babycenter.com.au Babycenter.com.au

   
BabyCenter Australia | The Most Accurate & Trustworthy Pregnancy & Parenting Information | BabyCenter

Domain Summary

What is the traffic rank for Babycenter.com.au?

• Babycenter.com.au ranks #371,888 globally on HypeStat.

What percent of global Internet users visit Babycenter.com.au?

• 0.0003289% of global Internet users visit Babycenter.com.au

How many people visit Babycenter.com.au each day?

• Babycenter.com.au receives approximately 16.2K visitors and 24,745 page impressions per day.

Which countries does Babycenter.com.au receive most of its visitors from?

• Babycenter.com.au is mostly visited by people located in Australia,United States,United Kingdom.

How much Babycenter.com.au can earn?

• Babycenter.com.au should earn about $112.20/day from advertising revenue.

What is Babycenter.com.au estimated value?

• Estimated value of Babycenter.com.au is $101,127.21.

What IP addresses does Babycenter.com.au resolve to?

• Babycenter.com.au resolves to the IP addresses 54.149.28.65.

Where are Babycenter.com.au servers located in?

• Babycenter.com.au has servers located in Boardman, Oregon, 97818, United States.

babycenter.com.au Profile

Title:BabyCenter Australia | The Most Accurate & Trustworthy Pregnancy & Parenting Information | BabyCenter Description:Find information from BabyCenter on pregnancy, children's health, parenting & more, including expert advice & weekly newsletters that detail your child's…
Tags:
baby development stages
babycenter
baby development
baby information
unique baby names
babycentre
Category:Health / Womens Health
About: You cannot purchase anything from BabyCenter.com.au. We cannot supply contact details for manufacturers, hospitals, doctors or clinics. We currently have a sole sponsorship arrangement with Johnson's Baby and therefore cannot accept any advertising at the moment. If you are interested in working with us in the future, please send an email to au_advertising@BabyCenter.com.au . We are delighted if you wish to link to BabyCenter from your own website - thank you! ... Edit Site Info

What technologies does babycenter.com.au use?

These are the technologies used at babycenter.com.au. babycenter.com.au has a total of 10 technologies installed in 8 different categories.
Advertising
Amazon Advertising Amazon Advertising
DoubleVerify DoubleVerify
Google Publisher Tag Google Publisher Tag
Rubicon Project Rubicon Project
Analytics
DoubleVerify DoubleVerify
JavaScript Frameworks
Emotion Emotion
React React
Development
Emotion Emotion
Security
HSTS HSTS
UI frameworks
MUI MUI
Miscellaneous
Open Graph Open Graph
Performance
Priority Hints Priority Hints

babycenter.com.au Traffic Analysis

Babycenter.com.au is ranked #371,888 in the world. This website is viewed by an estimated 16.2K visitors daily, generating a total of 24.7K pageviews. This equates to about 491.3K monthly visitors. Babycenter.com.au traffic has decreased by 37.23% compared to last month.
Daily Visitors16.2K
22.35%
Monthly Visits491.3K
37.23%
Pages per Visit1.53
1.55%
Visit duration00:59
3.02%
Bounce Rate63.28%
1.3%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
16,216
Monthly Visits:
491,345
Pages per Visit:
1.53
Daily Pageviews:
24,745
Avg. visit duration:
00:59
Bounce rate:
63.28%
Global Reach:
0.0003289%
Monthly Visits (SEMrush):
354,428
Monthly Unique Visitors (SEMrush):
256,074
HypeRank:
371,888
SEMrush Rank:
41,509
SimilarWeb Rank:
119,868
*All traffic values are estimates only.

Traffic sources

Direct:
25.70%
Referral:
1.14%
Search:
73.02%
Social:
0.14%
Paid:
0%

Desktop vs Mobile

Desktop:
16.78%
Mobile:
83.22%

Total Visits Last 3 Months

639.6K
FEB
782.8K
MAR
491.3K
APR

Visitors by country

Country
Users%
 
Australia 49.52%
 
United States 18.45%
 
United Kingdom 4.74%
 
Canada 3.46%
 
Netherlands 2.39%

Where do visitors go on babycenter.com.au?

 
Reach%Pageviews%PerUser
babycenter.com.au
100.00%100.00%2.8

Which sites are competitors to babycenter.com.au?

Websites similar to babycenter.com.au are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.
Last update was 47 days ago
     
This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with babycenter.com.au in any way. Only publicly available statistics data are displayed.

Search Engine Indexes ▼

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Google Index:
307,000

  ▼

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  babycenter.com.au
Rank:
(Rank based on keywords, cost and organic traffic)
  41,509
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  132,132
Organic Traffic:
(Number of visitors coming from top 20 search results)
  50,866
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $14,824.00
Full SEMrush Report >>

Revenue report ▼

Google.com would generate approximately $112.2 per day if the source of income were advertisements, which equates to an estimated monthly revenue of $3.4K and annual gross revenue of approximately $41K. Based on these figures, the site's net worth is estimated at around $101.1K.

How much would babycenter.com.au make?

Daily Revenue:
$112.20
Monthly Revenue:
$3,366.00
Yearly Revenue:
$40,953.00
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
Australia 12,253$59.06
 
United States 4,566$22.05
 
Canada 855$5.17
 
United Kingdom 1,174$3.15
 
Netherlands 591$1.13

Loss of money due to Adblock?

Daily Revenue Loss:
$17.77
Monthly Revenue Loss:
$533.05
Yearly Revenue Loss:
$6,485.45
Daily Pageviews Blocked:
3,775
Monthly Pageviews Blocked:
113,236
Yearly Pageviews Blocked:
1,377,707

Daily revenue loss by country

 
CountryBlockedLost Money
 
Australia 2,451$11.81
 
United States 822$3.97
 
Canada 214$1.29
 
United Kingdom 188$0.50
 
Netherlands 100$0.19

How much is babycenter.com.au worth?

Website Value:
$101.1K

Ad Experience Report ▼

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
babycenter.com.au
Last Change Time:
(The last time that the site changed status.)
2018-11-21 06:51:53
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Desktop summary

Root domain:
babycenter.com.au
Last Change Time:
(The last time that the site changed status.)
2018-11-21 06:51:53
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report ▼

Summary of the abusive experience rating of a website.
Root domain:
babycenter.com.au
Last Change Time:
(The last time that the site changed status.)
2018-11-21 06:51:53
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Passing

Where is babycenter.com.au hosted? ▼

Babycenter.com.au may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
54.149.28.65
ASN:
AS16509 
ISP:
Amazon.com, Inc. 
Server Location:
Boardman
Oregon, OR
97818
United States, US
 

Other sites hosted on 54.149.28.65

There are no other sites hosted on this IP

How fast does babycenter.com.au load? ▼

The average loading time of babycenter.com.au is 1603 ms. The Desktop speed index is 36 and mobile speed index is 99.
Average Load Time:
1603 ms

Page Speed (Google PageSpeed Insights) - Desktop

36
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Lab Data


Page Speed (Google PageSpeed Insights) - Mobile

99
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s)Largest Contentful Paint (LCP) 0%

Lab Data

Does babycenter.com.au use compression? ▼

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on babycenter.com.au are reduced by 83%.
babycenter.com.au use gzip compression.
Original size: 702.93 KB
Compressed size: 115.57 KB
File reduced by: 587.36 KB (83%)

Google Safe Browsing ▼

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. babycenter.com.au has 87 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  87
Safety Confidence:
  11

SSL Checker - SSL Certificate Verify ▼

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. babycenter.com.au supports HTTPS.
 babycenter.com.au supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: everydayhealthgroup.com
Organization: Everyday Health Inc.
Location: New York, US
Issuer: COMODO ECC Organization Validation Secure Server CA
Valid from: Jul 31 00:00:00 2025 GMT
Valid until: Jul 31 23:59:59 2026 GMT
Authority: CA:FALSE
Keysize:
Common Name: COMODO ECC Organization Validation Secure Server CA
Organization: COMODO CA Limited
Location: Salford, Greater Manchester, GB
Issuer: COMODO ECC Certification Authority
Valid from: Mar 13 00:00:00 2014 GMT
Valid until: Mar 12 23:59:59 2029 GMT
Authority: CA:TRUE
Keysize:
Common Name: COMODO ECC Certification Authority
Organization: COMODO CA Limited
Location: Salford, Greater Manchester, GB
Issuer: AAA Certificate Services
Valid from: Jan 1 00:00:00 2004 GMT
Valid until: Dec 31 23:59:59 2028 GMT
Authority: CA:TRUE
Keysize:
Common Name: AAA Certificate Services
Organization: Comodo CA Limited
Location: Salford, Greater Manchester, GB
Issuer: AAA Certificate Services
Valid from: Jan 1 00:00:00 2004 GMT
Valid until: Dec 31 23:59:59 2028 GMT
Authority: CA:TRUE
Keysize: 2048 Bits

Verify HTTP/2 Support ▼

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 babycenter.com.au supports HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Http Header ▼

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server. 
date: Thu, 09 Oct 2025 22:46:52 GMT
content-type: text/html; charset=iso-8859-1
content-length: 238
location: https://www.babycenter.com.au/
server: Apache
strict-transport-security: max-age=63072000; includeSubDomains; preload

HTTP/2 200 
content-type: text/html; charset=utf-8
cache-control: public, max-age=3600, stale-while-revalidate=86400
etag: "5fpwjz2ofzffc6"
vary: Accept-Encoding
content-encoding: gzip
date: Thu, 09 Oct 2025 22:46:53 GMT
set-cookie: geoCC=DE; expires=Mon, 31-Dec-2038 23:59:59 GMT; path=/; domain=.babycenter.com.au
set-cookie: geoRegion=HE; expires=Mon, 31-Dec-2038 23:59:59 GMT; path=/; domain=.babycenter.com.au
set-cookie: geoDMA=; expires=Mon, 31-Dec-2038 23:59:59 GMT; path=/; domain=.babycenter.com.au
set-cookie: geoCity=FRANKFURT; expires=Mon, 31-Dec-2038 23:59:59 GMT; path=/; domain=.babycenter.com.au
set-cookie: geoZip=; expires=Mon, 31-Dec-2038 23:59:59 GMT; path=/; domain=.babycenter.com.au
x-xss-protection: 1; mode=block
x-frame-options: SAMEORIGIN
x-content-type-options: nosniff
strict-transport-security: max-age=31536000; includeSubDomains; preload

DNS Lookup ▼

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
A 54.149.28.65 60
A 52.24.61.116 60
NS ns-315.awsdns-39.com 300
NS ns-739.awsdns-28.net 300
NS ns-1534.awsdns-63.org 300
NS ns-2035.awsdns-62.co.uk 300
SOA 900
Mname ns-2035.awsdns-62.co.uk
Rname awsdns-hostmaster.amazon.com
Serial Number 1
Refresh 7200
Retry 900
Expire 1209600
Minimum TTL 86400
MX alt4.aspmx.l.google.com 600
MX alt1.aspmx.l.google.com 600
MX alt2.aspmx.l.google.com 600
MX aspmx.l.google.com 600
MX alt3.aspmx.l.google.com 600
TXT google-site-verification=7U1j2xnw6QtQqxFntvDW86T8bZF5_yqj5LYrBlJcnuo 300
TXT v=spf1 include:_spf.google.com ~all 300
TXT google-site-verification:zK3eW_WXZfPUqJZsFuznaIWzzV4_d9j3pXQAfvQSn_4 300

Whois Lookup ▼

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information.
Domain Updated:
2025-01-19
Domain Registrar:
Corporation Service Company (Aust) Pty Ltd
Domain Owner:
Ziff Davis Australia Pty Ltd
WhoIs:
 

Domain Name: babycenter.com.au
Registry Domain ID: 2d4d8a74a5cb4473a6097d73d9383b13-AU
Registrar WHOIS Server: whois.auda.org.au
Registrar URL: https://www.cscdigitalbrand.services
Last Modified: 2025-01-19T06:03:35Z
Registrar Name: Corporation Service Company (Aust) Pty Ltd
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.8887802723
Reseller Name: 
Status: serverRenewProhibited https://identitydigital.au/get-au/whois-status-codes#serverRenewProhibited
Status Reason: Not Currently Eligible For Renewal
Registrant Contact ID: a21f741e2ae244edbdcc12210263f18c-AU
Registrant Contact Name: Corporate Counsel
Tech Contact ID: 34e285f87dea42a1ab7035786e84f705-AU
Tech Contact Name: DNS Administrator
Name Server: ns-1534.awsdns-63.org
Name Server: ns-2035.awsdns-62.co.uk
Name Server: ns-315.awsdns-39.com
Name Server: ns-739.awsdns-28.net
DNSSEC: unsigned
Registrant: Ziff Davis Australia Pty Ltd
Registrant ID: ABN 35163234357
Eligibility Type: Company
>>> Last update of WHOIS database: 2025-05-27T10:23:37Z