Please select GA View:

Howstuffworks.Com - Info howstuffworks.com

howstuffworks.com receives about 659,307 unique visitors and 1,140,601 (1.73 per visitor) page views per day which should earn about $8,282.94/day from advertising revenue. Estimated site value is $5,855,587.43. According to Alexa Traffic Rank howstuffworks.com is ranked number 1,868 in the world and 0.0468% of global Internet users visit it. Site is hosted in Seattle, Washington, 98109, United States and links to network IP address 13.35.78.85. This server supports HTTPS and HTTP/2.

About - howstuffworks.com

HowStuffWorks.com is an award winning site covering thousands of topics within its own 10 channels: Auto, Computer, Electronics, Entertainment, Health, Home, Money, People, Science and Travel.
HowStuffWorks explains thousands of topics, from engines to lock-picking to ESP, with video and illustrations so you can learn how everything works.
How did howstuffworks.com look in the past? Edit Site Info

howstuffworks.com Profile

Title: HowStuffWorks - Learn How Everything Works!
Description: HowStuffWorks.com is an award winning site covering thousands of topics within its own 10 channels: Auto, Computer, Electronics, Entertainment, Health, Home, Money, People, Science and Travel.
HowStuffWorks explains thousands of topics, ranging from the flu to black holes to conspiracy theories, with video and illustrations so you can learn how everything works.
Keywords: information, tutorials, explanation, explain, explains, understand, understanding, tell me, students, teachers, study, educational, learn, learns, learning, research, resources, k12, k-12, help, helpf
Last update was 12 days ago
loader
This can take up to 60 seconds. Please wait...

*HypeStat.com is not linking to, promoting or affiliated with howstuffworks.com in any way. Only publicly available statistics data are displayed.

How popular is howstuffworks.com?

659.3K daily visitors
Daily Unique Visitors:
659,307
Monthly Unique Visitors:
19,779,210
Pages per Visit:
1.73
Daily Pageviews:
1,140,601
Alexa Rank:
1,868 visit alexa
Alexa Reach:
0.0468%   (of global internet users)
Avg. visit duration:
03:17
Bounce rate:
51.89%
*All traffic values are estimates only.

Alexa Traffic Ranks
Search Traffic

Traffic sources

Direct:
14.50%
Referral:
5.01%
Search:
67.69%
Social:
12.80%
Paid:
0%

Visitors by country

Users%Pageviews%Rank
United States 51.9%52.0%685
India 6.2%6.0%2003
United Kingdom 5.5%4.8%1004
Canada 4.1%4.2%870
Australia 2.7%2.6%900
Mexico 2.2%1.7%1401
China 1.9%3.3%8124
Japan 1.8%2.2%6644
Spain 1.7%1.3%2308
Philippines 1.0%0.8%864
Nigeria 0.9%1.0%1114
South Africa 0.9%0.7%1404
Germany 0.9%0.7%7713
Iran 0.8%1.0%4733
Pakistan 0.8%0.7%1950
Brazil 0.8%0.8%5543
Korea, Republic of 0.7%0.9%4400
Malaysia 0.7%0.6%1572
France 0.6%0.7%8002

Where do visitors go on this site?

Reach%Pageviews%PerUser
play.howstuffworks.com
22.49%17.38%1.26
science.howstuffworks.com
17.76%17.27%1.59
howstuffworks.com
9.37%6.95%1.2
computer.howstuffworks.com
8.57%8.11%1.6
auto.howstuffworks.com
7.44%7.82%1.7
electronics.howstuffworks.com
6.00%6.11%1.7
home.howstuffworks.com
5.96%5.73%1.6
health.howstuffworks.com
5.74%4.94%1.4
money.howstuffworks.com
5.56%5.17%1.5
people.howstuffworks.com
5.08%4.27%1.4
entertainment.howstuffworks.com
3.60%3.17%1.4
animals.howstuffworks.com
2.80%2.08%1.2
adventure.howstuffworks.com
2.42%2.09%1.4
recipes.howstuffworks.com
2.19%1.58%1.2
learn.howstuffworks.com
2.07%1.69%1.3
lifestyle.howstuffworks.com
1.65%2.01%2.0
quizzes.howstuffworks.com
1.47%1.07%1.2
now.howstuffworks.com
1.01%0.62%1.0
history.howstuffworks.com
1.00%0.83%1.4
shows.howstuffworks.com
0.87%0.60%1.1
search.howstuffworks.com
0.39%0.24%1.0
musclecars.howstuffworks.com
0.09%0.07%1
smartstuff.howstuffworks.com
0.07%0.15%3.6
OTHER
0%0.07%0

Competitive Data

SEMrush howstuffworks.com
SEMrush
Domain:
  howstuffworks.com
Rank:
(Rank based on keywords, cost and organic traffic)
  342
Organic Keywords:
(Number of keywords in top 20 Google SERP)
  4,440,781
Organic Traffic:
(Number of visitors coming from top 20 search results)
  7,115,618
Organic Cost:
((How much need to spend if get same number of visitors from Google Adwords)
  $10,063,559.00
Adwords Keywords:
(Keywords a website is buying in Google AdWords for ads that appear in paid search results)
  2
Adwords Traffic:
(Number of visitors brought to the website via paid search results)
  31
Adwords Cost:
(Estimated budget spent for buying keywords in Google AdWords for ads that appear in paid search results - monthly estimation)
  $0.00

Data

Domain Authority:
  92
Page Authority:
  67
MozRank:
  7

How socially engaged is howstuffworks.com?

Facebook:
  130
Google +:
  0
Linkedin:
  0
Stumbles:
  0
Buffer:
  0
Pins:
  0

Ad Experience Report

Summary of the ad experience rating of a site for a specific platform.

Desktop summary

Root domain:
howstuffworks.com
Last Change Time:
(The last time that the site changed status.)
2018-11-05 03:39:07
Region:
(The Ad Standard region to which this site has been assigned.)
A
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing


Mobile summary

Last Change Time:
(The last time that the site changed status.)
2018-11-05 03:39:07
Region:
(The Ad Standard region to which this site has been assigned.)
A
Ad filtering:
(Chrome is not filtering ads on your site.)
Off
Status:
(The status of the site that is reviewed for the Better Ads Standards.)
Passing

Abusive Experience Report

Root domain:
howstuffworks.com
Last Change Time:
(The last time that the site changed status.)
2018-11-05 03:39:07
Enforcement:
(Chrome is not preventing your site from opening new windows or tabs.)
Off
Status:
(The status of the site reviewed for the abusive experiences.)
Passing

How much howstuffworks.com can earn?

Daily Revenue:
$8,282.94
Monthly Revenue:
$248,488.20
Yearly Revenue:
$3,023,273.10
*All earnings values are estimates only.

Daily earning by country

PageviewsEarning
United States 593,113$6,803.00
United Kingdom 54,749$341.09
Canada 47,905$335.82
Australia 29,656$223.31
China 37,640$116.31
India 68,436$109.50
Japan 25,093$80.30
Germany 7,984$38.56
France 7,984$37.53
South Africa 7,984$35.21
Nigeria 11,406$29.88
Korea, Republic of 10,265$23.82
Malaysia 6,844$20.74
Mexico 19,390$18.81
Spain 14,828$16.46
Brazil 9,125$16.15
Philippines 9,125$14.78
Iran 11,406$13.23
Pakistan 7,984$8.46

How much money do howstuffworks.com lose due to Adblock?

Daily Revenue Loss:
$1,486.79
Monthly Revenue Loss:
$44,603.73
Yearly Revenue Loss:
$542,678.70
Daily Pageviews Blocked:
172,904
Monthly Pageviews Blocked:
5,187,111
Yearly Pageviews Blocked:
63,109,853
*All earnings values are estimates only.

Daily revenue loss by country

BlockedLost Money
United States 106,760$1,224.54
Canada 11,976$83.95
United Kingdom 8,760$54.57
Australia 5,931$44.66
India 19,162$30.66
China 4,893$15.12
Germany 2,315$11.18
France 878$4.13
Spain 2,817$3.13
Pakistan 2,555$2.71
Japan 753$2.41
Iran 1,825$2.12
Mexico 1,745$1.69
Malaysia 547$1.66
Philippines 639$1.03
Brazil 547$0.97
Korea, Republic of 411$0.95
South Africa 160$0.70
Nigeria 228$0.60

How much is howstuffworks.com worth?

Website Value:
$5,855,587.43

Where is howstuffworks.com hosted?

Server location
Server IP:
13.35.78.85
ASN:
 
ISP:
 
Server Location:
Seattle
Washington, WA
98109
United States, US
 

Other sites hosted on 13.35.78.85

There are no other sites hosted on this IP

How fast does howstuffworks.com load?

Average Load Time:
(1848 ms) 49 % of sites are slower

Page Speed (Google PageSpeed Insights)

Suggestions Summary

Eliminate render-blocking JavaScript and CSS in above-the-fold content

Your page has 4 blocking script resources and 2 blocking CSS resources. This causes a delay in rendering your page.

None of the above-the-fold content on your page could be rendered without waiting for the following resources to load. Try to defer or asynchronously load blocking resources, or inline the critical portions of those resources directly in the HTML.Remove render-blocking JavaScript:

https://assets.hswstatic.com/lite/760/js/base.2.0.min.js
https://s.flocdn.com/@s1/ads-coordinator/2.0.0.min.js
https://assets.hswstatic.com/lite/760/js/vendor/streamsense.4.1505.18.min.js
https://assets.hswstatic.com/js/jwplayer-8.3.0/jwplayer.js
Optimize CSS Delivery of the following:

https://assets.hswstatic.com/lite/760/css/base.2.0.min.css
https://fonts.googleapis.com/css?family=Muli:400,700

Avoid landing page redirects

Your page has 2 redirects. Redirects introduce additional delays before the page can be loaded.

Avoid landing page redirects for the following chain of redirected URLs.

http://howstuffworks.com/
https://howstuffworks.com/
https://www.howstuffworks.com/

Optimize images

Properly formatting and compressing images can save many bytes of data.

Optimize the following images to reduce their size by 112.7KiB (25% reduction).

Compressing https://r.hswstatic.com/w_700/h_393.75/gif/plant-based-milk.jpg could save 35KiB (26% reduction).
Compressing https://r.hswstatic.com/w_700/h_393.75/gif/retraction-watch.jpg could save 14.6KiB (15% reduction).
Compressing https://r.hswstatic.com/h_300/gif/glyptodon-migration.jpg could save 14.5KiB (24% reduction).
Compressing https://r.hswstatic.com/h_300/gif/waffle-house-quiz.jpg could save 13.9KiB (27% reduction).
Compressing https://s.hswstatic.com/en-us/hsw/img/banner-like-on-facebook.png could save 6.9KiB (32% reduction).
Compressing https://s.hswstatic.com/en-us/hsw/img/banner-fb-like-300x250.png could save 6.5KiB (32% reduction).
Compressing https://r.hswstatic.com/h_300/gif/smog-donora.jpg could save 5.2KiB (20% reduction).
Compressing https://r.hswstatic.com/h_300/gif/***-child.jpg could save 5KiB (21% reduction).
Compressing https://r.hswstatic.com/w_20/h_11/gif/fishantibiotics-1200x800.jpg could save 3.1KiB (88% reduction).
Compressing https://r.hswstatic.com/w_20/h_11/gif/Red-snow2.jpg could save 3.1KiB (88% reduction).
Compressing https://s.hswstatic.com/en-us/hsw/img/header-logo-light-blue.png could save 2.4KiB (70% reduction).
Compressing https://s.hswstatic.com/en-us/hsw/img/header-logo-lg.png could save 1.3KiB (43% reduction).
Compressing https://r.hswstatic.com/w_20/h_11/gif/time-to-get-***y-dancing-quiz.jpg could save 617B (56% reduction).
Compressing https://r.hswstatic.com/w_20/h_11/gif/autobahn-speeds-original.jpg could save 599B (56% reduction).

Leverage browser caching

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from local disk rather than over the network.

Leverage browser caching for the following cacheable resources:

https://assets.hswstatic.com/js/jwplayer-8.3.0/jwplayer.js (expiration not specified)
https://s.flocdn.com/@s1/ads-coordinator/2.0.0.min.js (expiration not specified)
https://cdn.stuff.com/glogger/glogger.js (15 minutes)
https://imasdk.googleapis.com/js/sdkloader/ima3.js (15 minutes)
https://ssl.p.jwpcdn.com/player/v/8.3.0/jwpsrv.js (15 minutes)
https://www.googletagmanager.com/gtm.js?id=GTM-NXHP8V (15 minutes)
https://connect.facebook.net/signals/config/1616822481910123?v=2.8.32&r=stable (20 minutes)
https://entitlements.jwplayer.com/lfpVxjFPEeWIaQp+lcGdIw.json (30 minutes)
https://js-sec.indexww.com/ht/htw-pixel.gif?W.R1otHM4.4AAAm4pJEAAAAx%26611 (31.5 minutes)
https://soflopxl.com/p/31210/om.js (60 minutes)
https://www.google-***ytics.com/***ytics.js (2 hours)
https://c2.taboola.com/nr/howstuffworks-howstuffworks/newsroom.js (4 hours)
https://cdn.taboola.com/libtrc/impl.331-456-RELEASE.es5.js (4 hours)
https://cdn.taboola.com/libtrc/howstuffworks-howstuffworks/loader.js (4 hours)

Prioritize visible content

Your page requires additional network round trips to render the above-the-fold content. For best performance, reduce the amount of HTML needed to render above-the-fold content.

The entire HTML response was not sufficient to render the above-the-fold content. This usually indicates that additional resources, loaded after HTML parsing, were required to render above-the-fold content. Prioritize visible content that is needed for rendering above-the-fold by including it directly in the HTML response.

Only about 46% of the final above-the-fold content could be rendered with the full HTML response.
Click to see the screenshot with only the HTML response:

Enable compression

Compressing resources with gzip or deflate can reduce the number of bytes sent over the network.

Enable compression for the following resources to reduce their transfer size by 53.7KiB (68% reduction).

Compressing https://connect.facebook.net/en_US/fbevents.js could save 50.3KiB (68% reduction).
Compressing https://s.hswstatic.com/en-us/hsw/img/header-logo-hsw.svg could save 2.3KiB (63% reduction).
Compressing https://ssum-sec.casalemedia.com/usermatch?s=184674&cb=https%3A%2F%2Fjs-sec.indexww.com%2Fht%2Fhtw-pixel.gif%3F&C=1 could save 1.1KiB (68% reduction).

Size tap targets appropriately

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide a better user experience.

The following tap targets are close to other nearby tap targets and may need additional spacing around them.

The tap target <a href="https://www.ho…/about-hsw.htm">About</a> and 4 others are close to other tap targets.
The tap target <a href="//www.howstuff…s.com/jobs.htm">Careers</a> and 3 others are close to other tap targets.

Minify HTML

Compacting HTML code, including any inline JavaScript and CSS contained in it, can save many bytes of data and speed up download and p*** times.

Minify HTML for the following resources to reduce their size by 2.1KiB (12% reduction).

Minifying https://www.howstuffworks.com/ could save 2.1KiB (12% reduction) after compression.
Avoid plugins
Your page does not appear to use plugins, which would prevent content from being usable on many platforms. Learn more about the importance of avoiding plugins.
Use legible font sizes
The text on your page is legible. Learn more about using legible font sizes.
Size content to viewport
The contents of your page fit within the viewport. Learn more about sizing content to the viewport.
Configure the viewport
Your page specifies a viewport matching the device's size, which allows it to render properly on all devices. Learn more about configuring viewports.
Minify CSS
Your CSS is minified. Learn more about minifying CSS.
Reduce server response time
Your server responded quickly. Learn more about server response time optimization.
Minify JavaScript
Your JavaScript content is minified. Learn more about minifying JavaScript.
Download optimized image, JavaScript, and CSS resources for this page.

Google Safe Browsing

This site is not currently listed as suspicious

MyWot.com Reputation Ratings

Trustworthiness:
  94
Vendor reliability:
  94
Privacy:
  94
Child safety:
  93

SSL Checker - SSL Certificate Verify

howstuffworks.com supports HTTPS
loader
Verifying SSL Support. Please wait...
Common Name: *.howstuffworks.com
Organization:
Location:
Issuer: Amazon
Valid from: Oct 29 00:00:00 2018 GMT
Valid until: Nov 29 12:00:00 2019 GMT
Authority:
Keysize:

Verify HTTP/2 Support

howstuffworks.com supports HTTP/2
loader
Verifying HTTP/2.0 Support. Please wait...

Http Header

HTTP/1.1 301 Moved Permanently
Server: CloudFront
Date: Thu, 08 Nov 2018 17:42:51 GMT
Content-Type: text/html
Content-Length: 183
Connection: close
Location: https://www.howstuffworks.com/
X-Cache: Redirect from cloudfront
Via: 1.1 49a20f9e65ba305141854762073c3102.cloudfront.net (CloudFront)
X-Amz-Cf-Id: we7NVgV-nJDBGPetKON-oRdZEZcoqhE986jRWmWZ-JFWi6HzbThC1Q==
HTTP/1.1 200 OK
Content-Type: text/html
Connection: close
Date: Thu, 08 Nov 2018 17:35:48 GMT
Expires: Thu, 8 Nov 2018 17:45:46 GMT
Server: nginx
Vary: Accept-Encoding
Age: 423
X-Cache: Hit from cloudfront
Via: 1.1 c08a89d13feb8a687b90da29a083af1f.cloudfront.net (CloudFront)
X-Amz-Cf-Id: OYB9sFp4Isq6ckl-SfEuBkrgxA1LgmUi9_RaRAcfAwYoKB7DvxauLA==

DNS Lookup

Currently Not Available

Whois Lookup

Domain Created:
1998-07-11
Domain Age:
20 years 3 months 28 days  
WhoIs:
 

whois lookup at whois.enom.com...
Domain Name: howstuffworks.com
Registry Domain ID: 1568263_DOMAIN_COM-VRSN
Registrar WHOIS Server: WHOIS.ENOM.COM
Registrar URL: WWW.ENOM.COM
Updated Date: 2018-06-11T13:44:33.00Z
Creation Date: 1998-07-11T04:00:00.00Z
Registrar Registration Expiration Date: 2021-07-10T04:00:00.00Z
Registrar: ENOM, INC.
Registrar IANA ID: 48
Domain Status: registrar-lock* https://www.icann.org/epp#registrar-lock*
Registrant Name: Whois Agent
Registrant Organization: Whois Privacy Protection Service, Inc.
Registrant Street: PO Box 639
Registrant Street: C/O howstuffworks.com
Registrant City: Kirkland
Registrant State/Province: WA
Registrant Postal Code: 98083
Registrant Country: US
Registrant Phone: +1.4252740657
Registrant Phone Ext:
Registrant Fax: +1.4259744730
Registrant Email: email
Admin Name: Whois Agent
Admin Organization: Whois Privacy Protection Service, Inc.
Admin Street: PO Box 639
Admin Street: C/O howstuffworks.com
Admin City: Kirkland
Admin State/Province: WA
Admin Postal Code: 98083
Admin Country: US
Admin Phone: +1.4252740657
Admin Phone Ext:
Admin Fax: +1.4259744730
Admin Email: email
Tech Name: Whois Agent
Tech Organization: Whois Privacy Protection Service, Inc.
Tech Street: PO Box 639
Tech Street: C/O howstuffworks.com
Tech City: Kirkland
Tech State/Province: WA
Tech Postal Code: 98083
Tech Country: US
Tech Phone: +1.4252740657
Tech Phone Ext:
Tech Fax: +1.4259744730
Tech Email: email
Name Server: NS-1114.AWSDNS-11.ORG
Name Server: NS-1973.AWSDNS-54.CO.UK
Name Server: NS-376.AWSDNS-47.COM
Name Server: NS-754.AWSDNS-30.NET
DNSSEC: UNSIGNED
Registrar Abuse Contact Email: email
Registrar Abuse Contact Phone: +1.4259744689
URL of the ICANN WHOIS Data Problem Reporting System: HTTP://WDPRS.INTERNIC.NET/
>>> Last update of WHOIS database: 2018-06-11T13:44:33.00Z <<<

For more information on Whois status codes, please visit https://icann.org/epp


The data in this whois database is provided to you for information
purposes only, that is, to assist you in obtaining information about or
related to a domain name registration record. We make this information
available "as is," and do not guarantee its accuracy. By submitting a
whois query, you agree that you will use this data only for lawful
purposes and that, under no cir***stances will you use this data to: (1)
enable high volume, automated, electronic processes that stress or load
this whois database system providing you this information; or (2) allow,
enable, or otherwise support the transmission of mass unsolicited,
commercial advertising or solicitations via direct mail, electronic
mail, or by telephone. The compilation, repackaging, dissemination or
other use of this data is expressly prohibited without prior written
consent from us.

We reserve the right to modify these terms at any time. By submitting
this query, you agree to abide by these terms.
Version 6.3 4/3/2002
whois lookup at whois.crsnic.net...
Domain Name: HOWSTUFFWORKS.COM
Registry Domain ID: 1568263_DOMAIN_COM-VRSN
Registrar WHOIS Server: whois.enom.com
Registrar URL: http://www.enom.com
Updated Date: 2018-06-11T20:44:33Z
Creation Date: 1998-07-11T04:00:00Z
Registry Expiry Date: 2021-07-10T04:00:00Z
Registrar: eNom, Inc.
Registrar IANA ID: 48
Registrar Abuse Contact Email:
Registrar Abuse Contact Phone:
Domain Status: clientTransferProhibited https://icann.org/epp#clientTransferProhibited
Name Server: NS-1114.AWSDNS-11.ORG
Name Server: NS-1973.AWSDNS-54.CO.UK
Name Server: NS-376.AWSDNS-47.COM
Name Server: NS-754.AWSDNS-30.NET
DNSSEC: unsigned
URL of the ICANN Whois Inaccuracy Complaint Form: https://www.icann.org/wicf/
>>> Last update of whois database: 2018-11-08T17:42:47Z <<<

For more information on Whois status codes, please visit https://icann.org/epp

NOTICE: The expiration date displayed in this record is the date the
registrar's sponsorship of the domain name registration in the registry is
currently set to expire. This date does not necessarily reflect the expiration
date of the domain name registrant's agreement with the sponsoring
registrar. Users may consult the sponsoring registrar's Whois database to
view the registrar's reported date of expiration for this registration.

TERMS OF USE: You are not authorized to access or query our Whois
database through the use of electronic processes that are high-volume and
automated except as reasonably necessary to register domain names or
modify existing registrations; the Data in VeriSign Global Registry
Services' ("VeriSign") Whois database is provided by VeriSign for
information purposes only, and to assist persons in obtaining information
about or related to a domain name registration record. VeriSign does not
guarantee its accuracy. By submitting a Whois query, you agree to abide
by the following terms of use: You agree that you may use this Data only
for lawful purposes and that under no cir***stances will you use this Data
to: (1) allow, enable, or otherwise support the transmission of mass
unsolicited, commercial advertising or solicitations via e-mail, telephone,
or facsimile; or (2) enable high volume, automated, electronic processes
that apply to VeriSign (or its computer systems). The compilation,
repackaging, dissemination or other use of this Data is expressly
prohibited without the prior written consent of VeriSign. You agree not to
use electronic processes that are automated and high-volume to access or
query the Whois database except as reasonably necessary to register
domain names or modify existing registrations. VeriSign reserves the right
to restrict your access to the Whois database in its sole discretion to ensure
operational stability. VeriSign may restrict or terminate your access to the
Whois database for failure to abide by these terms of use. VeriSign
reserves the right to modify these terms at any time.

The Registry database contains ONLY .COM, .NET, .EDU domains and
Registrars.
Last update was 12 days ago
loader
This can take up to 60 seconds. Please wait...

*HypeStat.com is not linking to, promoting or affiliated with howstuffworks.com in any way. Only publicly available statistics data are displayed.

Hide/Remove your site data

• Use Show/Hide ESTIMATED data form to hide (Website worth, Daily ads revenue, Daily Visits, Daily Pageviews)
• Use Show/Hide WHOIS data form to hide whois data
• Use Remove form to remove all data
• If you have any problem with REMOVE/HIDE your data just drop an email at support (at) hypestat.com and we will remove/hide your site data manualy.
Make custom Widget for your website
Get the code now!
howstuffworks.com widget