aviva.co.uk vs. confused.com

HTTP/2 Support:
  
  
HTTPS Support:
  
  
Daily Unique Visitors:
127,983 
 132,703
Monthly Visits:
3,877,885 
 4,020,901
PageViews per user:
6.07 
 6.23
Daily Pageviews:
776,631 
 827,113
Avg. visit duration:
05:37 
 05:56
Bounce Rate:
29.02 
 33.15
Global Reach:
0.002596% 
 0.0026918%
HypeRank:
64,180 
 23,000
SemRush Rank:
103,569 
 91,425
SimilarWeb Rank:
12676 
 12256
Total Backlinks:
6,084 
 17,139
Follow Links:
n/a 
 13,382
Nofollow Links:
n/a 
 3,756
Referring Domains:
630 
 1,402
Referring IPs:
501 
 1,257
Authority Domain Score:
62 
 63
Page Load Time:
370ms 
 242ms
Page Speed Score Desktop:
n/a 
 96
Page Speed Score Mobile:
51 
 65
Organic Keywords:
29,965 
27,957
Organic Traffic:
20,728 
 23,838
Organic Cost:
 $69,329.00 
 $86,839.00
Moz Domain Authority:
n/a 
 n/a
Moz Page Authority:
n/a 
 n/a
MozRank:
n/a 
 n/a
Daily Revenue:
$2,114.08 
 $2,268.16
Website Value:
$2,374,805.79 
 $2,592,917.37