etrade.com Etrade.com - Us.etrade.com

   
E*TRADE | Investing, Trading & Retirement

Domain Summary

What is the traffic rank for Us.etrade.com?

• Us.etrade.com ranks #1,847 globally on HypeStat.

What percent of global Internet users visit Us.etrade.com?

• 0.0154363% of global Internet users visit Us.etrade.com

How many people visit Us.etrade.com each day?

• Us.etrade.com receives approximately 761K visitors and 7,132,258 page impressions per day.

Which countries does Us.etrade.com receive most of its visitors from?

• Us.etrade.com is mostly visited by people located in United States,India,Canada.

How much Us.etrade.com can earn?

• Us.etrade.com should earn about $33,839.14/day from advertising revenue.

What is Us.etrade.com estimated value?

• Estimated value of Us.etrade.com is $43,519,008.00.

What IP addresses does Us.etrade.com resolve to?

• Us.etrade.com resolves to the IP addresses 12.221.217.40.

Where are Us.etrade.com servers located in?

• Us.etrade.com has servers located in Atlanta, Georgia, 30301, United States.

us.etrade.com Profile

Title:E*TRADE | Investing, Trading & Retirement Description:Stop waiting. Start investing. Lifelong dreams don't need to take a lifetime with E*TRADE.
Tags:
financial advice
banking services
stocks
brokerage account
money mondays
knowledge
etrade financial
trading
offer
etrade bank
financial services
investing
etrade account 
etrade online banking
savings goals
etrade account typesbrokerage account
money monday
online banking services
About: Open an account with E*TRADE Financial, a leading online broker for stock trading, mutual funds, ETFs, retirement planning, long-term investing & more. Edit Site Info

What technologies does us.etrade.com use?

These are the technologies used at us.etrade.com. us.etrade.com has a total of 6 technologies installed in 6 different categories.
CMS
Adobe Experience Manager Adobe Experience Manager
Web Servers
Apache HTTP Server Apache HTTP Server
Security
HSTS HSTS
JavaScript Libraries
jQuery jQuery
Miscellaneous
PWA PWA
Programming Languages
Java Java

us.etrade.com Traffic Analysis

Us.etrade.com is ranked #1,847 in the world. This website is viewed by an estimated 761K visitors daily, generating a total of 7.1M pageviews. This equates to about 23.1M monthly visitors.
Daily Visitors761K
Monthly Visits23.1M
Pages per Visit9.37
Visit duration12:03
Bounce Rate20.38%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
760,999
Monthly Visits:
23,058,270
Pages per Visit:
9.37
Daily Pageviews:
7,132,258
Avg. visit duration:
12:03
Bounce rate:
20.38%
Global Reach:
0.0154363%
Monthly Visits (SimilarWeb):
23,060,569
HypeRank:
1,847
SEMrush Rank:
1,693
*All traffic values are estimates only.

Total Visits Last 3 Months

22.7M
MAR
23.1M
APR
23.1M
MAY

Visitors by country

Country
Users%
 
United States 94.16%
 
India 0.80%
 
Canada 0.61%
 
Germany 0.41%
 
Puerto Rico 0.37%

Where do visitors go on us.etrade.com?

 
Reach%Pageviews%PerUser
us.etrade.com
99.20%90.55%4.86
idp.etrade.com
7.57%2.00%1.4
trading.etrade.com
7.08%1.38%1.0
edoc.etrade.com
3.45%0.88%1.4
express.etrade.com
2.35%1.35%3.0
Last update was 6 hours ago
     
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*HypeStat.com is not promoting or affiliated with etrade.com in any way. Only publicly available statistics data are displayed.

Search Engine Indexes ▼

Search engine indexes are huge databases or collections of net pages that search engines like google like google and yahoo use to retrieve applicable facts while customers carry out searches. These indexes are created through search engines like google and yahoo through crawling and indexing net pages from throughout the internet.
Baidu Index:
8,400

Moz Data ▼

Domain Authority (DA) is a metric developed by Moz. DA is a score that predicts the ranking potential of a website on search engine result pages (SERPs). Moz calculates Domain Authority on a logarithmic scale from 1 to 100, with higher scores indicating a greater likelihood of ranking well in search results. Moz Domain Authority of us.etrade.com is 73.
Domain Authority:
  73
Page Authority:
  56
MozRank:
  6

  ▼

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  us.etrade.com
Rank:
(Rank based on keywords, cost and organic traffic)
  1,693
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  150,028
Organic Traffic:
(Number of visitors coming from top 20 search results)
  2,104,409
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $13,623,315.00
Full SEMrush Report >>

Revenue report ▼

Google.com would generate approximately $33.8K per day if the source of income were advertisements, which equates to an estimated monthly revenue of $1M and annual gross revenue of approximately $12.4M. Based on these figures, the site's net worth is estimated at around $43.5M.

How much would us.etrade.com make?

Daily Revenue:
$33,839.14
Monthly Revenue:
$1,015,174.20
Yearly Revenue:
$12,351,286.10
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
United States 6,715,618$32,436.44
 
Canada 43,510$262.80
 
Germany 29,480$41.27
 
India 57,088$21.69
 
Puerto Rico 26,127$14.37

Loss of money due to Adblock?

Daily Revenue Loss:
$5,923.02
Monthly Revenue Loss:
$177,690.58
Yearly Revenue Loss:
$2,161,902.08
Daily Pageviews Blocked:
1,245,529
Monthly Pageviews Blocked:
37,365,866
Yearly Pageviews Blocked:
454,618,041

Daily revenue loss by country

 
CountryBlockedLost Money
 
United States 1,208,811$5,838.56
 
Canada 10,877$65.70
 
Germany 8,549$11.97
 
India 15,985$6.07
 
Puerto Rico 1,306$0.72

How much is us.etrade.com worth?

Website Value:
$43.5M

Ad Experience Report ▼

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
etrade.com
Last Change Time:
(The last time that the site changed status.)
2020-07-16 10:30:57
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Desktop summary

Root domain:
etrade.com
Last Change Time:
(The last time that the site changed status.)
2020-07-16 10:30:57
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report ▼

Summary of the abusive experience rating of a website.
Root domain:
etrade.com
Last Change Time:
(The last time that the site changed status.)
2020-07-16 10:30:57
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Passing

Where is us.etrade.com hosted? ▼

Us.etrade.com may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
12.221.217.40
ASN:
AS6352 
ISP:
E*Trade Group 
Server Location:
Atlanta
Georgia, GA
30301
United States, US
 

Other sites hosted on 12.221.217.40

There are no other sites hosted on this IP

How fast does us.etrade.com load? ▼

The average loading time of us.etrade.com is 637 ms. The Desktop speed index is 36 and mobile speed index is 97.
Average Load Time:
637 ms

Page Speed (Google PageSpeed Insights) - Desktop

36
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Lab Data


Page Speed (Google PageSpeed Insights) - Mobile

97
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s)Largest Contentful Paint (LCP) 0%

Lab Data

Does us.etrade.com use compression? ▼

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on us.etrade.com are reduced by 84%.
us.etrade.com use gzip compression.
Original size: 100.98 KB
Compressed size: 16.11 KB
File reduced by: 84.87 KB (84%)

Google Safe Browsing ▼

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. us.etrade.com has 92 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  92
Safety Confidence:
  45
Child Safety Reputations:
  93
Child Safety Confidence:
  44

SSL Checker - SSL Certificate Verify ▼

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. us.etrade.com supports HTTPS.
 us.etrade.com supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: us.etrade.com
Organization: Morgan Stanley
Location: Delaware, businessCategory = Private Organization, C = US, US, jurisdicti
Issuer: COMODO RSA Extended Validation Secure Server CA
Valid from: Apr 7 00:00:00 2025 GMT
Valid until: Apr 7 23:59:59 2026 GMT
Authority: CA:FALSE
Keysize: 2048 Bits
Common Name: COMODO RSA Extended Validation Secure Server CA
Organization: COMODO CA Limited
Location: Salford, Greater Manchester, GB
Issuer: COMODO RSA Certification Authority
Valid from: Feb 12 00:00:00 2012 GMT
Valid until: Feb 11 23:59:59 2027 GMT
Authority: CA:TRUE
Keysize: 2048 Bits

Verify HTTP/2 Support ▼

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 us.etrade.com does not support HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Http Header ▼

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server. 
Date: Sun, 29 Jun 2025 23:51:16 GMT
Server: Apache
Location: https://us.etrade.com/home
Content-Length: 234
Content-Type: text/html; charset=iso-8859-1
Strict-Transport-Security: max-age=31536000
X-Content-Type-Options: nosniff
X-Xss-Protection: 1; mode=block
Set-Cookie: NSC_vt1x301n5-mc.fusbef.dpn*443-ot=4ddca3e9f9cf3ec5f108b52c90d11737227fe6d8e5aeb8ea5aeb1687ed60e2fa51a56c3e;expires=Sun, 29-Jun-2025 23:56:16 GMT;path=/;secure;httponly

HTTP/1.1 200 OK
Date: Sun, 29 Jun 2025 23:51:16 GMT
Server: Apache
X-Frame-Options: SAMEORIGIN
Accept-Ranges: bytes
Vary: Accept-Encoding,User-Agent
Content-Encoding: gzip
Cache-Control: no-cache
X-Content-Type-Options: nosniff
Content-Length: 16499
Content-Type: text/html
Strict-Transport-Security: max-age=31536000
X-Xss-Protection: 1; mode=block

DNS Lookup ▼

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
HINFO 3600

Whois Lookup ▼

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information. Domain registration for this website began on October 31, 1994 and will expire on June 30, 2025 if not renewed. This website is now assigned through the registrar . The WHOIS data for this website's domain was last updated on June 30, 2025.
Domain Created:
1994-10-31
Domain Age:
30 years 7 months 30 days
WhoIs:
 

No match for "US.ETRADE.COM".
>>> Last update of whois database: 2022-10-02T10:18:11Z