ulta.com.mx

Ulta.com.mx

#188,230 Global
Last Updated 46 mins ago
     
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Domain Summary

What is the traffic rank for Ulta.com.mx?

Ulta.com.mx ranks #188,230 globally on HypeStat.

What percent of global Internet users visit Ulta.com.mx?

0.000187% of global Internet users visit Ulta.com.mx

How many people visit Ulta.com.mx each day?

Ulta.com.mx receives approximately 11.2K visitors and 52,658 page impressions per day.

Which countries does Ulta.com.mx receive most of its visitors from?

Ulta.com.mx is mostly visited by people located in Mexico,United States,Colombia.

How much Ulta.com.mx can earn?

Ulta.com.mx should earn about $19.51/day from advertising revenue.

What is Ulta.com.mx estimated value?

Estimated value of Ulta.com.mx is $18,098.03.

What IP addresses does Ulta.com.mx resolve to?

Ulta.com.mx resolves to the IP addresses 2606:4700:4409::ac40:9953, 104.18.34.173.

ulta.com.mx Profile

This website is protected by Cloudflare bot protection, so HypeStat couldn't read its homepage directly. Title, description and technologies may be missing or come from other sources.

Ulta.com.mx is the official online platform for Ulta Beauty in Mexico, primarily designed to provide customers with access to a wide range of beauty products, including cosmetics, skincare, haircare, and fragrance items. The website features an intuitive user interface that facilitates easy navigation through various product categories, offers advanced search options, and includes detailed product descriptions and customer reviews. Key features encompass promotional offers, loyalty program information, and the ability to create personalized accounts for a tailored shopping experience. The site emphasizes a clean, visually appealing design, enhancing user engagement while ensuring seamless browsing and purchasing processes.
Edit Site Info

ulta.com.mx Traffic Analysis

Ulta.com.mx is ranked #188,230 in the world. This website is viewed by an estimated 11.2K visitors daily, generating a total of 52.7K pageviews. This equates to about 339.9K monthly visitors. Ulta.com.mx traffic has increased by 5.99% compared to last month.

Daily Visitors
11.2K
11,219 unique
▲ 40.36%
Monthly Visits
339.9K
▲ 5.99%
Pages per Visit
4.69
▼ 34.54%
Visit Duration
02:27
▼ 38.8%
Bounce Rate
49.23%
▲ 11.14%
Is this your site?Verify your site's metrics.
Daily Unique Visitors
11,219
Monthly Visits
339,936
Pages per Visit
4.69
Daily Pageviews
52,658
Avg. Visit Duration
02:27
Bounce Rate
49.23%
Global Reach
0.000187%
Monthly Visits (SEMrush)
163,765
Monthly Unique Visitors (SEMrush)
121,258
Monthly Visits (SimilarWeb)
333,223
HypeRank
188,230
SEMrush Rank
686,138
SimilarWeb Rank
110,153

*All traffic values are estimates only.

Traffic Sources

Direct
79.27%
Referral
9.10%
Search
9.44%
Social
0.41%
Paid
1.78%

Desktop vs Mobile

Desktop
27.11%
Mobile
72.89%

Total Visits Last 3 Months

427K
JUL
320.7K
AUG
339.9K
SEP

Visitors by Country

CountryUsers %
Mexico 92.22%
United States 2.49%
Colombia 1.32%
Peru 1.05%
Brazil 0.83%

ulta.com.mx Traffic Flow

The largest share of traffic to ulta.com.mx comes from Direct visits (60.00%). After leaving the site, the most common destination is google.com and netflix.com.

ulta.com.mx Visitors from AI Platforms

See which AI tools are talking about ulta.com.mx. Check how ulta.com.mx ranks across today's most popular AI platforms.

SEO

ulta.com.mx SEMrush Overview

SEMrush is a complete online advertising and marketing platform that gives a wide variety of tools and features to help businesses and marketers improve their online visibility and optimize their digital marketing strategies.

SemRushSemRush
Domain
ulta.com.mx
RankBased on keywords, cost and organic traffic
686,138
Organic KeywordsKeywords in top 20 Google SERP
1,556
Organic TrafficVisitors coming from top 20 search results
1,946
Organic CostEquivalent Google Ads spend for the same traffic
$717.00
Full SEMrush Report →

Which sites are competitors to ulta.com.mx?

Websites similar to ulta.com.mx are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.

DomainDaily Visitors
fragrantica.es 356.9K Compare →
sephora.com.mx 36.2K Compare →
sallymexico.com 18.7K Compare →
natura.com.mx 15.2K Compare →
marykayintouch.com.mx 13.2K Compare →
maccosmetics.com.mx 8K Compare →
bellisima.mx 8K Compare →
marykay.com.mx 5K Compare →
avon.mx 4.5K Compare →
republiccosmetics.com 2.3K Compare →
fuller.com.mx 2.1K Compare →
esteelauder.com.mx 1K Compare →
ereperez.mx 641 Compare →
ahal.mx 621 Compare →
ultrafemme.com 503 Compare →
ellaz.com 319 Compare →
andrebadi.com 242 Compare →
momijibeauty.com 191 Compare →
yvesrocher.com.mx 36 Compare →
ionathome.com n/a Compare →
Monetization

Revenue Report

ulta.com.mx would generate approximately $19.5 per day if the source of income were advertisements, which equates to an estimated monthly revenue of $585.3 and annual gross revenue of approximately $7.1K. Based on these figures, the site's net worth is estimated at around $18.1K.

How much would ulta.com.mx make?

Daily Revenue
$19.51
Monthly Revenue
$585.30
Yearly Revenue
$7,121.15

How much is ulta.com.mx worth?

Website Value
$18.1K

*All earnings values are estimates only.

Daily Earning by Country

CountryPageviewsEarning
Mexico 48,561 $12.37
United States 1,311 $5.19
Brazil 436 $0.55
Colombia 693 $0.44
Peru 555 $0.32

Daily Revenue Loss by Country

CountryBlockedLost
Mexico 4,370 $1.22
United States 236 $1.14
Colombia 55 $0.04
Peru 55 $0.04
Brazil 26 $0.03

Impact of Ad Blockers

Daily Revenue Loss
$2.47
Monthly Revenue Loss
$74.18
Yearly Revenue Loss
$902.56
Daily Pageviews Blocked
4,744
Monthly Pageviews Blocked
142,306
Yearly Pageviews Blocked
1,731,393

Ad Experience Report

Summary of the ad and abusive experience ratings Google assigns to ulta.com.mx, per platform.

Mobile Summary

Root Domain
ulta.com.mx
Ad FilteringChrome is not filtering ads on your site.
Off
StatusReviewed against the Better Ads Standards
Not reviewed

Desktop Summary

Root Domain
ulta.com.mx
Ad FilteringChrome is not filtering ads on your site.
Off
StatusReviewed against the Better Ads Standards
Not reviewed

Abusive Experience

Root Domain
ulta.com.mx
EnforcementChrome is not preventing your site from opening new windows or tabs.
Off
StatusReviewed for abusive experiences
Not reviewed
Technical

Where is ulta.com.mx hosted?

Ulta.com.mx is behind Cloudflare (CDN and security proxy). Visitors connect to Cloudflare's shared IP addresses, which answer from the nearest Cloudflare data center, so the real server location is hidden.

ISP
Cloudflare, Inc. CDN / proxy
Server Location
Hidden behind Cloudflare

Other sites using the same Cloudflare IP 104.18.34.173

How fast does ulta.com.mx load?

The average loading time of ulta.com.mx is 34 ms. The Desktop speed index is 65 and mobile speed index is 55.

65
Needs Work
0–49 · Poor
50–89 · Needs Improvement
90–100 · Good
How is this scored? →
Average Load Time
34 ms

Over the last 30 days, the field data shows that this page has a AVERAGE speed compared to other pages in the Chrome User Experience Report. We are showing the 90th percentile of FCP and the 95th percentile of FID.

CLSCumulative Layout Shift
15ms
64% fast20% avg14% slow
TTFBTime To First Byte
242ms
93% fast5% avg1% slow
FCPFirst Contentful Paint
1.3s
85% fast9% avg4% slow
FIDFirst Input Delay
0
0% fast0% avg0% slow
INPInteraction To Next Paint
78ms
94% fast3% avg1% slow
LCPLargest Contentful Paint
1.4s
91% fast5% avg2% slow

All pages served from this origin have an AVERAGE speed compared to other pages in the Chrome User Experience Report over the last 30 days. To view suggestions tailored to each page, analyze individual page URLs.

CLSCumulative Layout Shift
21ms
61% fast15% avg23% slow
TTFBTime To First Byte
197ms
95% fast4% avg0% slow
FCPFirst Contentful Paint
949ms
89% fast7% avg3% slow
FIDFirst Input Delay
0
0% fast0% avg0% slow
INPInteraction To Next Paint
90ms
94% fast5% avg0% slow
LCPLargest Contentful Paint
1.4s
90% fast5% avg3% slow
INP breakdown
Start investigating by looking at the longest subpart. how to improve INP
Speed Index3.0 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more about the Speed Index metric
First Contentful Paint0.7 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more about the First Contentful Paint metric
Time to Interactive6.4 s
Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric
Largest Contentful Paint1.2 s
Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more about the Largest Contentful Paint metric
Total Blocking Time630 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more about the Total Blocking Time metric
Max Potential First Input Delay190 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric
55
Needs Work
0–49 · Poor
50–89 · Needs Improvement
90–100 · Good
How is this scored? →
Average Load Time
34 ms

Over the last 30 days, the field data shows that this page has a FAST speed compared to other pages in the Chrome User Experience Report. We are showing the 90th percentile of FCP and the 95th percentile of FID.

CLSCumulative Layout Shift
3ms
90% fast5% avg4% slow
TTFBTime To First Byte
371ms
88% fast8% avg3% slow
FCPFirst Contentful Paint
1.7s
76% fast14% avg9% slow
FIDFirst Input Delay
0
0% fast0% avg0% slow
INPInteraction To Next Paint
139ms
86% fast11% avg2% slow
LCPLargest Contentful Paint
1.8s
85% fast9% avg5% slow

All pages served from this origin have an SLOW speed compared to other pages in the Chrome User Experience Report over the last 30 days. To view suggestions tailored to each page, analyze individual page URLs.

CLSCumulative Layout Shift
0ms
89% fast4% avg6% slow
TTFBTime To First Byte
959ms
67% fast25% avg7% slow
FCPFirst Contentful Paint
4.5s
32% fast21% avg46% slow
FIDFirst Input Delay
0
0% fast0% avg0% slow
INPInteraction To Next Paint
245ms
68% fast21% avg9% slow
LCPLargest Contentful Paint
4.9s
43% fast21% avg35% slow
Max Potential First Input Delay370 ms
The maximum potential First Input Delay that your users could experience is the duration of the longest task. Learn more about the Maximum Potential First Input Delay metric
Largest Contentful Paint4.5 s
Largest Contentful Paint marks the time at which the largest text or image is painted. Learn more about the Largest Contentful Paint metric
INP breakdown
Start investigating by looking at the longest subpart. how to improve INP
Total Blocking Time680 ms
Sum of all time periods between FCP and Time to Interactive, when task length exceeded 50ms, expressed in milliseconds. Learn more about the Total Blocking Time metric
Time to Interactive22.3 s
Time to Interactive is the amount of time it takes for the page to become fully interactive. Learn more about the Time to Interactive metric
Speed Index5.8 s
Speed Index shows how quickly the contents of a page are visibly populated. Learn more about the Speed Index metric
First Contentful Paint3.3 s
First Contentful Paint marks the time at which the first text or image is painted. Learn more about the First Contentful Paint metric

Does ulta.com.mx use compression?

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on ulta.com.mx are reduced by 41%.

41%
Reduced
Original
5.41 KB
Compressed
3.16 KB

Saved 2.25 KB off the original size

ulta.com.mx use gzip compression.

Google Safe Browsing

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.

This site is not currently listed as suspicious

WOT MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites.

Status
UNKNOWN

SSL Checker SSL Certificate Verify

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. ulta.com.mx supports HTTPS.

ulta.com.mx supports HTTPS
Verifying SSL Support. Please wait...
Common Name: ulta.com.mx
Organization:
Location:
Issuer: Cloudflare TLS Issuing ECC CA 3
Valid from: Sep 19 00:29:44 2026 GMT
Valid until: Apr 6 00:29:43 2027 GMT
Authority: CA:FALSE
Keysize:
Common Name: Cloudflare TLS Issuing ECC CA 3
Organization: SSL Corporation
Location: US
Issuer: SSL.com TLS Transit ECC CA R2
Valid from: May 29 19:49:45 2025 GMT
Valid until: May 27 19:49:44 2035 GMT
Authority: CA:TRUE
Keysize:
Common Name: SSL.com TLS Transit ECC CA R2
Organization: SSL Corporation
Location: US
Issuer: SSL.com TLS ECC Root CA 2022
Valid from: Oct 21 17:02:23 2022 GMT
Valid until: Oct 17 17:02:22 2037 GMT
Authority: CA:TRUE
Keysize:
Common Name: SSL.com TLS ECC Root CA 2022
Organization: SSL Corporation
Location: US
Issuer: AAA Certificate Services
Valid from: Aug 1 00:00:00 2025 GMT
Valid until: Dec 31 23:59:59 2028 GMT
Authority: CA:TRUE
Keysize:

Email Security

SPF, DKIM and DMARC are DNS records that prove which servers may send email for a domain and tell receivers what to do with forged messages. ulta.com.mx has SPF and an enforced DMARC policy, which protects it against email spoofing.

Email provider
no mail server (MX)
SPF
present
DMARC
reject
DKIM
not found on common selectors
DNSSEC
not signed
v=spf1 include:em3888.ulta.com.mx include:em5235.ulta.com.mx include:musvc.com ~all

Verify HTTP/2 & HTTP/3 Support

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency. HTTP/3 goes a step further and runs over QUIC instead of TCP, for faster connections and better performance on unreliable networks.

ulta.com.mx supports HTTP/2
ulta.com.mx supports HTTP/3
Verifying HTTP/2 and HTTP/3 Support. Please wait...
Details

Http Header

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server.

HTTP/1.1
date: Thu, 22 Oct 2026 08:01:02 GMT
content-type: text/html; charset=UTF-8
accept-ch: Sec-CH-UA-Bitness, Sec-CH-UA-Arch, Sec-CH-UA-Full-Version, Sec-CH-UA-Mobile, Sec-CH-UA-Model, Sec-CH-UA-Platform-Version, Sec-CH-UA-Full-Version-List, Sec-CH-UA-Platform, Sec-CH-UA, UA-Bitness, UA-Arch, UA-Full-Version, UA-Mobile, UA-Model, UA-Platform-Version, UA-Platform, UA
cf-mitigated: challenge
content-security-policy: default-src 'none'; script-src 'nonce-cJ2FPaRP2gg1eC48A4qChi' 'unsafe-eval' https://challenges.cloudflare.com; script-src-attr 'none'; style-src 'unsafe-inline'; img-src 'self' https://challenges.cloudflare.com; connect-src 'self' https://challenges.cloudflare.com; frame-src 'self' https://challenges.cloudflare.com blob:; child-src 'self' https://challenges.cloudflare.com blob:; worker-src blob:; form-action http: https:; base-uri 'self'
server: cloudflare
critical-ch: Sec-CH-UA-Bitness, Sec-CH-UA-Arch, Sec-CH-UA-Full-Version, Sec-CH-UA-Mobile, Sec-CH-UA-Model, Sec-CH-UA-Platform-Version, Sec-CH-UA-Full-Version-List, Sec-CH-UA-Platform, Sec-CH-UA, UA-Bitness, UA-Arch, UA-Full-Version, UA-Mobile, UA-Model, UA-Platform-Version, UA-Platform, UA
cross-origin-embedder-policy: require-corp
cross-origin-opener-policy: same-origin
cross-origin-resource-policy: same-origin
origin-agent-cluster: ?1
permissions-policy: accelerometer=(),camera=(),clipboard-read=(),clipboard-write=(),geolocation=(),gyroscope=(),hid=(),magnetometer=(),microphone=(),payment=(),publickey-credentials-get=(),screen-wake-lock=(),serial=(),sync-xhr=(),usb=(),xr-spatial-tracking=*
referrer-policy: same-origin
server-timing: chlray;desc="a4e6f8c7e9ddf9a0"
x-content-type-options: nosniff
x-frame-options: SAMEORIGIN
vary: accept-encoding
set-cookie: __cf_bm=j5yeR4u4F3mUnsUU1RpMJWAESy2xqqZ.ahnVHhACWXo-1792656062.7029524-1.0.1.1-SBbW4WlLmsa7g_B22Z8MyYuxxtEwcXZMjm136zmJikG3zJYXc4Ai_9kM_bYuFZtd3BL278yFi8Mf1VE7uTPIogE7nedgJUKBX83bOAUreqS8fPFYFvUcJMFr7GKLOyk3; HttpOnly; SameSite=None; Secure; Path=/; Domain=ulta.com.mx; Expires=Thu, 22 Oct 2026 08:31:02 GMT
content-encoding: gzip
cf-ray: a4e6f8c7e9ddf9a0-PRG
alt-svc: h3=":443"; ma=86400

DNS Lookup

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.

TypeIPTarget / TXTTTL
AAAA 2606:4700:4400::6812:22ad 279
AAAA 2606:4700:4409::ac40:9953 279

Whois Lookup

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information. Domain registration for this website began on October 24, 2023 and will expire on October 24, 2027 if not renewed. This website is now assigned through the registrar Joe Wilson. The WHOIS data for this website's domain was last updated on July 8, 2026.

Domain Created
2023-10-24
Domain Expires
2027-10-24
Domain Updated
2026-07-08
Domain Age
2 years 29 days
Domain Registrar
Joe Wilson
Domain Owner
ULTA Salon, Cosmetics, and Fragrance, Inc
WHOIS
Domain Name:       ulta.com.mx

Created On:        2023-10-24
Expiration Date:   2027-10-24
Last Updated On:   2026-07-08
Registrar:         Network Solutions, LLC
URL:               http://www.networksolutions.com/index.jsp

Registrant:
   Name:           ULTA Salon, Cosmetics, and Fragrance, Inc
   City:           BOLINGBROOK
   State:          Illinois
   Country:        United States

Administrative Contact:
   Name:           ULTA Salon, Cosmetics, and Fragrance, Inc
   City:           BOLINGBROOK
   State:          Illinois
   Country:        United States

Technical Contact:
   Name:           ULTA Salon, Cosmetics, and Fragrance, Inc
   City:           BOLINGBROOK
   State:          Illinois
   Country:        United States

Billing Contact:
   Name:           Joe Wilson
   City:           Bolingbrook
   State:          Illinois
   Country:        United States

Name Servers:
   DNS:            khloe.ns.cloudflare.com       
   DNS:            lennox.ns.cloudflare.com       

DNSSEC DS Records:


% NOTICE: The expiration date displayed in this record is the date the
% registrar's sponsorship of the domain name registration in the registry is
% currently set to expire. This date does not necessarily reflect the
% expiration date of the domain name registrant's agreement with the sponsoring
% registrar. Users may consult the sponsoring registrar's Whois database to
% view the registrar's reported date of expiration for this registration.

% The requested information ("Information") is provided only for the delegation
% of domain names and the operation of the DNS administered by NIC Mexico.

% It is absolutely prohibited to use the Information for other purposes, 
% including sending not requested emails for advertising or promoting products
% and services purposes (SPAM) without the authorization of the owners of the
% Information and NIC Mexico.

% The database generated from the delegation system is protected by the
% intellectual property laws and all international treaties on the matter.

% If you need more information on the records displayed here, please contact us
% by email at email .

% If you want notify the receipt of SPAM or unauthorized access, please send a
% email to email .

% NOTA: La fecha de expiracion mostrada en esta consulta es la fecha que el
% registrar tiene contratada para el nombre de dominio en el registry. Esta
% fecha no necesariamente refleja la fecha de expiracion del nombre de dominio
% que el registrante tiene contratada con el registrar. Puede consultar la base
% de datos de Whois del registrar para ver la fecha de expiracion reportada por
% el registrar para este nombre de dominio.

% La informacion que ha solicitado se provee exclusivamente para fines
% relacionados con la delegacion de nombres de dominio y la operacion del DNS
% administrado por NIC Mexico.

% Queda absolutamente prohibido su uso para otros propositos, incluyendo el
% envio de Correos Electronicos no solicitados con fines publicitarios o de
% promocion de productos y servicios (SPAM) sin mediar la autorizacion de los
% afectados y de NIC Mexico.

% La base de datos generada a partir del sistema de delegacion, esta protegida
% por las leyes de Propiedad Intelectual y todos los tratados internacionales
% sobre la materia.

% Si necesita mayor informacion sobre los registros aqui mostrados, favor de
% comunicarse a email.

% Si desea notificar sobre correo no solicitado o accesos no autorizados, favor
% de enviar su mensaje a email.

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Resources

Custom Widget

ulta.com.mx
Daily Visitors 11.2K
Monthly Visits 339.9K
Pages / Visit 4.69
HypeRank #188,230
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