popsugar.com.au Popsugar.com.au

   
PS

Domain Summary

What is the traffic rank for Popsugar.com.au?

• Popsugar.com.au ranks #1,550,667 globally on HypeStat.

What percent of global Internet users visit Popsugar.com.au?

• 6.66E-5% of global Internet users visit Popsugar.com.au

How many people visit Popsugar.com.au each day?

• Popsugar.com.au receives approximately 3.3K visitors and 5,681 page impressions per day.

Which countries does Popsugar.com.au receive most of its visitors from?

• Popsugar.com.au is mostly visited by people located in Australia,United States,Germany.

How much Popsugar.com.au can earn?

• Popsugar.com.au should earn about $22.72/day from advertising revenue.

What is Popsugar.com.au estimated value?

• Estimated value of Popsugar.com.au is $21,312.98.

What IP addresses does Popsugar.com.au resolve to?

• Popsugar.com.au resolves to the IP addresses 2a04:fa87:fffd::c000:4262, 192.0.66.173.

Where are Popsugar.com.au servers located in?

• Popsugar.com.au has servers located in San Francisco, California, 94110, United States.

popsugar.com.au Profile

Title:PS Description:PS makes wellness more accessible through real-life stories, first-person perspectives, and expert-backed information. Our staff of journalists and subject-matter experts research, report, and produce articles, videos, and social content that help people feel good about their well-being choices, no matter what they are. Via our core verticals — Health, Fitness, Beauty, Balance, Identity, and Shopping — we help our audience proceed with confidence.
Tags:
robert pattinson
kristen stewart
fitness
kate
prince
and food
celebrity
hunger games
stars
pictures
fashion
beauty
in one place.
australia
william
Category:Arts and Entertainment / Other Arts and Entertainment
About: POPSUGAR delivers the biggest moments, the hottest trends, and the best tips in entertainment, fashion, beauty, fitness, and food and the ability to shop for it all in one place. Edit Site Info

What technologies does popsugar.com.au use?

These are the technologies used at popsugar.com.au. popsugar.com.au has a total of 9 technologies installed in 8 different categories.
Advertising
Amazon Advertising Amazon Advertising
Google Publisher Tag Google Publisher Tag
Rubicon Project Rubicon Project
Web Frameworks
Express Express
Web Servers
Express Express
Nginx Nginx
Reverse proxies
Nginx Nginx
Miscellaneous
Open Graph Open Graph
Affiliate programs
Skimlinks Skimlinks
Caching
Varnish Varnish
Programming Languages
Node.js Node.js

popsugar.com.au Traffic Analysis

Popsugar.com.au is ranked #1,550,667 in the world. This website is viewed by an estimated 3.3K visitors daily, generating a total of 5.7K pageviews. This equates to about 99.5K monthly visitors. Popsugar.com.au traffic has decreased by 13.68% compared to last month.
Daily Visitors3.3K
10.14%
Monthly Visits99.5K
13.68%
Pages per Visit1.73
12.53%
Visit duration00:17
88.63%
Bounce Rate47.25%
25.67%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
3,283
Monthly Visits:
99,475
Pages per Visit:
1.73
Daily Pageviews:
5,681
Avg. visit duration:
00:17
Bounce rate:
47.25%
Global Reach:
6.66E-5%
Monthly Visits (SEMrush):
57,366
Monthly Unique Visitors (SEMrush):
53,069
Monthly Visits (SimilarWeb):
100,511
HypeRank:
1,550,667
SEMrush Rank:
208,638
SimilarWeb Rank:
366,491
*All traffic values are estimates only.

Traffic sources

Direct:
28.49%
Referral:
2.04%
Search:
69.26%
Social:
0.13%
Paid:
0.08%

Desktop vs Mobile

Desktop:
46.02%
Mobile:
53.98%

Total Visits Last 3 Months

108.8K
FEB
115.2K
MAR
99.5K
APR

Visitors by country

Country
Users%
 
Australia 21.71%
 
United States 20.29%
 
Germany 5.40%
 
India 5.15%
 
United Kingdom 4.18%

Where do visitors go on popsugar.com.au?

 
Reach%Pageviews%PerUser
popsugar.com.au
100.00%100.00%1.2

Which sites are competitors to popsugar.com.au?

Websites similar to popsugar.com.au are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.
Last update was 34 days ago
     
This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with popsugar.com.au in any way. Only publicly available statistics data are displayed.

Search Engine Indexes ▼

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Google Index:
39,900
Bing Index:
2,240

  ▼

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  popsugar.com.au
Rank:
(Rank based on keywords, cost and organic traffic)
  208,638
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  42,075
Organic Traffic:
(Number of visitors coming from top 20 search results)
  8,413
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $728.00
Full SEMrush Report >>

Revenue report ▼

Google.com would generate approximately $22.7 per day if the source of income were advertisements, which equates to an estimated monthly revenue of $681.6 and annual gross revenue of approximately $8.3K. Based on these figures, the site's net worth is estimated at around $21.3K.

How much would popsugar.com.au make?

Daily Revenue:
$22.72
Monthly Revenue:
$681.60
Yearly Revenue:
$8,292.80
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
Australia 1,233$5.95
 
United States 1,153$5.57
 
United Kingdom 238$0.64
 
Germany 307$0.43
 
India 293$0.11

Loss of money due to Adblock?

Daily Revenue Loss:
$2.45
Monthly Revenue Loss:
$73.46
Yearly Revenue Loss:
$893.80
Daily Pageviews Blocked:
663
Monthly Pageviews Blocked:
19,891
Yearly Pageviews Blocked:
242,002

Daily revenue loss by country

 
CountryBlockedLost Money
 
Australia 247$1.19
 
United States 208$1.00
 
Germany 89$0.12
 
United Kingdom 38$0.10
 
India 82$0.03

How much is popsugar.com.au worth?

Website Value:
$21.3K

Ad Experience Report ▼

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
popsugar.com.au
Last Change Time:
(The last time that the site changed status.)
2018-11-21 17:06:23
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Desktop summary

Root domain:
popsugar.com.au
Last Change Time:
(The last time that the site changed status.)
2018-11-21 17:06:23
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report ▼

Summary of the abusive experience rating of a website.
Root domain:
popsugar.com.au
Last Change Time:
(The last time that the site changed status.)
2018-11-21 17:06:22
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Passing

Where is popsugar.com.au hosted? ▼

Popsugar.com.au may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
2a04:fa87:fffd::c000:4262, 192.0.66.173
ASN:
AS2635 
ISP:
Automattic, Inc 
Server Location:
San Francisco
California, CA
94110
United States, US
 

Other sites hosted on 192.0.66.173

How fast does popsugar.com.au load? ▼

The average loading time of popsugar.com.au is 395 ms. The Desktop speed index is 75 and mobile speed index is 100.
Average Load Time:
395 ms

Page Speed (Google PageSpeed Insights) - Desktop

75
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a AVERAGE speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)2.3s 13% of loads for this page have a fast (<1s) First Contentful Paint (FCP) 13% 73% of loads for this page have an average (1s ~ 3s) First Contentful Paint (FCP) 73% 12% of loads for this page have a slow (>3s) First Contentful Paint (FCP) 12%
First Input Delay (FID)31ms 98% of loads for this page have a fast (<100ms) First Input Delay (FID) 98% 1% of loads for this page have an average (100ms ~ 300ms) First Input Delay (FID) 1% 0% of loads for this page have a slow (>300ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an AVERAGE speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)2.5s 14% of loads for this page have a fast (<1s) First Contentful Paint (FCP) 14% 69% of loads for this page have an average (1s ~ 3s) First Contentful Paint (FCP) 69% 15% of loads for this page have a slow (>3s) First Contentful Paint (FCP) 15%
First Input Delay (FID)146ms 92% of loads for this page have a fast (<100ms) First Input Delay (FID) 92% 4% of loads for this page have an average 100ms ~ 300ms) First Input Delay (FID) 4% 2% of loads for this page have a slow (>300ms) First Input Delay (FID) 2%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Lab Data

Max Potential First Input Delay 50 ms
The maximum potential First Input Delay that your users could experience is the duration, in milliseconds, of the longest task. Learn more
Time to Interactive 3.8 s
Time to interactive is the amount of time it takes for the page to become fully interactive. Learn more
Estimated Input Latency 20 ms
Estimated Input Latency is an estimate of how long your app takes to respond to user input, in milliseconds, during the busiest 5s window of page load. If your latency is higher than 50 ms, users may perceive your app as laggy. Learn more
Total Blocking Time 0 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds.
Speed Index 1.9 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more
First CPU Idle 3.0 s
First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. . Learn more
First Contentful Paint 0.9 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more
Performance budget  
Keep the quantity and size of network requests under the targets set by the provided performance budget. Learn more
First Meaningful Paint 0.9 s
First Meaningful Paint measures when the primary content of a page is visible. Learn more

Page Speed (Google PageSpeed Insights) - Mobile

100
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 13% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 92% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s)Largest Contentful Paint (LCP) 0%

Lab Data

Does popsugar.com.au use compression? ▼

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on popsugar.com.au are reduced by 86%.
popsugar.com.au use gzip compression.
Original size: 1.14 MB
Compressed size: 152.4 KB
File reduced by: 1017.25 KB (86%)

Google Safe Browsing ▼

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. popsugar.com.au has 84 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  84
Safety Confidence:
  9

SSL Checker - SSL Certificate Verify ▼

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. popsugar.com.au supports HTTPS.
 popsugar.com.au supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: popsugar.com
Organization:
Location:
Issuer: R11
Valid from: Apr 6 08:51:12 2025 GMT
Valid until: Jul 5 08:51:11 2025 GMT
Authority: CA:FALSE
Keysize: 2048 Bits
Common Name: R11
Organization: Let's Encrypt
Location: US
Issuer: ISRG Root X1
Valid from: Mar 13 00:00:00 2024 GMT
Valid until: Mar 12 23:59:59 2027 GMT
Authority: CA:TRUE
Keysize: 2048 Bits

Verify HTTP/2 Support ▼

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 popsugar.com.au supports HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Http Header ▼

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server. 
server: nginx
date: Sun, 11 May 2025 08:56:22 GMT
content-type: text/html; charset=utf-8
location: https://www.popsugar.com.au/
x-rq: mdw2 0 40 9980
x-cache: EXPIRED

HTTP/2 301 
server: nginx
date: Sun, 11 May 2025 08:56:23 GMT
content-type: text/html; charset=UTF-8
location: https://www.popsugar.com
x-hacker: If you're reading this, you should visit wpvip.com/careers and apply to join the fun, mention this header.
x-powered-by: 
host-header: a9130478a60e5f9135f765b23f26593b
referrer-policy: strict-origin-when-cross-origin
x-frame-options: SAMEORIGIN
x-xss-protection: 1; mode=block
x-content-type-options: nosniff
vary: X-Country-Code
x-rq: mdw2 0 40 9980
x-cache: EXPIRED

HTTP/2 200 
content-type: text/html; charset=utf-8
server: nginx/1.27.5
x-powered-by: Express
cache-control: must-revalidate
edge-control: ttl=60m, grace=60m
p3-content-language: en-US
etag: "124699-Xq7gh03ad3t5SmxCrGUpiHhtbBk"
content-encoding: gzip
via: 1.1 varnish, 1.1 varnish
accept-ranges: bytes
date: Sun, 11 May 2025 08:56:23 GMT
age: 1449
x-served-by: cache-iad-kcgs7200173-IAD, cache-chi-kigq8000136-CHI
x-cache: HIT, HIT
x-cache-hits: 171, 1
vary: Accept-Encoding
x-frame-options: SAMEORIGIN
x-xss-protection: 1; mode=block
x-content-type-options: nosniff
content-length: 156061

DNS Lookup ▼

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
AAAA 2a04:fa87:fffd::c000:4262 27
A 192.0.66.173 27
NS yahir.ns.cloudflare.com 3499
NS dee.ns.cloudflare.com 3499
HINFO 3600

Whois Lookup ▼

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information.
Domain Updated:
2025-01-28
Domain Registrar:
GoDaddy.com LLC trading as GoDaddy.com
Domain Owner:
ALLURE MEDIA PTY LTD
WhoIs:
 

Domain Name: popsugar.com.au
Registry Domain ID: 9da3f2e1213c4011ae484c7c9ee3a310-AU
Registrar WHOIS Server: whois.auda.org.au
Registrar URL: https://www.godaddy.com/en-au/contact-us
Last Modified: 2025-01-28T12:47:14Z
Registrar Name: GoDaddy.com LLC trading as GoDaddy.com
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.6028177308
Reseller Name: 
Status: serverRenewProhibited https://identitydigital.au/get-au/whois-status-codes#serverRenewProhibited
Status Reason: Not Currently Eligible For Renewal
Registrant Contact ID: 8e05f92490164fe3b67260aeacd27093-AU
Registrant Contact Name: Domain Administrator
Tech Contact ID: 30489dceca87441a98e4761b9eebf7ac-AU
Tech Contact Name: Domain Administrator
Name Server: dee.ns.cloudflare.com
Name Server: yahir.ns.cloudflare.com
DNSSEC: unsigned
Registrant: ALLURE MEDIA PTY LTD
Registrant ID: OTHER 48122263352
Eligibility Type: Company
>>> Last update of WHOIS database: 2025-05-11T08:58:02Z