Swansea.Co.Uk - Info swansea.co.uk

swansea.co.uk receives about 51 unique visitors and 51 (1.00 per visitor) page views per day which should earn about $0.21/day from advertising revenue. Estimated site value is $151.61. According to Alexa Traffic Rank swansea.co.uk is ranked number 6,894,287 in the world and 3.0E-6% of global Internet users visit it. Site is hosted in Gloucester, Gloucestershire, GL4, United Kingdom and links to network IP address 77.68.40.102. This server supports HTTPS and doesn't support HTTP/2.

About - swansea.co.uk


Technologies used on Website

Advertising Networks
Google AdSense
Cache Tools
Google PageSpeed
Web Server Extensions
Google PageSpeed
Web Servers
IIS
Web Frameworks
Microsoft ASP.NET
Operating Systems
Windows Server

swansea.co.uk Profile

Title: Uh-Oh!
Description: Reviews of Swansea hotels, restaurants, bars & shops. Find Swansea jobs, cars, houses, vans, motorbikes & property for sale & let. Plus a Swansea business directory including legal, financial & local services, health & beauty
Keywords: Swansea, Swansea uk, Swansea hotels, restaurants in Swansea, Swansea jobs, Swansea cars, Swansea property, Swansea restaurants, jobs in Swansea, hotels in Swansea, shopping, bars, entertainment, business directory
Last update was 15 days ago
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*HypeStat.com is not linking to, promoting or affiliated with swansea.co.uk in any way. Only publicly available statistics data are displayed.

How popular is swansea.co.uk?

51 daily visitors
Is this your site?
Verify your site's metrics.
Daily Unique Visitors:
51
Monthly Unique Visitors:
1,224
Pages per Visit:
1.00
Daily Pageviews:
51
Alexa Rank:
6,894,287 visit alexa
Alexa Reach:
3.0E-6%   (of global internet users)
Avg. visit duration:
00:40
Bounce rate:
63.16%
*All traffic values are estimates only.

Alexa Traffic Ranks
Search Traffic

Traffic sources

Direct:
0%
Referral:
47.39%
Search:
52.61%
Social:
0%
Paid:
0%

Visitors by country

Users%Pageviews%Rank
United Kingdom 41.7%--

Where do visitors go on this site?

Currently Not Available

Competitive Data

SEMrush
Domain:
  swansea.co.uk
Rank:
(Rank based on keywords, cost and organic traffic)
  2,049,020
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  621
Organic Traffic:
(Number of visitors coming from top 20 search results)
  230
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $4.00
Adwords Keywords:
(Keywords a website is buying in Google AdWords for ads that appear in paid search results)
  0
Adwords Traffic:
(Number of visitors brought to the website via paid search results)
  0
Adwords Cost:
(Estimated budget spent for buying keywords in Google AdWords for ads that appear in paid search results - monthly estimation)
  $0.00

+ Moz Data

Domain Authority:
  20
Page Authority:
  27
MozRank:
  3

+ How socially engaged is swansea.co.uk?

Facebook:
  0
Google +:
  0
Linkedin:
  0
Stumbles:
  0
Buffer:
  0
Pins:
  0

+ Ad Experience Report

Summary of the ad experience rating of a site for a specific platform.

Desktop summary

Root domain:
swansea.co.uk
Region:
(The Ad Standard region to which this site has been assigned.)
Pending
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed


Mobile summary

Region:
(The Ad Standard region to which this site has been assigned.)
Pending
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed

+ Abusive Experience Report

Root domain:
swansea.co.uk
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Not reviewed

+ How much swansea.co.uk can earn?

Daily Revenue:
$0.21
Monthly Revenue:
$6.30
Yearly Revenue:
$76.65
*All earnings values are estimates only.

Daily earning by country

PageviewsEarning
United Kingdom 21$0.13

How much money do swansea.co.uk lose due to Adblock?

Daily Revenue Loss:
$0.02
Monthly Revenue Loss:
$0.64
Yearly Revenue Loss:
$7.74
Daily Pageviews Blocked:
3
Monthly Pageviews Blocked:
102
Yearly Pageviews Blocked:
1,242
*All earnings values are estimates only.

Daily revenue loss by country

BlockedLost Money
United Kingdom 3$0.02

How much is swansea.co.uk worth?

Website Value:
$151.61

+ Where is swansea.co.uk hosted?

Server IP:
77.68.40.102
ASN:
AS8560 
ISP:
1&1 Internet SE 
Server Location:
Gloucester
Gloucestershire, GLS
GL4
United Kingdom, GB
 

Other sites hosted on 77.68.40.102

+ How fast does swansea.co.uk load?

Average Load Time:
n/a ms n/a % of sites are slower

Page Speed (Google PageSpeed Insights) - Desktop

75
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Lab Data

Max Potential First Input Delay 80 ms
The maximum potential First Input Delay that your users could experience is the duration, in milliseconds, of the longest task. Learn more.
Time to Interactive 2.9 s
Time to interactive is the amount of time it takes for the page to become fully interactive. Learn more.
Estimated Input Latency 20 ms
Estimated Input Latency is an estimate of how long your app takes to respond to user input, in milliseconds, during the busiest 5s window of page load. If your latency is higher than 50 ms, users may perceive your app as laggy. Learn more.
Total Blocking Time 40 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.
Speed Index 2.6 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more.
First CPU Idle 2.7 s
First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. Learn more.
First Contentful Paint 0.7 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more.
Performance budget
Keep the quantity and size of network requests under the targets set by the provided performance budget. Learn more.
First Meaningful Paint 0.7 s
First Meaningful Paint measures when the primary content of a page is visible. Learn more.

Screenshot Thumbnails

This is what the load of your site looked like.

Keep request counts low and transfer sizes small - 137 requests • 2,440 KB
To set budgets for the quantity and size of page resources, add a budget.json file. Learn more.

Resource Type
RequestsTransfer Size
Total
1372440 KB
Script
581074 KB
Image
43952 KB
Font
4302 KB
Document
1198 KB
Stylesheet
138 KB
Other
84 KB
Media
00 KB
Third-party
1061891 KB
Eliminate render-blocking resources - Potential savings of 40 ms
Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. Learn more.

URL
SizePotential Savings
http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.css
2 KB190
http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.js
7 KB230
Efficiently encode images - Potential savings of 670 KB
Optimized images load faster and consume less cellular data. Learn more.

URL
SizePotential Savings
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/family/outdoor/img_2_outdoor_family_300x250.jpg
308 KB232 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/friends/fitness/img_2_fitness_friends_300x250.jpg
237 KB175 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/family/outdoor/img_1_outdoor_family_300x250.jpg
165 KB126 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/friends/fitness/img_1_fitness_friends_300x250.jpg
141 KB111 KB
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
20 KB16 KB
http://www.swansea.co.uk/Images/Logo/logo-swansea.jpg
10 KB5 KB
http://www.swansea.co.uk/Images/Logo/logo-cardiff.jpg
8 KB4 KB
Network Requests
Lists the network requests that were made during page load.

URL
Start TimeEnd TimeTransfer SizeResource SizeStatus CodeMIME TypeResource Type
http://swansea.co.uk/
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http://www.swansea.co.uk/
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http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.css
1131 ms1183 ms2 KB4 KB200text/cssStylesheet
http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.js
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1133 ms1256 ms12 KB38 KB200application/x-javascriptScript
http://www.swansea.co.uk/Images/Logo/logo-swansea.jpg
1205 ms1783 ms10 KB10 KB200image/jpegImage
http://www.swansea.co.uk/GetPersonImage.aspx?uid=31186&size=tmb
1205 ms1784 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/images/profile-no-image-male-tmb.jpg
1205 ms1784 ms1 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/business-no-image.jpg
1205 ms1784 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/GetBusinessUserPhoto.aspx?bpid=15540
1206 ms1784 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/Images/business/12443615.jpg
1206 ms1785 ms5 KB5 KB200image/jpegImage
http://www.swansea.co.uk/Images/business/12962108.jpg
1206 ms1785 ms5 KB5 KB200image/jpegImage
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http://www.swansea.co.uk/ScriptResource.axd,qd=ABM-eSUna_u3Qer8SvmJsjWC_QEBsShQS5L-N_TdGYm6yPRTfdf3M-B0OKxdqED7-2BXTWSlfcyTKJWMwFVBz_XDNiXTgWf3j8nJDZ1IC9fO6BOxQyJ3r4SlskgUT1UnskFfJmp0JXS1iAylIAuXtQ2,at=ffffffffda74082d.pagespeed.jm.4159nVQ4Kq.js
1205 ms1783 ms4 KB4 KB200text/javascriptScript
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1205 ms1783 ms6 KB17 KB200text/javascriptScript
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1206 ms1785 ms1 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/i-job.jpg
1206 ms1785 ms1 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/Logo/logo-cardiff.jpg
1206 ms1786 ms8 KB8 KB200image/jpegImage
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
1206 ms1786 ms20 KB20 KB200image/jpegImage
https://adservice.google.com/adsid/integrator.js?domain=www.swansea.co.uk
1197 ms1782 ms1 KB0 KB200application/javascriptScript
http://www.swansea.co.uk/images/tabs/tab-top-purple-left.jpg
1295 ms1786 ms1 KB0 KB200image/jpegImage
http://www.swansea.co.uk/images/tabs/tab-top-purple-right.jpg
1295 ms1787 ms1 KB0 KB200image/jpegImage
http://www.swansea.co.uk/Images/stars/0Circle.jpg
1296 ms1787 ms1 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/buttons/b-blue-60.gif
1297 ms1787 ms0 KB0 KB200image/gifImage
http://www.swansea.co.uk/Images/round-box-green.jpg
1297 ms1787 ms3 KB3 KB200image/jpegImage
http://www.swansea.co.uk/Images/round-box-grey.jpg
1298 ms1787 ms2 KB2 KB200image/jpegImage
https://pagead2.googlesyndication.com/pagead/js/r20190805/r20190131/show_ads_impl.js
1315 ms1788 ms81 KB216 KB200text/javascriptScript
https://googleads.g.doubleclick.net/pagead/html/r20190805/r20190131/zrt_lookup.html
1347 ms1788 ms8 KB17 KB200text/htmlDocument
http://www.swansea.co.uk/Images/stars/1StarSmall.jpg
1344 ms1788 ms2 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/stars/5StarSmall.jpg
1362 ms1788 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/Images/stars/4StarSmall.jpg
1362 ms1808 ms2 KB2 KB200image/jpegImage
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1991 ms2239 ms28 KB75 KB200text/javascriptScript
http://www.swansea.co.uk/Scripts/GoogleLocal_Analytics.js
2001 ms2239 ms16 KB42 KB200application/javascriptScript
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-3530520775673424&output=html&adk=4179812986&adf=429381265&lmt=1565278755&plat=1%3A32776%2C2%3A32776%2C8%3A32776%2C9%3A32776%2C16%3A8388608%2C30%3A1081344&guci=2.2.0.0.2.2.0.0&format=0x0&url=http%3A%2F%2Fwww.swansea.co.uk%2F&ea=0&flash=0&pra=7&wgl=1&adsid=NT&dt=1565278755334&bpp=12&bdt=913&fdt=47&idt=47&shv=r20190805&cbv=r20190131&saldr=aa&abxe=1&prev_fmts=336x280&nras=1&correlator=6377011321734&frm=20&pv=1&ga_vid=467659786.1565278755&ga_sid=1565278755&ga_hid=1515932943&ga_fc=0&iag=0&icsg=61353983&dssz=23&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=600&u_w=800&u_ah=600&u_aw=800&u_cd=24&u_nplug=0&u_nmime=0&adx=0&ady=0&biw=1350&bih=940&scr_x=0&scr_y=0&eid=20199335%2C21064246%2C332260032%2C332260042%2C410075105%2C21063397&oid=3&rx=0&eae=2&fc=912&brdim=0%2C0%2C0%2C0%2C800%2C0%2C1%2C1%2C1350%2C940&vis=1&rsz=%7C%7Cs%7C&abl=NS&fu=16&bc=23&ifi=2&uci=a!2&fsb=1&dtd=59
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2108 ms2375 ms7 KB12 KB200text/htmlDocument
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2277 ms2375 ms0 KB0 KB200image/gifImage
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https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/gwdpage_style.css
86400000 ms0 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/gwdgooglead_style.css
86400000 ms0 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/gwdgooglead_style.css
86400000 ms0 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/gwdattached_style.css
86400000 ms0 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/gwdattached_style.css
86400000 ms0 KB
https://pagead2.googlesyndication.com/pagead/js/r20190805/r20110914/abg_lite.js
1209600000 ms12 KB
https://pagead2.googlesyndication.com/pagead/js/r20190805/r20110914/abg_lite.js
1209600000 ms12 KB
https://tpc.googlesyndication.com/pagead/js/r20190805/r20110914/client/qs_click_protection.js
1209600000 ms6 KB
https://tpc.googlesyndication.com/pagead/js/r20190805/r20110914/client/qs_click_protection.js
1209600000 ms6 KB
https://tpc.googlesyndication.com/pagead/js/r20190805/r20110914/client/window_focus.js
1209600000 ms2 KB
https://tpc.googlesyndication.com/pagead/js/r20190805/r20110914/client/window_focus.js
1209600000 ms2 KB
Third-Party Usage - 7 Third-Parties Found
Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading. Learn more.

Third-Party
SizeMain Thread Time
966 KB832 ms
852 KB0 ms
60 KB9 ms
9 KB3 ms
2 KB0 ms
1 KB0 ms
0 KB0 ms
Tasks
Lists the toplevel main thread tasks that executed during page load.

Start Time
End Time
1105 ms
26 ms
1143 ms
15 ms
1158 ms
16 ms
1194 ms
25 ms
1223 ms
7 ms
1230 ms
11 ms
1242 ms
10 ms
1285 ms
13 ms
1300 ms
8 ms
1308 ms
27 ms
1335 ms
47 ms
1382 ms
17 ms
1807 ms
6 ms
1828 ms
6 ms
1835 ms
15 ms
1861 ms
80 ms
1944 ms
70 ms
2019 ms
91 ms
2117 ms
17 ms
2268 ms
6 ms
2276 ms
24 ms
2299 ms
35 ms
2341 ms
23 ms
2399 ms
6 ms
2406 ms
6 ms
2416 ms
16 ms
2432 ms
11 ms
2450 ms
6 ms
2484 ms
8 ms
2499 ms
49 ms
2548 ms
9 ms
2566 ms
22 ms
2589 ms
9 ms
2603 ms
5 ms
2612 ms
5 ms
2618 ms
53 ms
2671 ms
14 ms
2699 ms
6 ms
2708 ms
6 ms
2728 ms
7 ms
2736 ms
7 ms
2798 ms
7 ms
2913 ms
7 ms
2920 ms
7 ms
2931 ms
6 ms
2941 ms
6 ms
2957 ms
10 ms
2967 ms
6 ms
2973 ms
6 ms
2979 ms
17 ms
3033 ms
9 ms
3070 ms
16 ms
3094 ms
53 ms
3147 ms
28 ms
3188 ms
12 ms
3200 ms
12 ms
3212 ms
12 ms
3225 ms
11 ms
3236 ms
16 ms
3257 ms
6 ms
3266 ms
5 ms
3272 ms
7 ms
3286 ms
12 ms
3301 ms
12 ms
3314 ms
12 ms
3326 ms
14 ms
3354 ms
11 ms
3370 ms
16 ms
3387 ms
9 ms
3396 ms
17 ms
3426 ms
9 ms
3437 ms
6 ms
3444 ms
74 ms
3519 ms
14 ms
3532 ms
22 ms
3559 ms
21 ms
3582 ms
11 ms
3598 ms
7 ms
3606 ms
11 ms
3617 ms
6 ms
3827 ms
13 ms
3839 ms
8 ms
3850 ms
17 ms
3867 ms
6 ms
3873 ms
18 ms
3893 ms
7 ms
3999 ms
16 ms
4018 ms
23 ms
4040 ms
6 ms
4058 ms
8 ms
4066 ms
6 ms
5065 ms
8 ms
Ensure text remains visible during webfont load
Leverage the font-display CSS feature to ensure text is user-visible while webfonts are loading. Learn more.

URL
Potential Savings
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/FreigSanLFProBla.ttf
58 ms
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/FreigSanLFProSem.ttf
60 ms
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/FreigSanLFProBla.ttf
191 ms
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/FreigSanLFProSem.ttf
191 ms
Minify CSS - Potential savings of 12 KB
Minifying CSS files can reduce network payload sizes. Learn more.

URL
SizePotential Savings
* { font-family: Helvetica Neue,Arial,Sans-Serif; margin: 0; padding: 0; } ...
29 KB12 KB
JavaScript execution time - 1.1 s
Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn more.

URL
Total CPU TimeScript EvaluationScript Parse
Other
1177 ms389 ms9 ms
https://s0.2mdn.net/879366/html_inpage_rendering_lib_200_258.js
141 ms111 ms28 ms
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
138 ms112 ms2 ms
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
109 ms67 ms5 ms
https://s0.2mdn.net/879366/Enabler_01_238.js
98 ms82 ms6 ms
http://www.swansea.co.uk/CombineScriptsHandler.axd,q_TSM_CombinedScripts_=True,av=GuEbkKyAwzJZopPPy26-Fb84CxnvItPqzmNMJnjuStA1,a_TSM_Bundles_=,acdn=False.pagespeed.jm.yQcvudVDSV.js
79 ms55 ms21 ms
https://pagead2.googlesyndication.com/pagead/js/r20190805/r20190131/show_ads_impl.js
75 ms69 ms5 ms
http://www.swansea.co.uk/
60 ms50 ms2 ms
https://www.googletagservices.com/activeview/js/current/osd_listener.js?cache=r20110914
53 ms49 ms4 ms
Properly size images - Potential savings of 28 KB
Serve images that are appropriately-sized to save cellular data and improve load time. Learn more.

URL
SizePotential Savings
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
20 KB20 KB
http://www.swansea.co.uk/Images/Logo/logo-cardiff.jpg
8 KB8 KB
Remove unused CSS - Potential savings of 27 KB
Remove dead rules from stylesheets and defer the loading of CSS not used for above-the-fold content to reduce unnecessary bytes consumed by network activity. Learn more.

URL
SizePotential Savings
* { font-family: Helvetica Neue,Arial,Sans-Serif; margin: 0; padding: 0; } ...
29 KB23 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/index.html?e=69&leftOffset=0&topOffset=0&c=eXTkjLPsEd&t=1&renderingType=2
3 KB2 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/index.html?e=69&leftOffset=0&topOffset=0&c=eXTkjLPsEd&t=1&renderingType=2
3 KB2 KB
Avoids enormous network payloads - Total size was 2,440 KB
Large network payloads cost users real money and are highly correlated with long load times. Learn more.

URL
Size
http://www.swansea.co.uk/CombineScriptsHandler.axd,q_TSM_CombinedScripts_=True,av=GuEbkKyAwzJZopPPy26-Fb84CxnvItPqzmNMJnjuStA1,a_TSM_Bundles_=,acdn=False.pagespeed.jm.yQcvudVDSV.js
323 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/family/outdoor/img_2_outdoor_family_300x250.jpg
308 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/friends/fitness/img_2_fitness_friends_300x250.jpg
238 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/family/outdoor/img_1_outdoor_family_300x250.jpg
165 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/friends/fitness/img_1_fitness_friends_300x250.jpg
141 KB
https://pagead2.googlesyndication.com/pagead/js/r20190805/r20190131/show_ads_impl.js
81 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/FreigSanLFProSem.ttf
80 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/FreigSanLFProSem.ttf
80 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/FreigSanLFProBla.ttf
72 KB
https://s0.2mdn.net/ads/richmedia/studio/pv2/61179956/20190801060245579/FreigSanLFProBla.ttf
71 KB
Minimize main-thread work - 2.2 s
Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this.

Category
Time Spent
Script Evaluation
1203 ms
Other
424 ms
Style & Layout
163 ms
Rendering
145 ms
Script Parsing & Compilation
136 ms
Parse HTML & CSS
94 ms
Garbage Collection
74 ms
Serve images in next-gen formats - Potential savings of 734 KB
Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption. Learn more.

URL
SizePotential Savings
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/family/outdoor/img_2_outdoor_family_300x250.jpg
308 KB256 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/friends/fitness/img_2_fitness_friends_300x250.jpg
237 KB197 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/family/outdoor/img_1_outdoor_family_300x250.jpg
165 KB139 KB
https://ha-design.s3.amazonaws.com/display/Traveler_Template_HappyPlace/300x250/friends/fitness/img_1_fitness_friends_300x250.jpg
141 KB124 KB
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
20 KB18 KB
Avoids an excessive DOM size - 457 elements
Browser engineers recommend pages contain fewer than ~1,500 DOM elements. The sweet spot is a tree depth < 32 elements and fewer than 60 children/parent element. A large DOM can increase memory usage, cause longer [style calculations](https://developers.google.com/web/fundamentals/performance/rendering/reduce-the-scope-and-complexity-of-style-calculations), and produce costly [layout reflows](https://developers.google.com/speed/articles/reflow). Learn more.

Statistic
ElementValue
Total DOM Elements
457
Maximum DOM Depth
16
Maximum Child Elements
24
Avoid multiple page redirects - Potential savings of 190 ms
Redirects introduce additional delays before the page can be loaded. Learn more.

URL
Time Spent
(Initial: http://swansea.co.uk/)
0
http://www.swansea.co.uk/
190
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. Consider using MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF to save network bytes. Learn more.

Reduce server response times (TTFB) - Root document took 770 ms
Time To First Byte identifies the time at which your server sends a response. Learn more.

Enable text compression
Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. Learn more.

Network Round Trip Times - 0 ms
Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance. Learn more.

Preconnect to required origins
Consider adding preconnect or dns-prefetch resource hints to establish early connections to important third-party origins. Learn more.

Server Backend Latencies - 0 ms
Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance. Learn more.

Defer offscreen images
Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive. Learn more.

Minimize Critical Requests Depth - 8 chains found
The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load. Learn more.

Preload key requests
Consider using to prioritize fetching resources that are currently requested later in page load. Learn more.

Minify JavaScript
Minifying JavaScript files can reduce payload sizes and script parse time. Learn more.

User Timing marks and measures
Consider instrumenting your app with the User Timing API to measure your app's real-world performance during key user experiences. Learn more.


Page Speed (Google PageSpeed Insights) - Mobile

78
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a SLOW speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

First Contentful Paint (FCP)2.8s 0% of loads for this page have a fast (<1s) First Contentful Paint (FCP) 35% 48% of loads for this page have an average (1s ~ 2.5s) First Contentful Paint (FCP) 48% 16% of loads for this page have a slow (>2.5s) First Contentful Paint (FCP) 16%
First Input Delay (FID)291ms 2% of loads for this page have a fast (<50ms) First Input Delay (FID) 2% 80% of loads for this page have an average (50ms ~ 250ms) First Input Delay (FID) 80% 16% of loads for this page have a slow (>250ms) First Input Delay (FID) 16%

Origin Data

All pages served from this origin have an SLOW speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

First Contentful Paint (FCP)2.8s 35% of loads for this page have a fast (<1s) First Contentful Paint (FCP) 35% 48% of loads for this page have an average (1s ~ 2.5s) First Contentful Paint (FCP) 48% 16% of loads for this page have a slow (>2.5s) First Contentful Paint (FCP) 16%
First Input Delay (FID)291ms 0% of loads for this page have a fast (<50ms) First Input Delay (FID) 2% 80% of loads for this page have an average 50ms ~ 250ms) First Input Delay (FID) 80% 16% of loads for this page have a slow (>250ms) First Input Delay (FID) 16%

Lab Data

Max Potential First Input Delay 250 ms
The maximum potential First Input Delay that your users could experience is the duration, in milliseconds, of the longest task. Learn more.
Time to Interactive 5.5 s
Time to interactive is the amount of time it takes for the page to become fully interactive. Learn more.
Total Blocking Time 410 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.
First Contentful Paint (3G) 5505 ms
First Contentful Paint 3G marks the time at which the first text or image is painted while on a 3G network. Learn more.
Estimated Input Latency 50 ms
Estimated Input Latency is an estimate of how long your app takes to respond to user input, in milliseconds, during the busiest 5s window of page load. If your latency is higher than 50 ms, users may perceive your app as laggy. Learn more.
Speed Index 3.8 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more.
First CPU Idle 5.1 s
First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. Learn more.
First Contentful Paint 2.6 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more.
Performance budget
Keep the quantity and size of network requests under the targets set by the provided performance budget. Learn more.
First Meaningful Paint 2.6 s
First Meaningful Paint measures when the primary content of a page is visible. Learn more.

Screenshot Thumbnails

This is what the load of your site looked like.

Keep request counts low and transfer sizes small - 32 requests • 385 KB
To set budgets for the quantity and size of page resources, add a budget.json file. Learn more.

Resource Type
RequestsTransfer Size
Total
32385 KB
Script
9272 KB
Image
1556 KB
Document
554 KB
Stylesheet
12 KB
Other
20 KB
Media
00 KB
Font
00 KB
Third-party
12225 KB
Eliminate render-blocking resources - Potential savings of 0 ms
Resources are blocking the first paint of your page. Consider delivering critical JS/CSS inline and deferring all non-critical JS/styles. Learn more.

URL
SizePotential Savings
http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.css
2 KB630
Efficiently encode images - Potential savings of 26 KB
Optimized images load faster and consume less cellular data. Learn more.

URL
SizePotential Savings
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
20 KB16 KB
http://www.swansea.co.uk/Images/Logo/logo-swansea.jpg
10 KB5 KB
http://www.swansea.co.uk/Images/Logo/logo-cardiff.jpg
8 KB4 KB
Network Requests
Lists the network requests that were made during page load.

URL
Start TimeEnd TimeTransfer SizeResource SizeStatus CodeMIME TypeResource Type
http://swansea.co.uk/
0 ms328 ms0 KB0 KB301text/html
http://www.swansea.co.uk/
328 ms854 ms43 KB184 KB200text/htmlDocument
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
869 ms885 ms37 KB104 KB200text/javascriptScript
https://www.google.com/adsense/search/ads.js
869 ms886 ms58 KB163 KB200text/javascriptScript
http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.css
869 ms893 ms2 KB4 KB200text/cssStylesheet
http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.js
869 ms883 ms0 KB0 KB-1Script
http://www.swansea.co.uk/Images/Logo/logo-swansea.jpg
915 ms1050 ms10 KB10 KB200image/jpegImage
http://www.swansea.co.uk/GetPersonImage.aspx?uid=31186&size=tmb
916 ms1049 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/images/profile-no-image-male-tmb.jpg
925 ms1027 ms1 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/business-no-image.jpg
925 ms1027 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/GetBusinessUserPhoto.aspx?bpid=15540
926 ms1050 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/WebResource.axd,qd=6ihznK9q4kAb2uvoLiopDjtONWQ7K6AqFAuvh6vHZVjqQOMzssQyR5pizfHzuob_tXV_NlQVUfllK85t5AJxetIom3v4SudtlxGC4h0hj3U1,at=636934921199995647.pagespeed.jm.CcYAAm8mLp.js
872 ms916 ms0 KB0 KB-1Script
http://www.swansea.co.uk/Images/buttons/b-search.jpg
926 ms1022 ms1 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/i-job.jpg
926 ms1047 ms1 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/Logo/logo-cardiff.jpg
926 ms1119 ms8 KB8 KB200image/jpegImage
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
926 ms1117 ms20 KB20 KB200image/jpegImage
https://adservice.google.com/adsid/integrator.js?domain=www.swansea.co.uk
913 ms921 ms1 KB0 KB200application/javascriptScript
http://www.swansea.co.uk/Images/stars/0Circle.jpg
937 ms1035 ms1 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/buttons/b-blue-60.gif
938 ms1154 ms0 KB0 KB200image/gifImage
https://pagead2.googlesyndication.com/pagead/js/r20191028/r20190131/show_ads_impl_fy2019.js?cache=bust
958 ms986 ms85 KB222 KB200text/javascriptScript
https://googleads.g.doubleclick.net/pagead/html/r20191028/r20190131/zrt_lookup.html
978 ms987 ms8 KB17 KB200text/htmlDocument
http://www.swansea.co.uk/Images/stars/1StarSmall.jpg
979 ms1166 ms2 KB1 KB200image/jpegImage
http://www.swansea.co.uk/Images/stars/3StarSmall.jpg
1001 ms1125 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/Images/stars/5StarSmall.jpg
1001 ms1129 ms2 KB2 KB200image/jpegImage
http://www.swansea.co.uk/Scripts/GoogleLocal_Analytics.js
1033 ms1235 ms20 KB42 KB200application/javascriptScript
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-3530520775673424&output=html&h=280&slotname=5930278303&adk=2146453874&adf=904905718&w=336&lmt=1572463136&rafmt=12&guci=2.2.0.0.2.2.0.0&format=336x280&url=http%3A%2F%2Fwww.swansea.co.uk%2F&flash=0&wgl=1&adsid=NT&dt=1572463136661&bpp=20&bdt=97&fdt=117&idt=118&shv=r20191028&cbv=r20190131&saldr=aa&abxe=1&correlator=4089224220750&frm=20&pv=2&ga_vid=1965966763.1572463137&ga_sid=1572463137&ga_hid=1520446777&ga_fc=0&iag=0&icsg=14859&dssz=16&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=660&u_w=412&u_ah=660&u_aw=412&u_cd=24&u_nplug=0&u_nmime=0&adx=42&ady=1396&biw=412&bih=660&scr_x=0&scr_y=0&eid=20040032%2C182982000%2C182982200%2C229739146%2C229739148%2C519641232&oid=3&pvsid=3527188486927117&pem=372&rx=0&eae=0&fc=896&brdim=0%2C0%2C0%2C0%2C412%2C0%2C412%2C660%2C432%2C693&vis=1&rsz=%7C%7CeEbr%7C&abl=CS&pfx=0&fu=1296&bc=23&ifi=1&uci=a!1&fsb=1&xpc=160dbTowyI&p=http%3A//www.swansea.co.uk&dtd=152
1114 ms1301 ms1 KB0 KB200text/htmlDocument
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
1119 ms1126 ms30 KB78 KB200text/javascriptScript
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-3530520775673424&output=html&h=280&slotname=5930278303&adk=2146453874&adf=446849385&w=336&lmt=1572463136&rafmt=12&guci=2.2.0.0.2.2.0.0&format=336x280&url=http%3A%2F%2Fwww.swansea.co.uk%2F&flash=0&wgl=1&adsid=NT&dt=1572463136682&bpp=18&bdt=119&fdt=164&idt=165&shv=r20191028&cbv=r20190131&saldr=aa&abxe=1&prev_fmts=336x280&correlator=4089224220750&frm=20&pv=1&ga_vid=1965966763.1572463137&ga_sid=1572463137&ga_hid=1520446777&ga_fc=0&iag=0&icsg=47627&dssz=17&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=660&u_w=412&u_ah=660&u_aw=412&u_cd=24&u_nplug=0&u_nmime=0&adx=42&ady=1925&biw=412&bih=660&scr_x=0&scr_y=0&eid=20040032%2C182982000%2C182982200%2C229739146%2C229739148%2C519641232&oid=3&pvsid=3527188486927117&pem=372&rx=0&eae=0&fc=896&brdim=0%2C0%2C0%2C0%2C412%2C0%2C412%2C660%2C432%2C693&vis=1&rsz=%7C%7CeEbr%7C&abl=CS&pfx=0&fu=1296&bc=23&ifi=2&uci=a!2&fsb=1&xpc=U0y1C2tsag&p=http%3A//www.swansea.co.uk&dtd=172
1155 ms1305 ms1 KB0 KB200text/htmlDocument
https://googleads.g.doubleclick.net/pagead/ads?client=ca-pub-3530520775673424&output=html&adk=4179812986&adf=429381265&lmt=1572463136&plat=16%3A8388608&guci=2.2.0.0.2.2.0.0&format=0x0&url=http%3A%2F%2Fwww.swansea.co.uk%2F&ea=0&flash=0&pra=7&wgl=1&adsid=NT&dt=1572463136739&bpp=12&bdt=175&fdt=132&idt=132&shv=r20191028&cbv=r20190131&saldr=aa&abxe=1&prev_fmts=336x280%2C336x280&nras=1&correlator=4089224220750&frm=20&pv=1&ga_vid=1965966763.1572463137&ga_sid=1572463137&ga_hid=1520446777&ga_fc=0&iag=0&icsg=47627&dssz=17&mdo=0&mso=0&u_tz=-420&u_his=2&u_java=0&u_h=660&u_w=412&u_ah=660&u_aw=412&u_cd=24&u_nplug=0&u_nmime=0&adx=-12245933&ady=-12245933&biw=412&bih=660&scr_x=0&scr_y=0&eid=20040032%2C182982000%2C182982200%2C229739146%2C229739148%2C519641232&oid=3&pvsid=3527188486927117&pem=372&rx=0&eae=2&fc=896&brdim=0%2C0%2C0%2C0%2C412%2C0%2C412%2C660%2C432%2C693&vis=1&rsz=%7C%7Cs%7C&abl=NS&fu=1040&bc=23&ifi=2&uci=a!2&fsb=1&dtd=142
1181 ms1189 ms1 KB0 KB200text/htmlDocument
http://www.google-analytics.com/r/__utm.gif?utmwv=5.6.7&utms=1&utmn=701679256&utmhn=www.swansea.co.uk&utmcs=UTF-8&utmsr=412x660&utmvp=412x660&utmsc=24-bit&utmul=en-us&utmje=0&utmfl=-&utmdt=Swansea%20Hotels%2C%20Swansea%20Jobs%20%26%20Restaurants%20in%20Swansea&utmhid=1520446777&utmr=-&utmp=%2F&utmht=1572463136969&utmac=UA-13115916-16&utmcc=__utma%3D142247088.1965966763.1572463137.1572463137.1572463137.1%3B%2B__utmz%3D142247088.1572463137.1.1.utmcsr%3D(direct)%7Cutmccn%3D(direct)%7Cutmcmd%3D(none)%3B&utmjid=409921188&utmredir=1&utmu=qAAAAAAAAAAAAAAAAAQAAAAE~
1271 ms1276 ms0 KB0 KB200image/gifImage
http://www.swansea.co.uk/Scripts/GoogleLocal_JQuery_1.10.2.js
1357 ms1468 ms41 KB91 KB200application/javascriptScript
http://www.swansea.co.uk/mod_pagespeed_beacon?url=http%3A%2F%2Fwww.swansea.co.uk%2F
1361 ms1480 ms0 KB0 KB204text/plainXHR
Minimize third-party usage - Third-party code blocked the main thread for 230 ms
Third-party code can significantly impact load performance. Limit the number of redundant third-party providers and try to load third-party code after your page has primarily finished loading. Learn more.

Third-Party
SizeMain-Thread Blocking Time
164 KB235 ms
58 KB0 ms
2 KB0 ms
0 KB0 ms
Tasks
Lists the toplevel main thread tasks that executed during page load.

Start Time
End Time
882 ms
7 ms
894 ms
5 ms
899 ms
9 ms
920 ms
21 ms
943 ms
8 ms
951 ms
11 ms
962 ms
19 ms
982 ms
43 ms
1025 ms
19 ms
1046 ms
7 ms
1058 ms
15 ms
1084 ms
63 ms
1166 ms
17 ms
1191 ms
16 ms
1207 ms
45 ms
1256 ms
7 ms
1271 ms
26 ms
1329 ms
7 ms
1337 ms
6 ms
1348 ms
11 ms
1362 ms
6 ms
1371 ms
6 ms
1501 ms
18 ms
1520 ms
9 ms
1530 ms
8 ms
Minify CSS - Potential savings of 12 KB
Minifying CSS files can reduce network payload sizes. Learn more.

URL
SizePotential Savings
* { font-family: Helvetica Neue,Arial,Sans-Serif; margin: 0; padding: 0; } ...
28 KB12 KB
Reduce JavaScript execution time - 1.3 s
Consider reducing the time spent parsing, compiling, and executing JS. You may find delivering smaller JS payloads helps with this. Learn more.

URL
Total CPU TimeScript EvaluationScript Parse
Other
760 ms56 ms18 ms
https://pagead2.googlesyndication.com/pagead/js/r20191028/r20190131/show_ads_impl_fy2019.js?cache=bust
452 ms398 ms32 ms
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
319 ms306 ms12 ms
http://www.swansea.co.uk/
233 ms165 ms8 ms
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
150 ms124 ms20 ms
http://www.swansea.co.uk/Scripts/GoogleLocal_Analytics.js
101 ms97 ms5 ms
http://www.swansea.co.uk/Scripts/GoogleLocal_JQuery_1.10.2.js
91 ms70 ms10 ms
Defer offscreen images - Potential savings of 30 KB
Consider lazy-loading offscreen and hidden images after all critical resources have finished loading to lower time to interactive. Learn more.

URL
SizePotential Savings
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
20 KB20 KB
http://www.swansea.co.uk/Images/Logo/logo-cardiff.jpg
8 KB8 KB
http://www.swansea.co.uk/Images/stars/5StarSmall.jpg
2 KB2 KB
Properly size images - Potential savings of 28 KB
Serve images that are appropriately-sized to save cellular data and improve load time. Learn more.

URL
SizePotential Savings
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
20 KB20 KB
http://www.swansea.co.uk/Images/Logo/logo-cardiff.jpg
8 KB8 KB
Remove unused CSS - Potential savings of 25 KB
Remove dead rules from stylesheets and defer the loading of CSS not used for above-the-fold content to reduce unnecessary bytes consumed by network activity. Learn more.

URL
SizePotential Savings
* { font-family: Helvetica Neue,Arial,Sans-Serif; margin: 0; padding: 0; } ...
28 KB25 KB
Avoids enormous network payloads - Total size was 385 KB
Large network payloads cost users real money and are highly correlated with long load times. Learn more.

URL
Size
https://pagead2.googlesyndication.com/pagead/js/r20191028/r20190131/show_ads_impl_fy2019.js?cache=bust
85 KB
https://www.google.com/adsense/search/ads.js
58 KB
http://www.swansea.co.uk/
43 KB
http://www.swansea.co.uk/Scripts/GoogleLocal_JQuery_1.10.2.js
41 KB
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js
37 KB
https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101
30 KB
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
20 KB
http://www.swansea.co.uk/Scripts/GoogleLocal_Analytics.js
20 KB
http://www.swansea.co.uk/Images/Logo/logo-swansea.jpg
10 KB
https://googleads.g.doubleclick.net/pagead/html/r20191028/r20190131/zrt_lookup.html
8 KB
Minimize main-thread work - 2.2 s
Consider reducing the time spent parsing, compiling and executing JS. You may find delivering smaller JS payloads helps with this. Learn more.

Category
Time Spent
Script Evaluation
1244 ms
Other
356 ms
Style & Layout
224 ms
Script Parsing & Compilation
130 ms
Rendering
117 ms
Parse HTML & CSS
86 ms
Garbage Collection
2 ms
Serve images in next-gen formats - Potential savings of 18 KB
Image formats like JPEG 2000, JPEG XR, and WebP often provide better compression than PNG or JPEG, which means faster downloads and less data consumption. Learn more.

URL
SizePotential Savings
http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg
20 KB18 KB
Avoids an excessive DOM size - 445 elements
A large DOM will increase memory usage, cause longer [style calculations](https://developers.google.com/web/fundamentals/performance/rendering/reduce-the-scope-and-complexity-of-style-calculations), and produce costly [layout reflows](https://developers.google.com/speed/articles/reflow). Learn more.

Statistic
ElementValue
Total DOM Elements
445
Maximum DOM Depth
16
Maximum Child Elements
24
Avoid multiple page redirects - Potential savings of 630 ms
Redirects introduce additional delays before the page can be loaded. Learn more.

URL
Time Spent
(Initial: http://swansea.co.uk/)
0
http://www.swansea.co.uk/
630
Use video formats for animated content
Large GIFs are inefficient for delivering animated content. Consider using MPEG4/WebM videos for animations and PNG/WebP for static images instead of GIF to save network bytes. Learn more.

Server response times are low (TTFB) - Root document took 530 ms
Time To First Byte identifies the time at which your server sends a response. Learn more.

Enable text compression
Text-based resources should be served with compression (gzip, deflate or brotli) to minimize total network bytes. Learn more.

Uses efficient cache policy on static assets - 0 resources found
A long cache lifetime can speed up repeat visits to your page. Learn more.

Network Round Trip Times - 0 ms
Network round trip times (RTT) have a large impact on performance. If the RTT to an origin is high, it's an indication that servers closer to the user could improve performance. Learn more.

All text remains visible during webfont loads
Leverage the font-display CSS feature to ensure text is user-visible while webfonts are loading. Learn more.

Preconnect to required origins
Consider adding `preconnect` or `dns-prefetch` resource hints to establish early connections to important third-party origins. Learn more.

Server Backend Latencies - 0 ms
Server latencies can impact web performance. If the server latency of an origin is high, it's an indication the server is overloaded or has poor backend performance. Learn more.

Avoid chaining critical requests - 3 chains found
The Critical Request Chains below show you what resources are loaded with a high priority. Consider reducing the length of chains, reducing the download size of resources, or deferring the download of unnecessary resources to improve page load. Learn more.

Preload key requests
Consider using `` to prioritize fetching resources that are currently requested later in page load. Learn more.

Minify JavaScript
Minifying JavaScript files can reduce payload sizes and script parse time. Learn more.

User Timing marks and measures
Consider instrumenting your app with the User Timing API to measure your app's real-world performance during key user experiences. Learn more.

Page Speed (Google PageSpeed Insights) - v2

Suggestions Summary

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

Approximately 21% of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Remove render-blocking JavaScript:

http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.js
http://www.swansea.co.uk/WebResource.axd,qd=6ihznK9q4kAb2uvoLiopDjtONWQ7K6AqFAuvh6vHZVjqQOMzssQyR5pizfHzuob_tXV_NlQVUfllK85t5AJxetIom3v4SudtlxGC4h0hj3U1,at=63***34921199995647.pagespeed.jm.CcYAAm8mLp.js
Optimize CSS Delivery of the following:

http://cdnjs.cloudflare.com/ajax/libs/cookieconsent2/3.1.0/cookieconsent.min.css

Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 22% of the final above-the-fold content could be rendered with the full HTML response.
Click to see the screenshot with only the HTML response:

Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 53.2KiB (45% reduction).

Compressing and resizing http://www.swansea.co.uk/Images/Logo/logo-bristol.jpg could save 19.5KiB (98% reduction).
Compressing https://tpc.googlesyndication.com/daca_images/simgad/10593114339893829823 could save 15KiB (22% reduction).
Compressing and resizing http://www.swansea.co.uk/Images/Logo/logo-cardiff.jpg could save 7.6KiB (96% reduction).
Compressing http://www.swansea.co.uk/Images/Logo/logo-swansea.jpg could save 6.1KiB (63% reduction).
Compressing http://www.swansea.co.uk/Images/stars/5StarSmall.jpg could save 1.2KiB (52% reduction).
Compressing http://www.swansea.co.uk/Images/stars/3StarSmall.jpg could save 931B (50% reduction).
Compressing http://www.swansea.co.uk/Images/stars/1StarSmall.jpg could save 616B (45% reduction).
Compressing and resizing http://www.swansea.co.uk/Images/i-job.jpg could save 554B (65% reduction).
Compressing http://www.swansea.co.uk/Images/business-no-image.jpg could save 437B (22% reduction).
Compressing http://www.swansea.co.uk/GetBusinessUserPhoto.aspx?bpid=15540 could save 330B (15% reduction).
Compressing and resizing http://www.swansea.co.uk/Images/buttons/b-search.jpg could save 320B (52% reduction).
Compressing http://www.swansea.co.uk/GetPersonImage.aspx?uid=31186&size=tmb could save 317B (18% reduction).
Compressing http://www.swansea.co.uk/images/profile-no-image-male-tmb.jpg could save 2***B (29% reduction).
Compressing http://www.swansea.co.uk/Images/stars/0Circle.jpg could save 211B (31% reduction).

Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://www.googletagservices.com/activeview/js/current/osd.js?cb=%2Fr20100101 (50 minutes)
https://www.googletagservices.com/activeview/js/current/osd_listener.js?cache=r20110914 (50 minutes)
http://pagead2.googlesyndication.com/pagead/js/adsbygoogle.js (60 minutes)
https://securepubads.g.doubleclick.net/pagead/js/rum.js (60 minutes)
https://www.google.com/adsense/search/ads.js (60 minutes)

Size content to viewport

The page content is too wide for the viewport, forcing the user to scroll horizontally. Size the page content to the viewport to provide a better user experience.

The page content is 432 CSS pixels wide, but the viewport is only 412 CSS pixels wide. The following elements fall outside the viewport:

The element <div> falls outside the viewport.
The element <div class="content homeContent">Welcome to Sw…needs,... more</div> falls outside the viewport.
The element <div class="left-menu">BROWSE Cate…Weddings</div> falls outside the viewport.
The element <div class="most-reviews-outer">MOST REVIEWS…2 reviews</div> falls outside the viewport.
The element <div class="moreReview"></div> falls outside the viewport.
The element <div> falls outside the viewport.
The element <h2>MOST HELPFUL REVIEW</h2> falls outside the viewport.
The element <h3 class="listing">Leisure Quest</h3> falls outside the viewport.
The element <p>Camping Shops…organ, SA1 1LE</p> falls outside the viewport.
The element <div class="stars-small-ho…ful rate1Small">1 Reviews</div> falls outside the viewport.
The element <p>Don&#39;t ever use…your ... more</p> falls outside the viewport.
The element <div class="affilate hideNarrow"></div> falls outside the viewport.

Reduce server response time

In our test, your server responded in 0.39 seconds.

There are many factors that can slow down your server response time. Please read our recommendations to learn how you can monitor and measure where your server is spending the most time.

Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="/health-wellbeing/">Health &amp; Wellbeing in Swansea</a> and 9 others are close to other tap targets .
The tap target <a href="/Person.aspx?uid=31186">chriswatson..</a> and 11 others are close to other tap targets.
The tap target <a href="/Person.aspx?uid=38809">tigger1</a> and 1 others are close to other tap targets.
The tap target <a href="/PersonReviews.aspx?uid=38809">1 reviews</a> is close to 1 other tap targets.

Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and p*** times.

Minify HTML for the following resources to reduce their size by 3.7KiB (12% reduction).

Minifying http://www.swansea.co.uk/ could save 3.7KiB (12% reduction) after compression.
Avoid landing page redirects
Your page has no redirects. Learn more about avoiding landing page redirects.
Avoid plugins
Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.
Configure the viewport
Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.
Enable compression
You have compression enabled. Learn more about enabling compression.
Minify CSS
Your CSS is minified. Learn more about minifying CSS.
Minify JavaScript
Your JavaScript content is minified. Learn more about minifying JavaScript.
Use legible font sizes
The text on your page is legible. Learn more about using legible font sizes.
Download optimized image, JavaScript, and CSS resources for this page.

+ Does swansea.co.uk use compression?

swansea.co.uk use gzip compression.
Original size: 178.39 KB
Compressed size: 40.54 KB
File reduced by: 137.85 KB (77%)

+ Google Safe Browsing

This site is not currently listed as suspicious

MyWot.com Reputation Ratings

Trustworthiness:
  n/a
Vendor reliability:
  n/a
Privacy:
  n/a
Child safety:
  n/a

+ SSL Checker - SSL Certificate Verify

swansea.co.uk supports HTTPS
loader
Verifying SSL Support. Please wait...
Common Name: www.orcharddigital.co.uk
Organization:
Location:
Issuer: Sectigo RSA Domain Validation Secure Server CA
Valid from: Apr 8 00:00:00 2019 GMT
Valid until: Apr 7 23:59:59 2020 GMT
Authority:
Keysize:

+ Verify HTTP/2 Support

swansea.co.uk does not support HTTP/2
loader
Verifying HTTP/2.0 Support. Please wait...

+ Site Categories (dmoz)

Currently Not Available

+ Http Header

Content-Type: text/html; charset=UTF-8
Location: http://www.swansea.co.uk/
Server: Microsoft-IIS/8.5
X-StackifyID: V1||C77568|CD1|
X-Powered-By: ASP.NET
Date: Wed, 30 Oct 2019 19:18:32 GMT
Content-Length: 148

HTTP/1.1 200 OK
Cache-Control: no-cache
Content-Type: text/html; charset=utf-8
Content-Encoding: gzip
Vary: Accept-Encoding
Server: Microsoft-IIS/8.5
X-StackifyID: V2|39d91582-58cb-4ba9-9eb1-55b4dd9e8346|C77568|CD1
X-AspNet-Version: 4.0.30319
X-Page-Speed: 1.9.32.14 (IISpeed)
X-Powered-By: ASP.NET
Date: Wed, 30 Oct 2019 19:18:32 GMT
Content-Length: 41509

+ DNS Lookup

Type Ip Target TTL
SOA 3600
Mname ns.heartinternet.uk
Rname hostmaster.mainnameserver.com
Serial Number 2019090231
Refresh 10800
Retry 600
Expire 2419200
Minimum TTL 0
A 77.68.40.102 3600
MX aspmx.l.google.com 3600
MX alt1.aspmx.l.google.com 3600
NS ns2.heartinternet.uk 3600
NS ns.heartinternet.uk 3600

+ Whois Lookup

Domain Created:
0000-00-00
Domain Age:
 
WhoIs:
 

whois lookup at whois.nic.uk...
Domain name:
swansea.co.uk

Data validation:
Nominet was able to match the registrant's name and address against a 3rd party data source on 22-Jan-2018

Registrar:
Heart Internet Ltd t/a Heart Internet [Tag = HEARTINTERNET]
URL: http://www.heartinternet.co.uk

Relevant dates:
Registered on: 21-Nov-1996
Expiry date: 21-Nov-2019
Last updated: 02-Sep-2019

Registration status:
Registered until expiry date.

Name servers:
ns.heartinternet.uk
ns2.heartinternet.uk 79.170.43.3

WHOIS lookup made at 19:19:11 30-Oct-2019

--
This WHOIS information is provided for free by Nominet UK the central registry
for .uk domain names. This information and the .uk WHOIS are:

Copyright Nominet UK 1996 - 2019.

You may not access the .uk WHOIS or use any data from it except as permitted
by the terms of use available in full at https://www.nominet.uk/whoisterms,
which includes restrictions on: (A) use of the data for advertising, or its
repackaging, recompilation, redistribution or reuse (B) obscuring, removing
or hiding any or all of this notice and (C) exceeding query rate or volume
limits. The data is provided on an 'as-is' basis and may lag behind the
register. Access may be withdrawn or restricted at any time.
Last update was 15 days ago
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This can take up to 60 seconds. Please wait...

*HypeStat.com is not linking to, promoting or affiliated with swansea.co.uk in any way. Only publicly available statistics data are displayed.

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