (41.2 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-5795a34d64746d4ddd000cd5.js (41.8 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-57b40cb464746d7a930018e7.js (42.1 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-57a3e8bb64746d1d04000d22.js (43.2 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-56ef87a964746d08c3000a96.js (45.5 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-530d735ab9a814c9ae00020f.js (47.2 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-57830fe364746d2c7800065b.js (49 minutes)
http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-54fd356b626639001***40000.js (52.1 minutes)
https://js-agent.newrelic.com/nr-1016.min.js (60 minutes)
https://gum.criteo.com/sync?c=30&r=2&j=cr_handle_data_a (60 minutes)
http://static.chartbeat.com/js/chartbeat.js (2 hours)
http://static.chartbeat.com/js/chartbeat_mab.js (2 hours)
http://www.google-***ytics.com/***ytics.js (2 hours)
http://plugin.mediavoice.com/plugin.js (2.5 hours)

Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 39.2KiB (63% reduction).

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Compressing http://ib.adnxs.com/ttj?size=6x2&cb=4433091322425753&inv_code=Polar_AGE_Mobile_Business&member=2025&kw_source=appnexus could save 6.2KiB (64% reduction).
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Compressing http://ib.adnxs.com/ttj?size=6x2&cb=9766144047025592&inv_code=Polar_AGE_Timeout_Mobile&member=2025&kw_source=appnexus could save 6.2KiB (64% reduction).
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Compressing http://fairfaxau.demdex.net/event?_ts=1486096535233 could save 1KiB (58% reduction).
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Minify JavaScript

Compacting JavaScript code can save many bytes of data and speed up downloading, parsing, and *** time.

Minify JavaScript for the following resources to reduce their size by 2.3KiB (32% reduction).

Minifying http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-5795a34d64746d4ddd000cd6.js could save 1.2KiB (39% reduction) after compression.
Minifying http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-57e1d41464746d3238007df6.js could save 600B (28% reduction) after compression.
Minifying http://dtm.fairfaxstatic.com.au/7d5ea80d054b96730162d0905d59678c4d2bf30c/scripts/satellite-54cff1556265350016410100.js could save 514B (25% reduction) after compression.

Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and p*** times.

Minify HTML for the following resources to reduce their size by 3.3KiB (43% reduction).

Minifying https://vars.hotjar.com/rcj-b2c1bce0a548059f409c021a46ea2224.html could save 1.4KiB (59% reduction) after compression.
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Prioritize visible content
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Size tap targets appropriately
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Avoid plugins
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Minify CSS
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Avoid landing page redirects
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Google Safe Browsing

This site is not currently listed as suspicious

MyWot.com Reputation Ratings

Trustworthiness:
  92
Vendor reliability:
  92
Privacy:
  92
Child safety:
  91

SSL Checker - SSL Certificate Verify

theage.com.au supports HTTPS
loader
Verifying SSL Support. Please wait...
Common Name: fairfaxmedia.com.au
Organization:
Location:
Issuer: COMODO RSA Organization Validation Secure Server CA
Valid from: Apr 19 00:00:00 2018 GMT
Valid until: Apr 19 23:59:59 2019 GMT
Authority:
Keysize:

Verify HTTP/2 Support

theage.com.au supports HTTP/2
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Verifying HTTP/2.0 Support. Please wait...

Http Header

HTTP/1.0 301 Moved Permanently
Server: AkamaiGHost
Content-Length: 0
Location: https://www.theage.com.au/
Cache-Control: max-age=0
Expires: Tue, 22 Jan 2019 07:05:04 GMT
Date: Tue, 22 Jan 2019 07:05:04 GMT
Connection: close
Content-Security-Policy-Report-Only: default-src https: data: blob: 'unsafe-inline' 'unsafe-eval' 'report-sample'; img-src http: https: data: blob:; media-src http: https: data: blob:; report-uri https://csp.ffx.io/
Content-Security-Policy: upgrade-insecure-requests;
HTTP/1.0 200 OK
Content-Type: text/html; ch***t=utf-8
ETag: W/"9fb92-YJPFntulR7rFoQwr6Mzl1emj/rE"
uber-trace-id: acf6d47bdf62ff24:acf6d47bdf62ff24:0:0
X-Varnish: 4006772 4006755
X-Varnish-Grace: normal hit
X-EdgeConnect-MidMile-RTT: 1
X-EdgeConnect-Origin-MEX-Latency: 156
X-EdgeConnect-MidMile-RTT: 1
X-EdgeConnect-Origin-MEX-Latency: 156
X-EdgeConnect-MidMile-RTT: 1
X-EdgeConnect-Origin-MEX-Latency: 156
Cache-Control: public, max-age=20
Expires: Tue, 22 Jan 2019 07:05:24 GMT
Date: Tue, 22 Jan 2019 07:05:04 GMT
Connection: close
Content-Security-Policy-Report-Only: default-src https: data: blob: 'unsafe-inline' 'unsafe-eval' 'report-sample'; img-src http: https: data: blob:; media-src http: https: data: blob:; report-uri https://csp.ffx.io/
Content-Security-Policy: upgrade-insecure-requests;

DNS Lookup

Type Ip Target TTL
TXT 1800
TXT 1800
TXT 1800
TXT 1800
TXT 1800
MX mxa-0022d901.gslb.pphosted.com 1800
MX mxb-0022d901.gslb.pphosted.com 1800
SOA 120
Mname ns-938.awsdns-53.net
Rname hostmaster.f2.com.au
Serial Number 2019010401
Refresh 10800
Retry 3600
Expire 604800
Minimum TTL 0
A 52.222.218.199 60
A 52.222.218.121 60
A 52.222.218.12 60
A 52.222.218.24 60
NS ns-1391.awsdns-45.org 120
NS ns-938.awsdns-53.net 120
NS ns-106.awsdns-13.com 120
NS ns-1683.awsdns-18.co.uk 120

Whois Lookup

Domain Created:
0000-00-00
Domain Age:
 
WhoIs:
 

whois lookup at whois.audns.net.au...
Domain Name: THEAGE.COM.AU
Registry Domain ID: D407400000000777879-AU
Registrar WHOIS Server: whois.auda.org.au
Registrar URL: https://www.cscdigitalbrand.services
Last Modified:
Registrar Name: Corporation Service Company (Aust) Pty Ltd
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.8887802723
Reseller Name:
Status: serverDeleteProhibited https://afilias.com.au/get-au/whois-status-codes#serverDeleteProhibited
Status: serverRenewProhibited https://afilias.com.au/get-au/whois-status-codes#serverRenewProhibited
Status: serverUpdateProhibited https://afilias.com.au/get-au/whois-status-codes#serverUpdateProhibited
Registrant Contact ID: FAIRFAXMETRO_REG
Registrant Contact Name: Admin Contact Fairfax Metro
Tech Contact ID: FAIRFAXMETRO_REG
Tech Contact Name: Admin Contact Fairfax Metro
Name Server: NS-1683.AWSDNS-18.CO.UK
Name Server: NS-1391.AWSDNS-45.ORG
Name Server: NS-938.AWSDNS-53.NET
Name Server: NS-106.AWSDNS-13.COM
DNSSEC: unsigned
Registrant: Fairfax Metro Pty Limited
Registrant ID: ABN 55615406801
Eligibility Type: Company
Eligibility Name: Fairfax Metro Pty Limited
Eligibility ID: ABN 55615406801

>>> Last update of WHOIS database: 2019-01-22T07:05:09Z <<<



Afilias Australia Pty Ltd (Afilias), for itself and on behalf of .au Domain Administration Limited (auDA), makes the WHOIS registration data directory service (WHOIS Service) available solely for the purposes of:

(a) querying the availability of a domain name licence;

(b) identifying the holder of a domain name licence; and/or

(c) contacting the holder of a domain name licence in relation to that domain name and its use.

The WHOIS Service must not be used for any other purpose (even if that purpose is lawful), including:

(a) aggregating, collecting or compiling information from the WHOIS database, whether for personal or commercial purposes;

(b) enabling the sending of unsolicited electronic communications; and / or

(c) enabling high volume, automated, electronic processes that send queries or data to the systems of Afilias, any registrar, any domain name licence holder, or auDA.

The WHOIS Service is provided for information purposes only. By using the WHOIS Service, you agree to be bound by these terms and conditions. The WHOIS Service is operated in accordance with the auDA WHOIS Policy (available at https://www.auda.org.au/policies/index-of-published-policies/2014/2014-07/ ).
Last update was 28 days ago
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*HypeStat.com is not linking to, promoting or affiliated with theage.com.au in any way. Only publicly available statistics data are displayed.

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