reading.ac.uk Reading.ac.uk

   
University of Reading

Domain Summary

What is the traffic rank for Reading.ac.uk?

• Reading.ac.uk ranks #39,194 globally on HypeStat.

What percent of global Internet users visit Reading.ac.uk?

• 0.0010389% of global Internet users visit Reading.ac.uk

How many people visit Reading.ac.uk each day?

• Reading.ac.uk receives approximately 51.2K visitors and 279,647 page impressions per day.

Which countries does Reading.ac.uk receive most of its visitors from?

• Reading.ac.uk is mostly visited by people located in United Kingdom,United States,Malaysia.

How much Reading.ac.uk can earn?

• Reading.ac.uk should earn about $812.12/day from advertising revenue.

What is Reading.ac.uk estimated value?

• Estimated value of Reading.ac.uk is $793,110.31.

What IP addresses does Reading.ac.uk resolve to?

• Reading.ac.uk resolves to the IP addresses 2001:630:53:101::97, 134.225.0.151.

Where are Reading.ac.uk servers located in?

• Reading.ac.uk has servers located in Reading, Reading, RG6, United Kingdom.

reading.ac.uk Profile

Title:University of Reading Description:Discover the University of Reading, a global university that enjoys a world-class reputation for teaching, research and enterprise.
Tags:
town
higher
postgraduate
eagle
programmes
masters
roman
phd
education
reading
design
undergraduate
uk
prospectus
university college
university
archaeology
employment
degree
Category:Science and Education / Universities and Colleges
About: Offers traditional degrees and also less usual and other vocationally relevant ones.
Discover what it's like to study, live and socialise at the University of Reading and find your perfect undergraduate or postgraduate taught course. Edit Site Info

What technologies does reading.ac.uk use?

These are the technologies used at reading.ac.uk. reading.ac.uk has a total of 6 technologies installed in 6 different categories.
Web Servers
Apache HTTP Server Apache HTTP Server
Tag Managers
Google Tag Manager Google Tag Manager
Security
HSTS HSTS
JavaScript Libraries
jQuery jQuery
Operating Systems
Ubuntu Ubuntu
Video Players
YouTube YouTube

reading.ac.uk Traffic Analysis

Reading.ac.uk is ranked #39,194 in the world. This website is viewed by an estimated 51.2K visitors daily, generating a total of 279.6K pageviews. This equates to about 1.6M monthly visitors.
Daily Visitors51.2K
44.43%
Monthly Visits1.6M
Pages per Visit5.46
16.55%
Visit duration05:01
14.41%
Bounce Rate41.91%
7.2%
Is this your site?Verify your site's metrics.
Daily Unique Visitors:
51,217
Monthly Visits:
1,551,875
Pages per Visit:
5.46
Daily Pageviews:
279,647
Avg. visit duration:
05:01
Bounce rate:
41.91%
Global Reach:
0.0010389%
Monthly Visits (SEMrush):
1,371,171
Monthly Unique Visitors (SEMrush):
561,932
Monthly Visits (SimilarWeb):
1,552,043
HypeRank:
39,194
SEMrush Rank:
30,947
SimilarWeb Rank:
34,680
*All traffic values are estimates only.

Traffic sources

Direct:
57.61%
Referral:
12.55%
Search:
27.21%
Social:
2.04%
Paid:
0.60%

Desktop vs Mobile

Desktop:
65.63%
Mobile:
34.37%

Total Visits Last 3 Months

2M
OCT
1.6M
NOV
1.6M
DEC

Visitors by country

Country
Users%
 
United Kingdom 78.12%
 
United States 4.95%
 
Malaysia 1.84%
 
India 0.92%
 
Netherlands 0.71%

Where do visitors go on reading.ac.uk?

 
Reach%Pageviews%PerUser
reading.ac.uk
46.19%29.37%2.7
bb.reading.ac.uk
26.28%36.21%5.8
auth.reading.ac.uk
25.64%8.36%1.4
risisweb.reading.ac.uk
6.43%7.85%5.1
student.reading.ac.uk
5.26%2.35%1.9

Which sites are competitors to reading.ac.uk?

Websites similar to reading.ac.uk are sites similar on user interests and browsing behavior. Users can discover new websites that are similar to the ones they already enjoy or find useful.
Last update was 52 days ago
     
This can take up to 60 seconds. Please wait...

*HypeStat.com is not promoting or affiliated with reading.ac.uk in any way. Only publicly available statistics data are displayed.

  ▼

SEMrush is a complete on line advertising and marketing platform that gives a extensive variety of gear and functions to help companies and entrepreneurs in enhancing their on line visibility and optimizing their virtual advertising and marketing strategies.
SemRushSemRush
Domain:
  reading.ac.uk
Rank:
(Rank based on keywords, cost and organic traffic)
  30,947
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  81,440
Organic Traffic:
(Number of visitors coming from top 20 search results)
  78,877
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $58,050.00
Full SEMrush Report >>

Revenue report ▼

Google.com would generate approximately $812.1 per day if the source of income were advertisements, which equates to an estimated monthly revenue of $24.4K and annual gross revenue of approximately $296.4K. Based on these figures, the site's net worth is estimated at around $793.1K.

How much would reading.ac.uk make?

Daily Revenue:
$812.12
Monthly Revenue:
$24,363.60
Yearly Revenue:
$296,423.80
*All earnings values are estimates only.

Daily earning by country

 
CountryPageviewsEarning
 
United Kingdom 218,470$585.50
 
United States 13,839$66.84
 
Netherlands 1,980$3.78
 
Malaysia 5,156$1.50
 
India 2,576$0.98

Loss of money due to Adblock?

Daily Revenue Loss:
$106.75
Monthly Revenue Loss:
$3,202.45
Yearly Revenue Loss:
$38,963.10
Daily Pageviews Blocked:
38,916
Monthly Pageviews Blocked:
1,167,493
Yearly Pageviews Blocked:
14,204,497

Daily revenue loss by country

 
CountryBlockedLost Money
 
United Kingdom 34,955$93.68
 
United States 2,491$12.03
 
Netherlands 337$0.64
 
India 721$0.27
 
Malaysia 412$0.12

How much is reading.ac.uk worth?

Website Value:
$793.1K

Ad Experience Report ▼

Summary of the ad experience rating of a website for a specific platform.

Mobile summary

Root domain:
reading.ac.uk
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Not reviewed

Desktop summary

Root domain:
reading.ac.uk
Last Change Time:
(The last time that the site changed status.)
2018-03-06 16:06:35
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report ▼

Summary of the abusive experience rating of a website.
Root domain:
reading.ac.uk
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Not reviewed

Where is reading.ac.uk hosted? ▼

Reading.ac.uk may be hosted in multiple data centers distributed in different locations around the world. This is probably just one of them.
Server IP:
2001:630:53:101::97, 134.225.0.151
ASN:
AS786 
ISP:
Jisc Services Limited 
Server Location:
Reading
Reading, RDG
RG6
United Kingdom, GB
 

Other sites hosted on 134.225.0.151

How fast does reading.ac.uk load? ▼

The average loading time of reading.ac.uk is 1737 ms. The Desktop speed index is 26 and mobile speed index is 99.
Average Load Time:
1737 ms

Page Speed (Google PageSpeed Insights) - Desktop

26
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interaction To Next Paint (INP)0 0% of loads for this page have a fast (<0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Interaction To Next Paint (INP) 0% 0% of loads for this page have a slow (>0ms) Interaction To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0ms ~ 0ms) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0ms) Largest Contentful Paint (LCP) 0%

Lab Data


Page Speed (Google PageSpeed Insights) - Mobile

99
0-49 50-89 90-100 i

Field Data

Over the last 30 days, the field data shows that this page has a speed compared to other pages in the Chrome User Experience Report.We are showing the 90th percentile of FCP and the 95th percentile of FID.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average (0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s) Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s) Largest Contentful Paint (LCP) 0%

Origin Data

All pages served from this origin have an speed compared to other pages in the Chrome User Experience Report. over the last 30 days.To view suggestions tailored to each page, analyze individual page URLs.

Cumulative Layout Shift (CLS)0 0% of loads for this page have a fast (<0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have an average (0s ~ 0s) Cumulative Layout Shift (CLS) 0% 0% of loads for this page have a slow (>0s) Cumulative Layout Shift (CLS) 0%
Time To First Byte (TTFB)0 0% of loads for this page have a fast (<0s) Time To First Byte (TTFB) 0% 0% of loads for this page have an average (0s ~ 0s) Time To First Byte (TTFB) 0% 0% of loads for this page have a slow (>0s) Time To First Byte (TTFB) 0%
First Contentful Paint (FCP)0 0% of loads for this page have a fast (<0s) First Contentful Paint (FCP) 0% 0% of loads for this page have an average (0s ~ 0s) First Contentful Paint (FCP) 0% 0% of loads for this page have a slow (>0s) First Contentful Paint (FCP) 0%
First Input Delay (FID)0 0% of loads for this page have a fast (<0ms) First Input Delay (FID) 0% 0% of loads for this page have an average 0ms ~ 0ms) First Input Delay (FID) 0% 0% of loads for this page have a slow (>0ms) First Input Delay (FID) 0%
Interactive To Next Paint (INP)0 0% of loads for this page have a fast (<0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have an average (0s ~ 0s) Interactive To Next Paint (INP) 0% 0% of loads for this page have a slow (>0s) Interactive To Next Paint (INP) 0%
Largest Contentful Paint (LCP)0 0% of loads for this page have a fast (<0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have an average (0s ~ 0s)Largest Contentful Paint (LCP) 0% 0% of loads for this page have a slow (>0s)Largest Contentful Paint (LCP) 0%

Lab Data

Does reading.ac.uk use compression? ▼

Website compression is the process of reducing the size of website files, such as HTML, CSS, JavaScript, and image files, to improve website performance and load times. Compressing website files can significantly reduce the amount of data that needs to be transferred from the server to the user's browser, resulting in faster page load times and improved user experience. Files on reading.ac.uk are reduced by %.
reading.ac.uk does not use compression.
Original size: 119.7 KB
Compressed size: n/a
File reduced by: (%)

Google Safe Browsing ▼

Google Safe Browsing is a service provided by Google that helps protect users from visiting websites that may contain malicious or harmful content, such as malware, phishing attempts, or deceptive software.
This site is not currently listed as suspicious

MyWot.com Reputation Ratings

MyWOT (short for "My Web of Trust") is a web-based reputation and rating service that provides users with information about the trustworthiness and safety of websites. reading.ac.uk has 94 Safety Reputations.
Status:
  SAFE
Safety Reputations:
  94
Safety Confidence:
  41
Child Safety Reputations:
  92
Child Safety Confidence:
  40

SSL Checker - SSL Certificate Verify ▼

An SSL (Secure Sockets Layer) certificate is a digital certificate that establishes a secure encrypted connection between a web server and a user's web browser. It provides authentication and encryption, ensuring that data transmitted between the server and the browser remains private and protected. reading.ac.uk supports HTTPS.
 reading.ac.uk supports HTTPS
     
Verifying SSL Support. Please wait...
Common Name: www.reading.ac.uk
Organization: The University of Reading
Location: Berkshire, GB
Issuer: GEANT OV RSA CA 4
Valid from: Apr 30 00:00:00 2024 GMT
Valid until: May 10 23:59:59 2025 GMT
Authority: CA:FALSE
Keysize: 2048 Bits
Common Name: AAA Certificate Services
Organization: Comodo CA Limited
Location: Salford, Greater Manchester, GB
Issuer: AAA Certificate Services
Valid from: Jan 1 00:00:00 2004 GMT
Valid until: Dec 31 23:59:59 2028 GMT
Authority: CA:TRUE
Keysize: 2048 Bits
Common Name: USERTrust RSA Certification Authority
Organization: The USERTRUST Network
Location: Jersey City, New Jersey, US
Issuer: AAA Certificate Services
Valid from: Mar 12 00:00:00 2019 GMT
Valid until: Dec 31 23:59:59 2028 GMT
Authority: CA:TRUE
Keysize: 4096 Bits
Common Name: GEANT OV RSA CA 4
Organization: GEANT Vereniging
Location: NL
Issuer: USERTrust RSA Certification Authority
Valid from: Feb 18 00:00:00 2020 GMT
Valid until: May 1 23:59:59 2033 GMT
Authority: CA:TRUE
Keysize: 4096 Bits

Verify HTTP/2 Support ▼

HTTP/2 (Hypertext Transfer Protocol version 2) is a major revision of the HTTP protocol, which is the foundation of data communication on the World Wide Web. It was developed as an improvement over the previous HTTP/1.1 version to enhance web performance and efficiency.
 reading.ac.uk does not support HTTP/2
     
Verifying HTTP/2.0 Support. Please wait...

Site Categories ▼

Website categories are used to classify websites based on their content or purpose. These categories provide a way to organize and filter websites, allowing users to find relevant information or ensure compliance with specific regulations or policies.
England/University of Reading

Http Header ▼

HTTP headers are extra portions of records despatched among a consumer (which include an internet browser) and a server at some stage in an HTTP request or response. They offer instructions, metadata, or manipulate parameters for the conversation among the consumer and server. 
Date: Tue, 22 Apr 2025 13:40:21 GMT
Server: Apache/2.4.18 (Ubuntu)
X-Frame-Options: DENY
Strict-Transport-Security: max-age=0; includeSubdomains; preload
X-Content-Type-Options: nosniff
Location: http://www.reading.ac.uk/
Content-Length: 233
Content-Type: text/html; charset=iso-8859-1

HTTP/1.1 301 Moved Permanently
Date: Tue, 22 Apr 2025 13:40:22 GMT
X-Frame-Options: DENY
Strict-Transport-Security: max-age=0; includeSubdomains; preload
X-Content-Type-Options: nosniff
Location: https://www.reading.ac.uk/
Content-Length: 234
Content-Type: text/html; charset=iso-8859-1

HTTP/1.1 200 OK
Date: Tue, 22 Apr 2025 13:40:22 GMT
Server: Apache/2.4.18 (Ubuntu)
X-Frame-Options: DENY
Strict-Transport-Security: max-age=0; includeSubdomains; preload
X-Content-Type-Options: nosniff
X-Frame-Options: DENY
Strict-Transport-Security: max-age=0; includeSubdomains; preload
X-Content-Type-Options: nosniff
Last-Modified: Wed, 16 Apr 2025 10:25:11 GMT
ETag: "1dec8-632e2b3372fc0"
Accept-Ranges: bytes
Content-Length: 122568
Content-Type: text/html
Via: 1.1 www-t.reading.ac.uk

DNS Lookup ▼

DNS entries (Domain Name System) are a critical component of the Internet infrastructure. They act as directories that translate human-readable domain names (such as example.com) to machine-readable IP addresses. DNS records are stored on DNS servers and help forward internet traffic efficiently.
Type Ip Target/Txt TTL
AAAA 2001:630:53:101::97 50372
A 134.225.0.151 50372
NS ns10.ja.net 43175
NS ns11.ja.net 43175
NS ns12.ja.net 43175
MX mx1.rdg.ac.uk 7978
MX mx2.rdg.ac.uk 7978
MX reading-ac-uk.mail.protection.outlook.com 7978

Whois Lookup ▼

Domain WHOIS is a public database that provides information about domain names, including registered owners, contact information, domain registrars, registration and expiration dates, name servers, and other relevant information.
Domain Expires:
2025-10-02
WhoIs:
 

Domain:
	reading.ac.uk

Registered For:
	The University of Reading

Domain Owner:
	The University of Reading

Registered By:
	Jisc Services Limited

Servers:
	ns11.ja.net	
	ns10.ja.net	
	ns12.ja.net	

Registrant Contact:
	Mrs Daniela Hotolean

Registrant Address:
	IT Services, Administration
	University of Reading
	Whiteknights PO Box 220
	Reading
	RG6 6AF
	United Kingdom
	+44 118 378 6959 (Phone)
	+44 118 931 4404 (FAX)
	email

Renewal date:
	Thursday 2nd Oct 2025

Entry updated:
	Wednesday 24th July 2024

Entry created:
	Friday 7th November 2003