About: Life.ru is a Russian online news portal known for its diverse coverage of current events, entertainment, and lifestyle topics. The site offers a wide range of multimedia content including articles, videos, and live broadcasts. It often provides breaking news and has a reputation for its sensational news style. The portal aims to engage a broad audience with its accessible and often fast-paced reporting. Additionally, Life.ru has been a subject of discussions regarding journalism ethics and the boundaries between news reporting and sensationalism.

*This text is generated by artificial intelligence and may not be accurate. Edit Site Info

What technologies does life.ru use?

These are the technologies used at life.ru. life.ru has a total of 5 technologies installed in 5 different categories.

Tag Managers

Google Tag Manager

Web Servers

Nginx

Reverse proxies

Nginx

Miscellaneous

Open Graph

PWA

JavaScript Libraries

Swiper

life.ru Traffic Analysis

Life.ru is ranked #65,009 in the world. This website is viewed by an estimated 765.2K visitors daily, generating a total of 1.4M pageviews. This equates to about 23.2M monthly visitors. Life.ru traffic has decreased by 40.33% compared to last month.

Daily Visitors765.2K

37.73%

Monthly Visits23.2M

40.33%

Pages per Visit1.81

6.64%

Visit duration01:00

5.65%

Bounce Rate39.70%

0.71%

Is this your site?Verify your site's metrics.

Daily Unique Visitors:: 765,239
Monthly Visits:: 23,186,742
Pages per Visit:: 1.81
Daily Pageviews:: 1,384,857

Avg. visit duration:: 01:00
Bounce rate:: 39.70%
Global Reach:: 0.0155223%
Monthly Visits (SEMrush):: 7,934,371
Monthly Unique Visitors (SEMrush):: 2,610,597
Monthly Visits (SimilarWeb):: 23,189,053
HypeRank:: 65,009
SEMrush Rank:: 665,740
SimilarWeb Rank:: 3,540

*All traffic values are estimates only.

Traffic sources

Direct:: 69.25%
Referral:: 14.55%
Search:: 10.06%
Social:: 6.05%
Paid:: 0.09%

Desktop vs Mobile

Desktop:: 23.61%
Mobile:: 76.39%

Total Visits Last 3 Months

28.6M

JUL

38.9M

AUG

23.2M

SEP

Visitors by country

Country: Users%
: Russian Federation 88.46%
: United States 2.43%
: Belarus 1.64%
: Germany 1.39%
: Ukraine 1.34%

Where do visitors go on life.ru?

: Reach%Pageviews%PerUser
life.ru: 99.92%99.94%1.4
OTHER: 0%0.06%0

Backlinks Report ▼

Life.ru has a total of 33,656,917 backlinks from 23,381 referring domains and most of them comes from Russian Federation.

Total Backlinks:: 33,656,917
Follow Links:: 14,925,461
Nofollow Links:: 18,731,455
Referring Domains:: 23,381
Referring IPs:: 19,679
Authority Domain Score:: 56

Backlinks by country

Country: Domains
: Russian Federation 9,298
: United States 4,187
: Germany 1,357
: Netherlands 624
: France 352

Backlinks by TLDs

TLD Distribution: Domains
.ru: 8,709
.com: 6,284
.org: 900
.edu: 10
.gov: 0

Which sites are competitors to life.ru?

Websites similar to life.ru are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.

Domain: CompareDaily Visitors
ria.ru: Compare >4.2M
rbc.ru: Compare >3.9M
lenta.ru: Compare >3.5M
kp.ru: Compare >2.8M
mk.ru: Compare >1.9M
gazeta.ru: Compare >1.8M
ura.news: Compare >1.6M
news.ru: Compare >1.5M
rg.ru: Compare >1.4M
tsargrad.tv: Compare >1.4M
vz.ru: Compare >1.4M
aif.ru: Compare >1.3M
fontanka.ru: Compare >1.1M
kommersant.ru: Compare >1M
svpressa.ru: Compare >1M
iz.ru: Compare >736.6K
regnum.ru: Compare >537.7K
vedomosti.ru: Compare >455.4K
interfax.ru: Compare >401.2K
vesti.ru: Compare >375.7K

Last update was 57 days ago

This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with life.ru in any way. Only publicly available statistics data are displayed.

Search Engine Indexes ▼

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.

Google Index:: 746,000
Bing Index:: 3,580
Baidu Index:: 2

▼

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.

Domain:: life.ru
Rank: (Rank based on keywords, cost and organic traffic): 665,740
Organic Keywords: (Number of keywords in top 20 Google SERP): 5,044
Organic Traffic: (Number of visitors coming from top 20 search results): 2,090
Organic Cost: ((How much need to spend if get same number of visitors from Google Adwords): $5.00

Full SEMrush Report >>

Revenue report ▼

Google.com would generate approximately $1K per day if the source of income were advertisements, which equates to an estimated monthly revenue of $29.4K and annual gross revenue of approximately $357.8K. Based on these figures, the site's net worth is estimated at around $1.1M.

How much would life.ru make?

Daily Revenue:: $980.41
Monthly Revenue:: $29,412.30
Yearly Revenue:: $357,849.65

*All earnings values are estimates only.

Daily earning by country

: CountryPageviewsEarning
: Russian Federation 1,224,991$502.25
: United States 33,653$162.54
: Germany 19,276$26.99
: Belarus 22,752$12.29
: Ukraine 18,543$8.53

Loss of money due to Adblock?

Daily Revenue Loss:: $69.56
Monthly Revenue Loss:: $2,086.67
Yearly Revenue Loss:: $25,387.87
Daily Pageviews Blocked:: 89,833
Monthly Pageviews Blocked:: 2,694,982
Yearly Pageviews Blocked:: 32,788,953

Daily revenue loss by country

: CountryBlockedLost Money
: Russian Federation 73,499$30.13
: United States 6,057$29.26
: Germany 5,590$7.83
: Belarus 2,275$1.23
: Ukraine 2,411$1.11

How much is life.ru worth?

Website Value:: $1.1M

Ad Experience Report ▼

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:: life.ru
Ad filtering: (Chrome is not filtering ads on your site.): Off
Status: (The status of the site that is reviewed for the Better Ads Standards.): Not reviewed

Desktop summary

Root domain:: life.ru
Ad filtering: (Chrome is not filtering ads on your site.): Off
Status: (The status of the site that is reviewed for the Better Ads Standards.): Not reviewed

Abusive Experience Report ▼

Summary of the abusive experience rating of a website.

Root domain:: life.ru
Enforcement: (Chrome is not preventing your site from opening new windows or tabs.): Off
Status: (The status of the site reviewed for the abusive experiences.): Not reviewed

Where is life.ru hosted? ▼

Life.ru may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.

Server IP:: 212.193.158.178
ASN:: AS34879
ISP:: OOO Sovremennye setevye tekhnologii
Server Location:: Kiev
12
Russia, RU

Other sites hosted on 212.193.158.178

There are no other sites hosted on this IP

How fast does life.ru load? ▼

The average loading time of life.ru is 680 ms. The Desktop speed index is 61 and mobile speed index is 48.

Average Load Time:: 680 ms

Page Speed (Google PageSpeed Insights) - Desktop

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0

Time To First Byte (TTFB)0

First Contentful Paint (FCP)0

First Input Delay (FID)0

Interaction To Next Paint (INP)0

Largest Contentful Paint (LCP)0

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0

Time To First Byte (TTFB)0

First Contentful Paint (FCP)0

First Input Delay (FID)0

Interaction To Next Paint (INP)0

Largest Contentful Paint (LCP)0

Lab Data

Page Speed (Google PageSpeed Insights) - Mobile

Field Data

Over the last 30 days, the field data shows that this page has a SLOW speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)72ms

Time To First Byte (TTFB)0

First Contentful Paint (FCP)1.5s

First Input Delay (FID)24ms

Interactive To Next Paint (INP)0

Largest Contentful Paint (LCP)3.0s

Origin Data

All pages served from this origin have an SLOW speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)73ms

Time To First Byte (TTFB)0

First Contentful Paint (FCP)2.1s

First Input Delay (FID)42ms

Interactive To Next Paint (INP)0

Largest Contentful Paint (LCP)3.3s

Lab Data

Total Blocking Time 300 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more

Max Potential First Input Delay 380 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more

Timing budget
Set a timing budget to help you keep an eye on the performance of your site. Performant sites load fast and respond to user input events quickly. Learn more

Estimated Input Latency 20 ms
Estimated Input Latency is an estimate of how long your app takes to respond to user input, in milliseconds, during the busiest 5s window of page load. If your latency is higher than 50 ms, users may perceive your app as laggy. Learn more

First Contentful Paint (3G) 9135 ms
First Contentful Paint 3G marks the time at which the first text or image is painted while on a 3G network. Learn more

Preconnect to required origins
Consider adding `preconnect` or `dns-prefetch` resource hints to establish early connections to important third-party origins. Learn more

Largest Contentful Paint 7.5 s
Largest Contentful Paint marks the time at which the largest text or image is painted. Learn More

Time to Interactive 7.4 s
Time to interactive is the amount of time it takes for the page to become fully interactive. Learn more

First Contentful Paint 4.3 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more

First CPU Idle 6.7 s
First CPU Idle marks the first time at which the page's main thread is quiet enough to handle input. . Learn more

Speed Index 6.5 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more

Performance budget
Keep the quantity and size of network requests under the targets set by the provided performance budget. Learn more

Avoid non-composited animations
Animations which are not composited can be janky and increase CLS. Learn more

First Meaningful Paint 4.3 s
First Meaningful Paint measures when the primary content of a page is visible. Learn more

Does life.ru use compression? ▼

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on life.ru are reduced by 79%.

life.ru use gzip compression.

Original size: 539.05 KB
Compressed size: 109.39 KB
File reduced by: 429.67 KB (79%)

Google Safe Browsing ▼

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.

This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. life.ru has 55 Safety Reputations.

Status:: SUSPICIOUS
Safety Reputations:: 55
Safety Confidence:: 26
Child Safety Reputations:: 10
Child Safety Confidence:: 51

SSL Checker - SSL Certificate Verify ▼

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. life.ru supports HTTPS.

life.ru supports HTTPS

Verifying SSL Support. Please wait...

Common Name: *.life.ru
Organization:
Location:
Issuer: GlobalSign GCC R6 AlphaSSL CA 2023
Valid from: Sep 10 09:47:56 2024 GMT
Valid until: Oct 12 09:47:55 2025 GMT
Authority: CA:FALSE
Keysize: 4096 Bits

Common Name: GlobalSign GCC R6 AlphaSSL CA 2023
Organization: GlobalSign nv-sa
Location: BE
Issuer: GlobalSign
Valid from: Jul 19 03:43:25 2023 GMT
Valid until: Jul 19 00:00:00 2026 GMT
Authority: CA:TRUE
Keysize: 2048 Bits

Common Name: GlobalSign
Organization: GlobalSign
Location:
Issuer: GlobalSign
Valid from: Dec 10 00:00:00 2014 GMT
Valid until: Dec 10 00:00:00 2034 GMT
Authority: CA:TRUE
Keysize: 4096 Bits

Verify HTTP/2 Support ▼

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.

life.ru supports HTTP/2

Verifying HTTP/2.0 Support. Please wait...

Http Header ▼

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server.

server: nginx
date: Fri, 11 Oct 2024 16:06:22 GMT
content-type: text/html; charset=utf-8
vary: Accept-Encoding
vary: Accept-Encoding
cache-control: max-age=30
x-cache: HIT
x-ngenix-cache: EXPIRED
content-encoding: gzip
x-ngenix-cache: HIT

DNS Lookup ▼

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.

Type	Ip	Target/Txt	TTL
A	212.193.158.178		86294
NS		ns2.reg.RU	345494
NS		ns4-l2.nic.RU	345494
NS		ns4-cloud.nic.RU	345494
NS		ns3-l2.nic.RU	345494
NS		ns8-cloud.nic.RU	345494
NS		ns1.reg.RU	345494
NS		ns8-l2.nic.RU	345494

Whois Lookup ▼

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information. Domain registration for this website began on July 19, 1999 and will expire on July 31, 2025 if not renewed. This website is now assigned through the registrar RU-CENTER-RU. The WHOIS data for this website's domain was last updated on December 8, 2024.

Domain Created:: 1999-07-19
Domain Expires:: 2025-07-31
Domain Age:: 25 years 4 months 20 days
Domain Registrar:: RU-CENTER-RU
Domain Owner:: AO "News media"
WhoIs:

% TCI Whois Service. Terms of use:
% https://tcinet.ru/documents/whois_ru_rf.pdf (in Russian)
% https://tcinet.ru/documents/whois_su.pdf (in Russian)

domain:        LIFE.RU
nserver:       ns1.reg.ru.
nserver:       ns2.reg.ru.
nserver:       ns3-l2.nic.ru.
nserver:       ns4-cloud.nic.ru.
nserver:       ns4-l2.nic.ru.
nserver:       ns8-cloud.nic.ru.
nserver:       ns8-l2.nic.ru.
state:         REGISTERED, DELEGATED, VERIFIED
org:           AO "News media"
taxpayer-id:   7701616048
registrar:     RU-CENTER-RU
admin-contact: https://www.nic.ru/whois
created:       1999-07-19T14:11:21Z
paid-till:     2025-07-31T21:00:00Z
free-date:     2025-09-01
source:        TCI

Last updated on 2024-10-11T16:06:30Z